Well, for one, i think it's absolute horseshit to imagine some class of "vulnerable" women who won't attend their smear test unless they're specifically invited as women.
Bloody hell! She can't imagine women recently arrived (or even not so recently arrived) as migrants, some from disastrously stressful situations, who might not yet have learned enough English to know "cervix", a word many native speakers don't even know? Or a woman who dropped science subjects early and never heard of a cervix? Let alone women with learning difficulties who might struggle with basic reading etc?
Oh how very "inclusive", not. "I can't imagine someone who's not as British, fortunate and educated as me, so they don't exist and can't be excluded or discriminated against."
Basically sheer elitist snobbery. Even OJ should have something to say about that! (Though I agree she's not a twitter bully like him)