Just watched the little film (a couple of mins) in the link, from the Standing for Women website. I really didn't like it. Very creepy music - you know, like a nursery in a horror film? - most discomfitting. Maybe that is the point? I found it odd though.
Also the writing is not very clear, it is like handwriting so may be hard for some people to read.
I think I would prefer something that comes across as totally matter of fact and down to earth - most of the content I agreed with, but the presentation made me sort of suspicious and/or manipulated.
Sorry - don't mean to criticise - just well-meaning feedback from a totally GC feminist who has leafletted etc that I am not keen on this at all.