Ethical Superstore - very disappointed

Yep some great responses on their Facebook posts though. Was a regular customer but will look elsewhere from now on

Trouble is you can't win. They think you are exclusionary if you talk about sex and women. But then if you go along with the belief system and say you aren't comfortable talking about it with men then you are also exclusionary. Not sure what people want tbh

As a consumer irked by misogynist bullshit I've unsubscribed and in future will be buying my expensive vegan products from somewhere that doesn't treat me like an idiot

You can see the self congratulations that followed this. The pats on backs. The ‘look at how inclusive we are’.

While the irony of their actions just passes them by.

Just remember women…fuck you!

The word women will do.

I was hoping for some advice, until this June I have always identified as a boy for the start of my life, then a man for the rest of it.

For Pride month, I thought I would be non-binary for half of it and female for the other half to help me empathise with those who are most oppressed. I've not made any changes to my appearance or mentioned it to anybody as I didn't want to make a fuss.

I'm deeply troubled by this thread though:
"Trans men and non-binary people can have periods as well as those who identify as female and it is important to raise awareness and acknowledge this 🩸"

When I read this it has given me great concerns - I was planning on taking the kids to the country park some distance away, will I get warning before my first period ?

‘Identify’ is such an odd word isn’t it. I don’t identify as a woman because I am a woman. I don’t actively need to do/say/think it - I just am.

Trans men and non-binary people can have periods as well as those who identify as female

Obviously transmen and non binary can have periods... But those who identify as women? I would take that to mean transwomen - who obviously don't need period products. No mention of women, it's baffling.

What’s forward thinking about erasing the word woman/expanding the meaning to include anyone on the basis of ‘feel like’?

In the grown up world of medicine, science, tech design, access, safety,,, these things matter.

If anyone can truly be what they identify as.. I am now identifying as a woman who doesnt have periods with the intensity of the lift scene on The Shining.

I’ll let you know how I get on in about 3 weeks...

mmm, and the propotion of potential customers in favour of erasing women is...???
check the bottom line, ethical superstore

Aw good on them. I'll make sure I spend some cash there. Very forward thinking. Thanks for letting me know!

It isn't just people who identify as females who have a period and more education is needed to recognise this!

At some point in the future (I pray it's sooner rather than later) people will just piss themselves laughing that false, patronising and ridiculous statements like that were ever published with any sincerity.

'Identify as females', for goodness sake.

As part of our language and Inclusivity week, we are taking the steps to educate ourselves that periods should not be labelled as 'female' and should be inclusive for all!
Join our campaign and donate to help end the stigma ...

They are making the words 'female' and 'woman' something to be ashamed of.
Everyone who has ever had a period is a female. There should be no stigma attached to that simple fact.

I saw a 'people who menstruate' advert on FB today. Checked the why I saw this ad and found this. They know exactly whose money they're after.

I would love for a company (or 100s) to come right out and say "virtue signalling? Nah, not us. We just care about our products. Here, buy some."

Paraphrasing from journalist on Telegraph today but are we going to have companies who just cater to the left and other companies who just cater for the right, for example? You can't shop with us, you're not good enough? People (ie me) are sick of this, I just want to buy products I like without politics rammed in my face. I DONT CARE.

(deep breath).

And language is really important.

They can have two very fitting words from me.

I don’t identify as female.

I don’t have to.

Because of that biology malarkey.

And again, because of that pesky biology, I’m menopausal. Nowadays I’m grateful because it would be like a feckin red rag to see products labelled for people who bleed or uterus haters or female identifiers on it.

Another shop who can have me identifying as a customer who won’t be returning.

yup, I'm in their target audience and even had a gift voucher for them (from a green energy company) actually, so far I had failed to use it as a lot of their stuff struck me as overpriced or greenwashed.
But now they have definitely lost me as a customer.

It doesn't seem to be on that link from the OP. There's no mention of women anywhere but they've removed all the other stuff and just have a bit saying language is important.

Its not going down well though is it..