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Original poster

Is it just me or is this totally unnecessary?

40 replies

BewareTheBeardedDragon · 04/09/2021 15:43

Guardian eco 'magazine' masquerading as caring about the planet while in reality being one long chain of adverts for consumer goods 🙄 but aside from that - this is the front cover illustration. I'm just struck with the question 'why?' Why the happy perky simplistic illustration has to be a woman with her legs spread and buttocks in the air drawn from behind. Wtf does that have to do with or add to why organic is the answer. I know it's minor in the grand scheme of things but it's just so tiring how this shit pervades absolutely everywhere.

Is it just me or is this totally unnecessary?
OP posts:
kittenkipping · 04/09/2021 16:56

I wish I could just agree that bums are funny. But the drawing is so purposefully gendered as to render that argument rather futile. The pink shoes and watering can as well as unnecessary boobs make sure they we KNOW it's woman's bum we're "laughing" at, and if the joke is just "haha bums!" It wouldn't be necessary . I agree with others though that it's so entrenched now that it's no longer even a conscious choice

Artichokeleaves · 04/09/2021 16:41

Wtaf?

Someone needs to get hold of that ad company, pry the Carry On films out of their hands, and explain to them the 1960s are over.

Original poster
BewareTheBeardedDragon · 04/09/2021 16:37

That was to Msblue btw. I mean - yeah yoga, but legs apart, bum up, from behind is not the only or even the obvious way to reference yoga imo. I'd have got a yoga ref much more from say standing, one leg bent up while doing the watering.

OP posts:
Original poster
BewareTheBeardedDragon · 04/09/2021 16:34

Dismissive, nice. I'm not 'worked up'.

Anyhoo, the style is similar across their site but this is still the only totally weird one and I note that no men are presented in any similar position.

OP posts:
NiceGerbil · 04/09/2021 16:28

Not to lots of men ogling women's and girls bums they aren't.

I think it's yoga organic healthy thing but YANBU op.

MsBlue · 04/09/2021 16:13

Doesn't seem worth being worked up about. Bums are funny.

MonsignorMirth · 04/09/2021 16:04

Agree Nancy and it makes more sense in context with the other pics on their website.
Yanbu to be annoyed though, op - it got a resigned sigh from me.

NancyDrawed · 04/09/2021 15:58

I know nothing about yoga, but my first thought seeing that image is that they are trying link organic gardening with a yoga type lifestyle.

CrossPurposes · 04/09/2021 15:55

You have to blame My Green Pod for the illustration not The Guardian. Take a look at their site: www.mygreenpod.com/

Original poster
BewareTheBeardedDragon · 04/09/2021 15:52

Puerile may be the right word for this rubbish.

OP posts:
Original poster
BewareTheBeardedDragon · 04/09/2021 15:52

Do you really think so? I find that even more unbelievable but you may well be right.

OP posts:
YupIHave · 04/09/2021 15:50

It's to do with the word organic being close to orgasmic. It's ridiculous, unnecessary and infantile. Guardian don't care that women would find it offensive.

BlueBrush · 04/09/2021 15:47

That is extremely weird. What a very odd choice.

unwashedanddazed · 04/09/2021 15:46

Not just you. That's fucking offensive.

WhatMattersMost · 04/09/2021 15:46

I agree. It is starting to get pervasive. I'm not convinced much of it is entirely conscious, which, for me, is more disconcerting.

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