"When and where do girls learn this?"
How about from all the news reports about other victims? Social media by RESPONSIBLE posters (certainly not wyp)? adults that care for them (even children not being raised at home have carers)? Or even more sadly personal experience? I was aware that men were dangerous arseholes pretty much as soon as I could talk - because my father was one of them! A fact he confirmed in this context when I reached my teens.
And he wasn't even the first, the first time I was sexually assaulted I was 10 and it was in the school playground by a 12 year old boy. I told the (female) teacher who told me to "not tell tales and make a fuss".
At this point in my late 40's I've lost count of how many times and by how many boys/men I've been harassed, assaulted, hit, pushed, grabbed... and I don't think my experience is particularly unusual with the exception of my dads crap and even that I don't believe is as rare as claimed.
And even IF the argument is "raise awareness" then it's HOW it's raised that's at issue.
As anyfucker and many others on this thread have said they COULD have done a campaign aimed at perpetrators which would STILL have outlined the risky behaviour OF perpetrators and that would alert/educate potential victims too.
"It's not the messages that do that, it's the violent men. That's what we need to tackle." While that's not wrong, do you understand that language "the messages" inform people's thinking? And therefore actions? It creates rape culture, creates rapists! Do some reading up on how the language we use informs thought patterns and value judgements, there's TONS of research on this.
There's a line in "dangerous minds" that is an excellent précis on Chomskian theory on the link between languages and thought.
"Words are thoughts and we can't think without them" but WHAT people think is formed by the language they are exposed to and use. It's why countries that share a language share strong cultural elements also. I believe (Iirc its been a while since I read up) that Chomsky did a major research on the differences between American and British English and how that affects the 2 cultures.
Jokes and other poor messages about victims make potential perpetrators feel entitled, protected and safe! You want rapists feeling safe to rape? Because at the moment if you're a white male there's VERY little deterrent, if you're a RICH white male there's fuck all deterrent! And if you're an athletic, rich, white, male you're a fucking hero! It's all kinds of fucked up!
It doesn't even affect their "reputations" negatively, their families, bosses, friends, sports clubs all stand by them and support them and vilify victims.
Or have you not heard of the likes of ched Evans, or the Irish rugby players, or Brock turner?
"How do you explain the girls who became victims of the grooming gangs, then? Some of them thought the men who were raping them and selling them to other men were their 'boyfriends'. It's been suggested that this campaign is aimed at girls who are likely to fall victim to these gangs. The ones who have in the past certainly didn't see the dangers until they'd already become victims."
AGAIN if a campaign was worded and focused on pointing out certain behaviours as immoral, illegal and damaging to victims then potential victims would STILL be educated, the DIFFERENCE is they wouldn't ALSO be getting BLAMED!
I've just noticed something else too - this campaign is calling victims "animals" not rapists.
"But if the girls feel that their lives are so bad that free drink and drugs from dodgy characters seems like a good idea..." They deserve to be raped?!
"I’m sure all women and girls have stories of men who could have raped them if they wanted to but it never happened because they were not with a rapist."'yep I've plenty of those too!
"The expectation that women should always be "sensible" is rape culture." Exactly!
NO such expectations on boys/men!