Period Pants for 'children' using a photo of boys - WTF?!

I would honestly put it down to them not having a relevant image at the time for that category. I don't think they're suggesting young boys need period pants/have periods.

The picture doesn't even show the right pants those are their children's incontinence pants. Silly to have a section for 'children's' period pants then the pants are in women's sizes. Doubt a women's 4-6 would fit the children pictured.

Why did she "look like a boy", and what was it that made her no longer "look like a boy"?

This is a fantastic example of what happens when language is changed to be 'inclusive'. What is left is a meaningless garble and no one is exactly sure what the product is or for. Would the children's incontinence pants work for a boy as well as a girl? We don't know because they are purely gender neutral.

If I buy a product I want a fair idea whether it will serve the purpose I want it to, this mangling of language just makes it more difficult.

Rolls eyes - I was in the adult men's section (the trunks are hideous, even my boy wouldn't wear those) and clicked to do their questionnaire to determine product.

It's entirely aimed at women buying period pants. They chuck in a couple on incontinence questions, but all the answers are women's because they never ask if you're looking for childs/male/females....

I don't get the children's section, it's the same pants as the other sections, in women's sizes starting from a 4-6. Not pants for eight year old children.

I've contacted them including a screenshot of their home page.

Let's see what they say.

The little one (at the back, in other pics looks 4 or 5) could be a girl - it's hard to tell at that age - but is obviously not someone who'd need period pants anyway!

I've looked at the incontinence pants, as I have a child who has little accidents - what I find weird, is that there's no boys/girls - when boys pants, anywhere else, are shaped to accommodate their body. Even nappies can be bought in boys and girls, with the idea that the urine's going to be coming out at a different angle/location, yet these pants are apparently universal. I also note that by the 9-10, there's a significant difference in waist to hip ratio - which is odd, because again, my boys are straight up and down - it's girls that would be developing hips and need the slightly different shape in their trunks, and I would think that bagginess would be a bad thing in incontinence pants.

In summary. Shan't be buying from them. Period pants for me, or boxers for my boy. They don't seem to have thought through what they're selling when they desexed it.

In the actual period pants section all the photos are female.

It's one gender neutral photo that was more likely taken for the incontinence section. It is used because they are children.

The other pictures are more teens/young women. I suspect the incontince picture has been used because some younger girls also get periods.

Seriously it is still there on the homepage.

Biological women have periods. Men do not. It’s about basic biology. Boys have NO need for period pants!

Their site is a bit all over the place TBH.
The photo you linked is on their incontinence page.
The photos on period product pages are all clearly female. They use the term daughters or teens in some places (but also established menstruators in others)
I couldn’t find any photos of someone who could be a transman.

@KevinTheKoala

So we just need to do away with the terms girl and boy altogether then? What about man and woman? Or are male bodied people allowed to be called women still, but not female bodied?

First sentence IS NOT MINE and should be in bold.

*Using children in place of girls is fine because at that young age they very much are still children.

Absolutely not. Periods are very much a thing only girls and women have.

I was 9 when my periods began and have never had must breast tissue (often told I'm less of a woman because of this - by other women funnily enough) so it is possible that the two in the picture are actually girls and even if they are not it's likely they have just made a mistake with the picture/wording as they do also sell incontinence pants. Using children in place of girls is fine because at that young age they very much are still children.

It’s amazing how this whole new movement has managed to eradicate the term women, and female.
Misogyny wins as always, what a hilarious outcome we’ve arrived at, trying to accommodate people who want to be, or feel they are different.
We are too damn polite in this country

Women and girls I should say

They’ve updated their website, that picture is for incontinence, as everyone has said
I did look at their App though on Periods…” people who menstruate” that would be women then…. Shocking

*might be girls

Lol at the idea that these kids nights be girls. 🙄 They are boys. And boys don’t have periods.
Only girls and women have periods. Periods are often very difficult for girls to deal with, as girls are indeed having periods at a younger age. Girls of 8 and 9 dealing with them as well as the pain and cramps and the awkwardness they feel dealing with them at school. This is not another thing to centre boys, men’s and trans in.
This company can fuck right off!