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Constant intrusive videos

306 replies

BTECBetty · 23/08/2025 00:54

These are driving me mad. I understand you need to sell advertising space, but on every thread there is a highly intrusive video. Even when I close them down they reappear on the same thread! Surely once a user has closed the ad that should be it?

OP posts:
Thread gallery
35
ShowOfHands · 27/08/2025 08:08

Most of the time I can't see what the ad is for anyway. It's too squished up at the top of my screen and I am furiously jabbing at it trying to get it to go the feck away. As a form of advertising, it doesn't work and makes the site unusable.

And as others have said, they don't stay gone, they pop back up.

I used to pay for premium and have considered doing so again, but I did so in the first place because I cared a lot about MN and the role it played in women's lives. Right now, I just feel irritated by it's lack of usability.

And in the time it took to write this message, I've had to close FIVE pop up ads.

ChompandaGrazia · 27/08/2025 07:28

For me personally they are annoying because of the way they drop in and literally cover what I am reading or reading even typing. The fixed banner ads at the top I don’t mind. But these ones are so much more annoying because they suddenly appear.

Makehaysunshine · 27/08/2025 07:23

The thing is the vast majority of people don’t register what the ads are for. I don’t anyway. It’s just get rid of it as fast as you can or scroll on by. I can’t see how they are generating sales.

isthismylifenow · 27/08/2025 05:45

Such a shame. I could just about tolerate the huge mid screen ads which completely block the screen, get annoyed and try again.
But adding this in, this is just too much now. The site is so frustrating to use. I get they earn a revenue from the ads, but surely to goodness they should be in the background rather than fill half a screen.

This is most definitely not the way to encourage people to sign up for premium. It is having the complete opposite effect.

Helleofabore · 27/08/2025 05:27

@BeckyAMumsnet

The videos still keep cycling though on the same page after closing them down.

daisychain01 · 27/08/2025 02:16

we want to make sure it doesn’t disrupt your experience more than necessary.

more that necessary? So that's your business aim is it? That's a very low bar.

TheHillsIsLonely · 27/08/2025 01:50

If everyone is closing them immediately and getting annoyed by them, then it really isn't working as advertising is it.

My tip is to hang a sock over the righthand side of the laptop screen. It covers the worst offending and distracting ads. It doesn't deal with all the freezing, glitching and loss of even basic functions though.

@BTECBetty @BeckyAMumsnet - please see my first sentence about sock use! See what I've been driven to doing! Things have gone too far. It is getting ridiculous now.

TheHillsIsLonely · 27/08/2025 01:41

The site has been terrible recently. Between all the ads, the flashing ads, the pop up ads, the glitching, the freezing, the loss of numerous functions for some of us for nearly 2 months (clicking on notifications and bookmark not working, being taken back to the first post or mid thread instead of the most recent post etc etc etc), the Ann Summers bums and sex toys ads and the young female athletes' bums sexist ads, Mumsnet has lost her way. I've been here for a couple of decades or so, so feel qualified and entitled to comment and - yes - to judge what is being allowed to happen here now.

ayepecking · 27/08/2025 00:40

I came on here, very late at night, to see what is going on. It's all shit. Rolling adverts for Aldi. A supermarket I would never go to. Horrific ads. Will leave I imagine.

LoveMyLifeAlways · 26/08/2025 22:38

The only x's I see are on the static ads, and they’re not a problem - easy to ignore. I've never seen an x on the video ads. I just try to scroll past to stop them playing, but they get stuck and freeze (then catch up and zoom me half way down the thread).

SabrinaThwaite · 26/08/2025 22:31

LoveMyLifeAlways · 26/08/2025 21:31

I've just gone onto chrome and counted eight (8!!) ads in one single thread. Most moving.

One made my phone stick for a while before I could scroll.

On top of this, there were two 'promoted by Mumsnet' ads randomly in the middle and the active threads plonked in the middle.

It's beyond ridiculous.

Edited

Agree, it’s beyond sillly now.

Pinkfluffypencilcase · 26/08/2025 22:28

BeckyAMumsnet · 26/08/2025 15:53

Thanks to everyone who’s taken the time to share feedback about the new video ads and our apologies for the delay in responding. We understand that they can feel intrusive, and we’re working with our ad partner so improvements can be made.

Once closed, the ad should not reappear on the same page. It may show again if you move to a new page, but if it appears without navigating away, please send a screen recording to [email protected] so we can investigate. We’re aware that the close button can be fiddly on some devices, and this is something we are monitoring.

While advertising is an important part of keeping Mumsnet free to use, we want to make sure it doesn’t disrupt your experience more than necessary. Your feedback is really helpful in helping us strike that balance.

There often isn’t an x for me to close the advert

my iPhone screen is 13cm and so an ad appearing from the top covers too much of the thread. Maybe it’s different ratio for a lap top but for mobiles it’s too intrusive.

StopRainingNow · 26/08/2025 21:55

LoveMyLifeAlways · 26/08/2025 21:31

I've just gone onto chrome and counted eight (8!!) ads in one single thread. Most moving.

One made my phone stick for a while before I could scroll.

On top of this, there were two 'promoted by Mumsnet' ads randomly in the middle and the active threads plonked in the middle.

It's beyond ridiculous.

Edited

I have an ad every 3 or 4 posts. It's ridiculous.

LoveMyLifeAlways · 26/08/2025 21:31

I've just gone onto chrome and counted eight (8!!) ads in one single thread. Most moving.

One made my phone stick for a while before I could scroll.

On top of this, there were two 'promoted by Mumsnet' ads randomly in the middle and the active threads plonked in the middle.

It's beyond ridiculous.

EmeraldRoulette · 26/08/2025 21:02

@BeckyAMumsnet thanks

So they are here to stay, basically? That is a shame. I'm alright with static ads but moving ones are particularly annoying.

skyeisthelimit · 26/08/2025 18:46

The ads just keep coming back. As PP says, it doesn't make me want to subscribe and pay, it makes me want to stop using MN.

If everyone is closing them immediately and getting annoyed by them, then it really isn't working as advertising is it.

SidewaysOtter · 26/08/2025 18:38

@BeckyAMumsnet They don’t stay closed, they just pop back up again.

But this thread should show you that pop up ads are really intrusive and unwanted - it doesn’t make me want to subscribe to get rid of them, it makes me so pissed off I just use MN less. How happy are your advertisers going to be when the number of people looking at their ads falls? Or when they’re associated with irritating ads driving women away from what is often an important form of support?

SidewaysOtter · 26/08/2025 18:38

@BeckyAMumsnet They don’t stay closed, they just pop back up again.

But this thread should show you that pop up ads are really intrusive and unwanted - it doesn’t make me want to subscribe to get rid of them, it makes me so pissed off I just use MN less. How happy are your advertisers going to be when the number of people looking at their ads falls? Or when they’re associated with irritating ads driving women away from what is often an important form of support?

jumpingthehighjump · 26/08/2025 17:48

Chrome laptop

It's totally stopped for me

SabrinaThwaite · 26/08/2025 17:44

BeckyAMumsnet · 26/08/2025 15:53

Thanks to everyone who’s taken the time to share feedback about the new video ads and our apologies for the delay in responding. We understand that they can feel intrusive, and we’re working with our ad partner so improvements can be made.

Once closed, the ad should not reappear on the same page. It may show again if you move to a new page, but if it appears without navigating away, please send a screen recording to [email protected] so we can investigate. We’re aware that the close button can be fiddly on some devices, and this is something we are monitoring.

While advertising is an important part of keeping Mumsnet free to use, we want to make sure it doesn’t disrupt your experience more than necessary. Your feedback is really helpful in helping us strike that balance.

It’s really intrusive and disruptive.

Between the drop down ads and the ginormous ads mid page, my phone screen can just be all ads.

And the ads have zero impact on my shopping habits - except vowing to avoid the brands with the most annoying ones.

hellswelshy · 26/08/2025 17:09

It definitely doesn't go away after closing it. It reappears after around 30 seconds. I'll try to take a recording to show this.

BeckyAMumsnet · 26/08/2025 15:53

Thanks to everyone who’s taken the time to share feedback about the new video ads and our apologies for the delay in responding. We understand that they can feel intrusive, and we’re working with our ad partner so improvements can be made.

Once closed, the ad should not reappear on the same page. It may show again if you move to a new page, but if it appears without navigating away, please send a screen recording to [email protected] so we can investigate. We’re aware that the close button can be fiddly on some devices, and this is something we are monitoring.

While advertising is an important part of keeping Mumsnet free to use, we want to make sure it doesn’t disrupt your experience more than necessary. Your feedback is really helpful in helping us strike that balance.

HesarealJacquelineHigh · 26/08/2025 15:36

Tagging MNHQ doesn't do anything as it's not an actual username. I always thought that they routinely looked at and commented on threads in site stuff, but maybe not. Only other way to get them to see it is by reporting your own thread

BTECBetty · 26/08/2025 15:00

@MNHQ I know there has been a bank holiday, but the working day is now nearly over and you’ve ignored the thread with the most traffic in Site Stuff. Are six pages of posters complaining not enough to make you see this is an issue?

OP posts:
ChompandaGrazia · 26/08/2025 13:15

Any word from @mnhq?

I don’t mind ads. I understand that they need to make money. But it is taking the piss rather.

Constant intrusive videos