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Feminism: Sex and gender discussions

Protein World "beach body" adverts

447 replies

RunkyJam · 22/04/2015 16:24

Anyone else raging about these?

I've complained to the ASA and just signed a petition taking off over at change.org

www.change.org/p/proteinworld-arjun-seth-remove-are-you-beach-body-ready-advertisements

Absolutely BONKERS this was approved IMO.

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BuffyNeverBreaks · 30/04/2015 18:45

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BuffyNeverBreaks · 30/04/2015 18:43

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King1982 · 30/04/2015 18:42

Oh sorry Buffy of course it wouldnt be anonymous. Sorry very tired.

Do you know if anyone has done a PhD on health education in schools?

Did you come up with any methodologies of your own? Or would that out you?

BuffyNeverBreaks · 30/04/2015 18:41

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King1982 · 30/04/2015 18:37

Dervel, you say children are very susceptible to marketing. Isn't education a form of marketing.

BuffyNeverBreaks · 30/04/2015 18:37

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BuffyNeverBreaks · 30/04/2015 18:35

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Dervel · 30/04/2015 18:34

Sorry posted too soon, in addition marketing targeted at girls, that lay the track for dumbass campaigns like this to have traction in later life to to be hit with the largest wallop.

The popular response is to blame the parents for buying the barbies and all the pink crap in the first place, but I'm sorry the average parent is not going to be able to counteract the sheer volume of psychological pollution kids have to contend with these days. Not because the parents are stupid but thanks to the specialist knowledge that's involved here.

Dervel · 30/04/2015 18:30

We need to after marketing with a pure furious vengeance.

I recall reading about the cheeseburger law in the USA, which simply put means you can't sue MacDonalds. Which I suppose is so far so personal responsibility.

However I remember thinking at the time I ok MacDonalds is off the hook, but what about the company they hired to do the marketing? They bombard incredibly sophisticated messages designed to inculcate pattern forming behavior in children.

And by sophisticated I'm talking Sigmund Freud's nephew saying "hey Unc teach me the secrets of the human psyche and this psychoanalysis you've invented" to which he did and the nephew buggers off to the states to invent marketing.

Fast forward to now and the countless billions stuffed into marketing budgets and what honest chance does a kid these days honestly stand in not becoming the nice little consumer the big companies want?

Not unless they are lucky enough to have ridiculously educated parents. So yeah I'm with Buffy in standing against the victim blaming. We should make marketing companies and places like these protein world people financially culpable.

King1982 · 30/04/2015 18:25

Sorry I didn't realise you did a study on health education in schools. I'm surprised it had different findings to sexual health education in schools.

I've never said I don't agree with multiple methods. I suppose I was defending education because you started out by saying the studies you read had said that education didn't really work and saying about appearance worked as a deterrent. I'm glad we both agree that education is important. It was interesting to hear your views on social pressures.

Was your PhD on school health education published? I'd be interested to read it.

BuffyNeverBreaks · 30/04/2015 18:16

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King1982 · 30/04/2015 18:04

You also can't know if exercise education at schools will stop unhealthy practices of weightloss for some people. Maybe people would be able to poo poo fads. Be able to spot steroid use in adverts, etc

King1982 · 30/04/2015 18:01

I still think the man would be more susceptible to being given information it he had learnt previously also at school. It may remind him and there maybe more chance of him making changes.
Plus you are not going to get one approach to help everyone.
Educating people at school has not been trialled so there are no findings for whether it would help or to what extent. I know it has very positive effects with regards to detail of sexual education in country's and teenage birth rates and sexually related diseases. That's the closest I have found to anything resembling what I propose.

BuffyNeverBreaks · 30/04/2015 17:47

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King1982 · 30/04/2015 17:30

Sorry maybe I misunderstood. It's just because you associate educating people with victim blaming. So society victim blames smokers how would remove this current blame, what changes?
And how would you go after tobacco industry with out passing the costs on to the customers/smokers.

BuffyNeverBreaks · 30/04/2015 17:24

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BuffyNeverBreaks · 30/04/2015 17:23

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King1982 · 30/04/2015 17:21

I do think that what is regarded as "a good appearance" is linked to lifestyle. Clean living will have the biproduct of "a good appearance".

King1982 · 30/04/2015 17:15

So would say that progress looking in to the effects of smoking shouldn't have been passed on to the public? Because it's victim blaming. And the government should just ban it because people can't be trusted.
Regarding the protein company, these supplements can be used in a healthy way. I think people should have the choice to use them, but you do need some understanding of the body to use them properly.

BuffyNeverBreaks · 30/04/2015 17:04

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BuffyNeverBreaks · 30/04/2015 17:02

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King1982 · 30/04/2015 16:51

Plus this knowledge wouldn't just give these students the knowledge of being healthy, it would give them the understanding of how damaging quick fixes can be.

King1982 · 30/04/2015 16:50

*future generations

King1982 · 30/04/2015 16:47

I don't think it's victim blaming, because there isn't any pressure to do it. It's just giving people the best possible knowledge of how their body works. Therefore, more understanding and control. It's more about educating about processes. Rather than burger = fat, smoking = cancer. It allows them the best opportunity to make more right decisions, more often.
I think understanding and technology is always moving forward. I think schools could make it part of their duty to allow their students access to it.
Regarding sustainability, (more of a forward thinking global issue, rather than promoting personal health) it's not blaming people. I haven't seen what studies were done on sustainable fuel and pollution around the time of the industrial revolution, but studies move forward, hence you reviewing old studies. Progression is made off the back of predecessors mistakes and advancements. If no one had studied pollution would clean energies as a topic exist? Similar with sustainable fuels. I think it's unrealistic to expect a generation to stand still and say 'well they did it, so we will, it's only fair'. People putting on weight, for example, is an endemic. You wouldn't expect generations to want to do it, with increased knowledge and technology as you would expect people today to want the Black Death brought back.

BuffyNeverBreaks · 30/04/2015 15:53

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