Agent Provocateur window displays in House of Fraser

It would take men ten seconds to get the black kit in such a tangle the only way to get them unstuck would involve a pair of scissors.

#lifegoals would be to see the divine Celeste Barber take on Agent Provocateur.

runwayriot.com/2016/04/21/meet-the-woman-behind-the-viral-celebrity-instagram-copycat-photos/

The only requirement I have when buying a bra is that the person selling it to me knows what fits and what doesn't. This fails that fairly basic test so no, wouldn't buy from them.

(Not that I would anyway. Look at them! You'd be constantly tugging the straps, and trying to get the undercrackers to sit properly, too.)

I’m with AAK the first one looks like she’s checking for zits on her chin- I’d walk past and think of Boots.
The 2nd looks like she’s wearing flesh covered granny pants with black lines all over them- I’d walk by and think of M&S.
So as far as advertising goes neither makes me think of shopping in HoF, in my mind it’s not coming back from the brink but I’m wondering who is going to replace our local one 🧐

House of Fraser know EXACTLY what they are doing.

They are trying to position themselves in the market as a new sexy department store. They can’t compete with John Lewis for customer service, they aren’t high end like Fenwicks or Harvey Nichols, so they are aiming for the higher end chav, footballers wife type crowd. They have literally no money left so this is what they do.
They KNOW the ads are offensive, they want us to get in a tizz about it so they can have a spread in the daily mail where they show the adverts and a million people say they can’t see anything wrong with it and what’s wrong with a bit of sex.
Then in the mind of consumers House of Fraser is the place where you go to buy your shit overpriced knickers because they are a bit naughty.

People who buy Agent Provocature don’t care that the ads are offensive, their entire brand centres around ‘pushing boundaries’ anyone who cares about things like this is already not buying the products.

This is just the same old same old tho' isn't it.

Yet again stick thin representations of women in pictures that are almost certainly photoshopped wearing what appears to be impractical, uncomfortable and, to me, laughable outfits. Bad enough that Women’s magazines are full of this shite but at least I can avoid it then by not buying the mags and of course not shopping in those type of shops. This is a lot harder to avoid and in my opinion is the "top-shelf" argument all over again.

What sort of message does this objectifying of women in the high street send to our sons and daughters?

This smacks of desperation from both House of Fraser an Agent Provocateur. Everyone knows high streets are struggling and uncomfortable underwear is on the way out with ‘bralets’ being much talked about in the press and bought.

Advertising yourself as an outlet for badly fitting tat is not the way to get the attention of those customers! If they cannot even fit the model properly it is not a good look They May have a brief flurry of tail end customers who have missed out on the AP vibe but things are moving on.

I agree with everyone's other objections, but what struck me about the first pic is that she is positioning her bottom in such a way that there is an implication that she is inviting anal sex. I may be being ridiculous on this, would be interested to hear what others think, but after all the teen vogue anal sex nonsense....,

How would you even get into that strappy thing the sitting down one is wearing? Plus, the skinniness of the model makes it so unappealing. Is it worse than an Ann Summers window? But then AS is what it is and not a failing dept store. Not on Twitter or I would Tweet- show Mike Ashley who's boss here.

What’s sexy about looking like you’re covered in electrical tape? Is this for the Sparkies’ version of the Pirelli Calendar?

Suspender belts?

Really?

How things have (not) changed since the 1950s.

Oh, one thing has changed - back then images like this on the high street would not have happened.

So I suppose the "progress" is that we are now allowed to show laydeez being sexy. In big pictures. Whether we want to see it or not.

Great.

Agent Provocateur have previously had ads banned for being degrading to women.
I am chuckling at the idea that thes items are not practical and don't look comfortable though, as if anyone would buy these items for practicality and comfort :)

First pose looks like she's peering into the mirror looking for zits. Hands are presumably behind the back in an attempt not to pop one.

Men have awfully strange ideas about what's sexy.

Honestly - WHO stands in their skimpies peering at themselves in the mirror in THAT pose?

Goodness yes

To be honest i dont care if it was a mannequin

Its still a dreadful image

But yes...photo worse

Mike Ashley is a terrible human being, one only has to look at how he treated Sports Direct workers. My suggestion for how to outwit him would be to focus on the "the women don't even look comfortable" angle. FWIW.

The second bra doesn't fit either, there's gaping at the top of the cups, so the lesson here appears to be "don't buy our bras, they're shit and won't fit you properly".

Think really carefully before you tweet him.

It is his game. He will play it. More publicity means he might make more sales, more people see the lingerie and think about HoF without him having to spend much on advertising.

I'd complain to the council that the window display is in, and to HoF via phone, and anyone else - but I'd be mindful about making it public. He's probably rubbing his hands waiting for the Daily Mail to pick up on it.

Not suitable at all for a front window

What the hell were they thinking wrapping what looks like liquorice round the mannequin

That cannot be comfortable

Am I right in thinking these are not appropriate images for such a public space?

Yes, of course you are right.

Agree with Twitter suggestion to get a response.

You might find that starting a MN AIBU thread heloful to do this too. MN has huge female traffic.

Given the high street spending power of UK women- 70p in the pound spent isn’t it?
House of Fraser might want to know what quite a few UK women on MN think of this, especially those who might be taking small kids or their teenage girl children past such images.

Why should we be forced to explain rampaging sexism and objectification of women to our kids when we’re just going out into House of Fraser to get to new pair of school shoes or whatever?. Or just walking along the high street... House of Fraser are family department stores on the high street not adult only-spaces. FFS. This is way inappropriate in the way it is displayed and needs to be stopped.

Tweet them @houseoffraser I just did 😬

I agree. I thought one of those models was nude when I saw the display from the bus the other day. Unless we can have a matching Cosmo style hunk of the week posing provocatively in tight whities then this display needs to come down. Do share the HoF head office details.