Dove transgender ad #realmoms are men!

All those ads are a load of twee nothing-like-real-life bollocks.

What mum gets a chance to scuttle up cliff faces when she's got a baby?

I'd be more likely to vote Tory than buy any of their patronising crap.

"The ad doesn't focus on or prioritise trans over biologically female mothers".

But it absolutely certainly does. In the scene where the woman has a transgender partner, the focus is all on the person who provided the sperm in order to create the child. That person talks exclusively about what it is to be a real mom.

The actual biological mother of this child sits there silently - not a word said. Because presumably she doesn't know what it is to be a real mom. Her experience and her thoughts are irrelevant and worthless. Why is she being denied a voice while per partner is given a voice?

"real men are women" doesn't seem to be a selling point for "inclusive" skinny shaming with their previous real curves bollocks Dove funnily enough..

nope.

see the difference? the gay couple slots aren't replaced by transmen are they?

I was thinking the same about using a lesbian couple too or there are lots of single parent men out there acting as both mum and dad if you want to feature a man why not feature them?

It's insulting to the poor mother that carried and gave birth to that child to then be relegated to the background

Boycotting dove in this house!

as usual, transinclusive really means MTT elbowing women out of shot!

I'm not clicking on that link. Is it two supposed women with a baby, only one of them is actually a male who chooses to call himself a woman - so naturally he's now more of a real "mother" than the actual mother herself?
I hope Dove's profits go down the plug hole alongside their fecking soap for pedalling that shite.

I'm confused!

Are they actors or real people?

Hey Toffee, women can be trans too, would you care to join me in looking for all the transmen Dove are using in their for men range campaigns?

I wouldn't be so bothered if it was interpretted as we are real moms together, rather than "I am a real mom" and the one who did the hard work is silent and in the background

Some people are trans. Some of those people have kids. This is not news or outrage-worthy

nobody at all on this thread is outraged that the transwoman is a parent

"this real mom with her new baby, uses dove soap once a week when she has chance to have a shower and change from one dirty pair of pjs to a clean pair. She uses copious amounts of dove deoderant to attempt to mask the smell of both her own sweat and baby sick. Sometimes, but rarely enough that a bottle lasts an entire year, her DH will 'babysit' the baby and she will have a dove bubble bath and put on some dove moisturiser, whilst he is showered with praise for looking after his own child"

Yeah I'm usually pro-Spartacus on these sort of threads, but on this I don't really see the issue.

The ad doesn't focus on or prioritise trans over biologically female mothers. It's just in the mix. Which unless you are massively anti-trans on principle which would make you bigoted as fuck is pretty uncontroversial.

Some people are trans. Some of those people have kids. This is not news or outrage-worthy.

"real mom" = as puke worthy as "real woman"
it's loaded, as per the examples of "real moms" they chose. None were as ordinary as most mothers, "real" = out there and rock climbing and shit, not sitting around in costa talking catchment areas before going home to do some mumsnetting after bed routine!

What an annoyingly twee advert.

Well done, you've had babies. Would you care for a medal?

Why couldn't they have a lesbian couple?Why do they have some weird bloke in a wig who's clearly impregnated his wife with his penis, in what way is he a woman or a mom for fuck's sake?

That "trans mom" will be parenting with male privilege
whatever she does will be celebrated for being "hands on" and "involved"
Whatever her female coparent does will never quite live up to societies ever moving expectations of female mothers..she'll always fall short
Her female co-parent will repeatedly be told how "lucky" she is that the other parent is involved
The "trans mom" will never be told to be grateful that the biological mother is doing her share of the parenting - that'll just be expected

I thought you probably were

Of course jiggly, I was somewhat clumsily including that in female who adopts. It didn't occur to me that it isn't strictly accurate and I hope I haven't offended anyone

Would have been more progressive to have a lesbian couple I think, and have them both talk about being a mum. 'realmum' is irritating, I can't imagine anyone calls themselves that. You are either a mother or you aren't, and there is nothing wrong with being a father or a parent if you want a non gendered name. I think parenting isn't a particularly gendered activity beyond pregnancy and breastfeeding (neither of which a transwoman can do). The individual featured in that advert was parenting in my mind.

Beyond - you can be a mum by being a lesbian parent too. You just can't be a mum if you're a man

So he's #realdad enough to be a biological parent, but can be equally #realmom. Right.

I dont think its that bad at all! Just trying to get across the point that all mums may be different and do things slightly differently. I suppose its just trying to make people feel good about themselves. I generally hate dove adverts because of how they present themselves as altruistic when they are really just trying to sell product.
The transwoman is a non issue in my book tho. I cant really see why you would be offended by that when she is in only a very small segment of the advert.

I wish there had been a bit of my experience of being a 'real mom' in amongst the breakdancing and rockclimbing.....sat on a doughnut cushion, eating a giant bag of bacon fries, rocking dd1 in a bouncer with my foot while watching Hill St Blues

Exactly that @TheCountessofFitzdotterel!