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Feminism: Sex and gender discussions

Sainsbury's greeting cards - tits and bitch

41 replies

Albuqwerty · 09/06/2021 14:23

Long time lurker on the feminism board.

Saw these cards for sale in Sainsbury's today. I complained in store and they said they would escalate it, although I'm not holding out much hope. But I despair at how the use of offensive terms and objectification of women is mainstream - we are going backwards. I don't think this is funny or banter. It is normalising insulting language and objectification of women and girls.

How did anyone at Sainsbury's okay this?

Sainsbury's greeting cards - tits and bitch
Sainsbury's greeting cards - tits and bitch
OP posts:
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User52739 · 10/06/2021 05:19

I don’t mind ‘bitch’ being used as a term of endearment between women.

ExhaustedFlamingo · 10/06/2021 05:13

These types of cards with this wording have been around for years. And honestly, there are many which are far ruder and far worse.

It's just humour. Adult humour cards of various types have always been displayed in supermarkets, shops etc.

You don't have to like it or buy it for yourself. It's fair enough if it's not for you. It's certainly not everyone's humour - but equally there's nothing wrong if you DO like it.

I don't see the misogynism because there are plenty of equivalent versions for men, and this is genuinely how some women talk to close friends.

Sometimes humour is just humour. Nothing more.

DeeKavCoffee · 10/06/2021 04:33

[quote faithfulbird20]@DeeKavCoffee no it's not. Anyone with self respect would be offended.

Think those cards are disgusting.[/quote]
@faitfulbird20 i have lots of self-respect thank you Grin

unless you are being forced to buy it then its snowflakey to try and 'cancel' it Grin

maybe you need one with a basket of flowers on it eh? Wink Daffodil

faithfulbird20 · 10/06/2021 04:28

@DeeKavCoffee no it's not. Anyone with self respect would be offended.

Think those cards are disgusting.

DeeKavCoffee · 10/06/2021 04:16

thats a bit snowflakey to get offended by that to be honest

Triphazards · 09/06/2021 22:26

@Muddydoor

These people are paid a lot of money to get the right words on cards. Have they not heard about how its not clever to use rude language?
It's not stupid to produce something that people buy.
Muddydoor · 09/06/2021 22:22

These people are paid a lot of money to get the right words on cards. Have they not heard about how its not clever to use rude language?

Triphazards · 09/06/2021 20:38

I don't like these cards.

I wouldn't try to ban everything I don't like.

Tal45 · 09/06/2021 20:37

The funniest tits one I've seen had a bloke saying 'show us your tits' and an old woman lifting up the very bottom of her jumper.

Muddydoor · 09/06/2021 18:29

I was thinking what about the children. Derogatory terms indeed. It is spreading, the use and normalisation of disrespectful terms. I’ve seen what happens in a world where it is acceptable to see women and girls as things and I reject it.

Albuqwerty · 09/06/2021 18:18

Everyone who thinks these are funny, I don't, but that's fine, we all have a different sense of humour.

But if this is humour, it is adult humour.

Should adult humour cards be sold in a supermarket? Is it okay for cards with the words bitch, tits, bastard to be available at kids' eye level?

OP posts:
spacegirl123 · 09/06/2021 17:46

Bitch, please.

I mean if a man bought me this I'd be taken aback but lots of women speak to each other this way. I don't find it aggressive or offensive at all, and it's clearly in good humour. It's not like it's a card depicting domestic abuse or belittling behaviour. There are friends I would buy this for and friends I absolutely would not.

Lighten up 🤷‍♀️

iklboo · 09/06/2021 17:40

Is this the influence of Drag Race and drag queens?

Where on earth do you get this from?

Defaultname · 09/06/2021 17:26

I'm guessing they don't have a Mother's Day range yet?

motogogo · 09/06/2021 17:18

It's a free country, some women use these terms to each other. Vote with your money and don't buy them. They will drop such ranges if they don't sell

KM38 · 09/06/2021 17:16

@OldTinHat

A male friend sent me a Christmas card once which said 'to you and your beautiful minge' - I've kept it, it's the best card I've ever received! But then I do have a sense of humour and am not precious!
@OldTinHat What a complement 🤣🤣 I’d have kept that one too! That’s funny 😁
ScreamingMeMe · 09/06/2021 17:16

@Fluffymule

The everyday use of the word bitch to describe women as an ironic or comradely thing seemed to gather momentum after Britney Spears had her big comeback 'Gimme More' single in 2007 which opens with her announcing 'It's Britney, bitch'. It became a catchphrase I guess.

It never sat well with me then, and I still don't like it now when it's used so much in popular culture or in selling things like this card. But I guess we all have different opinions, the 'magnificent tits' one, for example, wouldn't offend me personally, whereas the 'bitch' one does.

Agree with all this. Paris and Nicole used to call each other "biatch", and really, who wants to emulate them.

If it's about reclaiming the word, I have to say I don't think it's working. Same with the word slut and slut walks...

KM38 · 09/06/2021 17:15

Not offended by them at all 🤷🏻‍♀️😊 they’re clearly intended to be humorous. I’d buy them for friends and I’d find them funny if they were given to me 🤷🏻‍♀️

ScreamingMeMe · 09/06/2021 17:05

@OldTinHat

A male friend sent me a Christmas card once which said 'to you and your beautiful minge' - I've kept it, it's the best card I've ever received! But then I do have a sense of humour and am not precious!
People find different things funny. It doesn't mean that someone who doesn't share your sense of humour doesn't have one of their own.
WestendVBroadway · 09/06/2021 16:46

I believe that they also stock cards which 'insult' men as well, if that makes you feel better.

Sainsbury's greeting cards - tits and bitch
JoyOrbison · 09/06/2021 16:32

16:23OldTinHat

A male friend sent me a Christmas card once which said 'to you and your beautiful minge' - I've kept it, it's the best card I've ever received! But then I do have a sense of humour and am not precious!

I read that as "You and your beautiful image" at first... I need my eyes testing!

PurpleWh1teGreen · 09/06/2021 16:28

Not a fan, and I’d be pretty disappointed to be on the receiving end. But have to say there are plenty of ageist, sexist & misogynistic cards (for males and females) out there. These don’t particularly stand out.

ErrolTheDragon · 09/06/2021 16:27

Did the cards have photos of a pretty dog and a well-used bird feeder?

CovidCrow · 09/06/2021 16:25

Not my cup of tea but do we really have to take offence at everything these days? It's so tiresome.

OldTinHat · 09/06/2021 16:23

A male friend sent me a Christmas card once which said 'to you and your beautiful minge' - I've kept it, it's the best card I've ever received! But then I do have a sense of humour and am not precious!