Degendered underwear - or just gendered underwear for those not same sex/gender 🤔

In an ideal world, you’d walk into a store and there’s no men’s or women’s section,” said Graham. “You’d simply choose what makes you feel great, affirms your identity, and allows you to express yourself without a brand boxing you in. We’re a part of this movement.”

This is bollocks, because male and female bodies are different. Differently shaped, differently sized. It's all well and good having tailored shirts beside dresses, but for one, you'd have to entirely change the sizing system- a men's S is worlds away from a women's S! I can actually see why they think this would be a good idea, but it's pretty impractical.

The Sunday Times has this. I see Louis Vuitton and Burberry are both trying to flog men's skirts

www.thetimes.co.uk/article/187b1d5e-ac07-11eb-b844-593e41a4a1a5?shareToken=b686e4c310e438c4f937710a81037a9c

The article the OP posted referred to a designer called Art School. I'm not seeing anything particularly ground breaking here- it's over priced slogan t- shirts. There are a couple of dresses which would be nice if they weren't sludge- coloured. The dresses are cut for a female body shape with breasts, a waist and hips

www.matchesfashion.com/womens/designers/art-school?is=Art%20School

Having said that I'm not quite sure the OP and the pair behind this are so far apart. The article below is full of self- aggrandising, sanctimonious waffle about the pretty mundane achievement of producing a very limited range of underwear , all of which has been done before but ends with this:-

“In an ideal world, you’d walk into a store and there’s no men’s or women’s section,” said Graham. “You’d simply choose what makes you feel great, affirms your identity, and allows you to express yourself without a brand boxing you in. We’re a part of this movement.”

www.thecut.com/2021/04/urbody-makes-classic-underwear-for-all-gender-identities.html

Hmmm, can't really see the point of bras for people with no boobs. The whole thing with bras seems to be about hoiking them up & presenting them like some form of titty treat to mankind. (Light sports bra for me anytime.)
Gender neutral pants? Can recommend silk boxers or French knickers if you're feeling fancy.

Now available in X, Y and Gen Z fronts.

So sex-free underwear, but plenty of gender.