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Original poster

MNHQ closing this board *MNHQ edited to say OH NO WE AREN'T!*

41 replies

Binglebong · 12/03/2019 22:28

A few months ago we saw loads of posts about how this board could close and there was an attack on advertisers to boycott mumsnet. It occurs to me that I've not seen that in a while. Any idea why?

OP posts:
Lamaha · 13/03/2019 02:59

It's in the name:
MUMSnet.
Mums are Women (always).
Women buy stuff.
Mums buy stuff.
Mums care about women stuff.
Advertisers know this.
Men/transwomen tend to underestimate the undercover power of mums/women.
We are here.

Manderleyagain · 13/03/2019 02:46

What did happen to ocado? I know there was a boycott but did they feel it re profit or share price? Or negative publicity outside these boards? I haven't heard anything about it since.

HawayMan · 13/03/2019 00:11

Look at what happened to Ocado...

There's your answer.

Katvonfelttipeyebrows · 13/03/2019 00:00

Honestly. It's like us trying to pressure the manufacturers of blue hair to stop advertising to them.

Katvonfelttipeyebrows · 12/03/2019 23:59

They thought they could pressure Birds Eye into stopping advertising fish fingers to mums.....

GrinGrinGrin

Grin

Morons

EcclesThePeacock · 12/03/2019 23:44

Apart from the stats, wasn't there some attempt by TRAs to get Birds Eye to boycott MN ... which got them nowhere, but lead to pleasant discussion of frozen food products on these boards.... advertisers know who their buyers are.

andyoldlabour · 12/03/2019 23:26

"Somehow, the group of narcissistic individuals who believe they can make every corporation and publisher bend to their whims, against all objective reality, had a reach that exceeded their grasp when it came to "forcing" MNHQ to do anything."

This all day long.

CaptainMarvelBunting · 12/03/2019 23:04

Binglebong, it was because it was the stated aim of people who had already managed to bully or wheedle compliance out of many other platforms and media.

I am quite sure that MNHQ have been dealing with lots of behind the scenes stuff they have not made public, and the guidelines, though irksome, were their concession to neutrality and keeping this board open. They certainly deserve some credit for that.

As it happens, rather a lot of the lid has been blowing off the AWA/trans juggernaut, precisely because of the tenacious women who have been speaking here, and on other social media, on the streets and elsewhere. It didn't happen by chance, and they would have done a lot more to shut it down if they could have got away with it.

Be encouraged. We're not done yet by a long chalk, but this isn't going back in the box now.

MrsFogi · 12/03/2019 23:00

I thought some time back a mner shared stats showing that this was one of the highest traffic areas on the site...no way MN is going to cut off its own nose...

Original poster
Binglebong · 12/03/2019 22:56

Sorry, wasnt intended to be clickbait or heartattack inducing. Blush Was intended as a genuine question.

The only thing I can come up with is when mnhq revealed how much traffic the board brings to the site, was that the decision maker? The possibility of closing certainly seemed real at the time - there were a lot of comments about this being the only place certain discussions could be had and if we didn't all behave nicely the board and/or discussions would no longer be allowed.

OP posts:
Persifleur · 12/03/2019 22:56

CaptainMarvelBunting
Grin
And so the wave function collapses...

dragoning · 12/03/2019 22:49

I'm not surprised that it didn't gain traction. MN is too pro woman to be bullied into stopping women talk about women's rights.

And advertisers know that women exist and make the vast majority of household purchases. Pretending that 'woman' isn't a thing won't win new female customers or retain existing ones.

CaptainMarvelBunting · 12/03/2019 22:45

And that,my friends, is how you do 'clickbait'.

Perfection, OP.

Persifleur · 12/03/2019 22:38

Nah. MN is too big and we're all too ugly.

Grin
iVampire · 12/03/2019 22:33

It was all bollocks really,

Much of what I’d on he internet simply isn’t real.

Yes, people posted as if it was a real issue, but no it never was. And with hindsight it never was.

Same phenomenon, but on a much smaller scale, ad Momo

WombOfOnesOwn · 12/03/2019 22:30

Way to give people a heart attack with the headline here.

Somehow, the group of narcissistic individuals who believe they can make every corporation and publisher bend to their whims, against all objective reality, had a reach that exceeded their grasp when it came to "forcing" MNHQ to do anything.

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