A poster started a thread about this on another section but I think it warrants a mention on here.
This might be a small issue when it comes to the huge battles women face at the moment, but for me these small instances of everyday sexism are a huge problem when you add them all together.
Halfords have decide to call two of their women’s bikes ‘Entice’ and ‘Virtue’. [name edited by MNHQ at OP's request] As the poster pointed out on her thread, it feeds into the misogynistic attitude that women are either enticing or pure.
On the other thread a large number of people couldn’t understand why it was a big deal, but for me these small acts of every day sexism are a big problem when you add them all up and whilst I can see through them, I worry about my daughters and other young women being exposed to these attitudes.
I have tweeted Halfords, but I suspect they will just ignore me like other companies do when I point these issues out.