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Original poster

Lakeland

65 replies

benderinabun · 24/07/2020 19:07

Long time lurker, have had my eyes progressively opened by this board & am becoming more & more (quietly) passionate about the issues raised here.
Have just seen this on a friend's FB- she was annoyed enough to share it and it's riled me enough to post for the first time!
Her & her husband both got sent Lakeland catalogues today.
Can you guess who's is who's?!
I'm going to write to Lakeland! Not quite sure what to say, my job is vaguely marketing related so I do understand targeted advertising but are we in the 50s still? Cunts.

Lakeland
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fascinated · 27/07/2020 19:31

See I don’t know, I really loved that Mr Hinch book.

Alltheprettyseahorses · 27/07/2020 19:20

I'd have preferred the cleaning version. Apart from the yearly blitz I don't actually do any cleaning apart from emptying the bin and the odd hoover but I like looking at cleaning products and watching my favourite cleaning vloggers and fantasise happily about wafting around my spotless zooflora house waving the spray mop around even though I'd never be arsed to do all that shite.

socialworker222 · 27/07/2020 16:37

My ex used to wibble on about cooking but never offered to clean.. it's a bit more of a performance activity isn't it, round of applause and all that. Unlike for the person who cleans the bath...

AlCalavicci · 27/07/2020 10:09

@MysteryParcels
I agree I put a bottle of oven cleaner in the oven and left it to it , a hr later I came back and the bottle had not moved , lazy swine that it is ! Grin
TBF though when used properly it is without a doubt the best oven cleaner I have used so I can forgive its laziness

MysteryParcels · 26/07/2020 12:33

I think you'll find that the "man" is a non-binary rainbow unicorn dolphin, actually Wink

I was more unimpressed by the assertion that "the cleaning practically does itself" on mine. I buy lakeland cleaning products and I can assure you that they do not magically clean anything without me Angry

WarmHeyerette · 26/07/2020 09:42

@exwhyzed

I don't know why you are assuming the gender of either of the people on the covers to be honest OP

How have you come to the conclusion that the cook isn't in fact a woman, and the cleaner isn't a man?

Wink

Grin
exwhyzed · 26/07/2020 09:10

I don't know why you are assuming the gender of either of the people on the covers to be honest OP

How have you come to the conclusion that the cook isn't in fact a woman, and the cleaner isn't a man?

Wink
CloudsCanLookLikeSheep · 26/07/2020 09:02

I do the cooking he does the cleaning in our house!

boatyardblues · 26/07/2020 08:59

Hahahahaha! This was too funny not to screenshot and post. It had to be the girly Lego with the super feminine figure petting a panda too. Grin (Click on the image to read the preceding post for the full effect.)

Lakeland
AlCalavicci · 26/07/2020 01:35

@TheSunIsStillShining
I whole heartily agree , !

rednsparkley · 24/07/2020 22:42

I'm female and I got the cooking one too. I passed at least an hour merrily circling things I have no intention of buying 😂😂

lakeswimmer · 24/07/2020 22:40

Why would one household need two catalogues?

I'm not sure I can get too bothered about this. Overall DH does more cooking than me, we do equal amounts of cleaning, and I do more laundry than him. Both DH and I have worked as cleaners and teen DS has a weekend cleaning job. Cleaning isn't a female activity in our household.

Tana433 · 24/07/2020 22:33

i used to work for Lakeland and i can assure you it is totally random and not targeted. The insides of the catalogue are exactly the same just two different covers representing the basis of what we sell or are known for selling ie cooking, baking and cleaning items. I think you are reading far too much into it.

TornadoOfSouls · 24/07/2020 21:49

It's waffles with a scoop of ice cream
Thanks, I hate it

TheSunIsStillShining · 24/07/2020 20:52

What the hell is wrong with ppl? Why is this bad? It's just advertising. It's not mandatory that you -as a woman- have to carry around cleaning stuff. I think in general people just like to be riled up about something that is totally inconsequential.
This should not be given "issue" status by actually talking about it.
no-trade deals, brexit, no reporting on data (be it virus, taxpayer's money,...) is the issue. not a friggin ad.

And someone pls. enlighten me: if it was the same way around wouldn't you lot be going on about how a woman's place is not in the kitchen cooking??? What would you want to see here?

BentBastard · 24/07/2020 20:47

@TornadoOfSouls

Yes, but men get praised for cooking, especially ‘special’ cooking. What on earth is it, though? On my phone it looks like he’s pouring gravy over a cheese toastie stack with ice cream on top?
It's waffles with a scoop of ice cream
CallarMorvern · 24/07/2020 20:45

DidoLamenting

You obviously have life sorted 😉

DidoLamenting · 24/07/2020 20:29

"was happy to pay for...."

DidoLamenting · 24/07/2020 20:28

@CallarMorvern

Oh! Lakeland man irons and cooks! I could do with one of those.
I rarely buy anything from Lakeland as it's over-priced and a lot is unnecessary but in our house I never do any cleaning or ironing. I was to pay for a cleaner for years when we both worked full time but husband now works part-time and does it.

I love cooking and baking. I'm an incredibly messy cook. The deal is I leave the kitchen the way I leave it and if he wants to enjoy what I've cooked he cleans up.

I have literally not switched on a vacuum cleaner in over 30 years.

CallarMorvern · 24/07/2020 20:27

He also hangs out the washing on the website. Mumsnet refuses to post the screenshot though, just spent 10mins trying.

CallarMorvern · 24/07/2020 20:16

Oh! Lakeland man irons and cooks! I could do with one of those.

AbsintheFriends · 24/07/2020 20:12

Doesn't matter who receives which catalogue, IMO. It's the models assigned to each task that's rooted in sexism.

Men cooking - established and approved arena of masculinity. Ramsay, Ottolenghi, Kerridge, Oliver, Blumenthal, Bourdain, Stein, Martin, Hollywood etc etc etc
Men cleaning - not so much. (Anyone?)

GrumpiestOldWoman · 24/07/2020 20:01

Maybe it's based on previous shopping history, some lakeland fans are into cleaning, some are cooks, etc?

TornadoOfSouls · 24/07/2020 19:59

I hope that they also have other covers which depict men doing the cleaning.

I don’t think they do.

verypeckish · 24/07/2020 19:56

I hope that they also have other covers which depict men doing the cleaning. If not, then that would be sexist.

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