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Full page (gross) Ann Summers adverts

287 replies

JustSayWhen · 27/07/2025 10:16

I've added a picture, though I don't know if it will be allowed. Ann Summers adverts have been popping up mid thread for a few days, mostly pictures of women in thongs and stockings from behind though also a model with crosses over her nips in some sheer thing. It's so embarrassing if I'm browsing MN in the queue for Pilates or at a coffee shop and someone looks over my shoulder and sees these tacky, porny images.

I thought ads were targeted but I have never visited the Ann Summers site in my life and never would - it's all nasty polyester, I feel itchy just seeing the adverts. I'm surprised ads featuring naked bums are ok on Mumsnet - it's really putting me off scrolling! Shouldn't they be blocked?

Full page (gross) Ann Summers adverts
OP posts:
Screamingabdabz · 28/07/2025 13:07

Personally I love a ‘frumpy’ cotton knicker and that clean Skims look. It’s far more appealing and attractive. Comfort, stretchy, smooth, breathable fabrics are the ones the vast majority of woman go for when pleasing themselves and not the male gaze.

FrenchLavendar · 28/07/2025 13:07

Twinkletoes127 · 28/07/2025 11:49

I've only ever had thrush once, when I was pregnant 20 years ago.
No, im pretty healthy down there. As an aside, I do not, and never will, own a pair of cotton knickers , I couldn't for a second imagine being that kind of frumpy.
We are all different. I generally wear either a thong, or a Tanga

Edited

But do you truly find that sort of underwear comfortable? Or is comfort not on your radar?

I couldn't wear thongs, I'd be constantly trying to pull them out of the crack! I used to wear tangas but haven't for about 30 years. My knickers gradually got less and less sexy than older I got! I'm in my late 60s now and you definitely wouldn't like my knickers! They're full briefs, of the sort that that Bridget Jones would be proud to wear! And very comfy! 😂

Twinkletoes127 · 28/07/2025 13:07

Funnywonder · 28/07/2025 13:03

I did see that post, but it was the hypocrisy I was interested in. Of saying everyone is different, but if you’re different to me, you’re frumpy.

Also, I think it’s perfectly fine for someone to say that they don’t see what is sexy about Ann Summers lingerie. That’s personal preference. But I do object to saying that a woman looks ‘ridiculous and desperate’. Especially the desperate part.

Highlight where I called anyone frumpy.
The person who wears the cotton knickers was not mentioned.

I said, several times, cotton knickers ( noun) are frumpy.
And I (descriptor) personally won't wear them

Twinkletoes127 · 28/07/2025 13:04

Funnywonder · 28/07/2025 12:56

You tried to insinuate Anne summers underwear cause thrush, and polyester underwear is somehow taboo.

That wasn’t me @Twinkletoes127. I genuinely don’t give a stuff what anyone wears. Also, nobody has called me frumpy and I wouldn’t be offended anyway. But I do think it’s a nasty, misogynistic and pejorative word and would never describe another woman that way.

My bad, sorry.
But ive never, nor would I describe a woman as frumpy.
I was referring to cotton knickers. The knickers are frumpy xx

Funnywonder · 28/07/2025 13:03

IZK · 28/07/2025 12:46

I absolutely agree.

However, it's a shame you didn't pick up on the this post too, or a few others that are similar.

I fail to see what is sexy about Anne Summers underwear.
All it does is make the wearer look ridiculous and desperate.

I did see that post, but it was the hypocrisy I was interested in. Of saying everyone is different, but if you’re different to me, you’re frumpy.

Also, I think it’s perfectly fine for someone to say that they don’t see what is sexy about Ann Summers lingerie. That’s personal preference. But I do object to saying that a woman looks ‘ridiculous and desperate’. Especially the desperate part.

VioletandDill · 28/07/2025 12:58

I understand people not wanting to see it but wish people would stop calling women who like to dress us up/wear nice undies 'tacky' and 'desperate'. I don't like Ann Summers myself but that's because the material isn't great. I wear nice lingerie;
A: Yes, because I sometimes want to titillate a partner (not necessarily male either!) but
B: When I look in the mirror I think I look damn fine and that's a nice feeling.
Sex sells for a multitude of reasons, not just for the male gaze. For my gaze, upon myself.

Besides it's just a bum. Everyone has a bum. Bums are everywhere from on the beach to in cartoons. I can't get that worked up about them.

Funnywonder · 28/07/2025 12:56

You tried to insinuate Anne summers underwear cause thrush, and polyester underwear is somehow taboo.

That wasn’t me @Twinkletoes127. I genuinely don’t give a stuff what anyone wears. Also, nobody has called me frumpy and I wouldn’t be offended anyway. But I do think it’s a nasty, misogynistic and pejorative word and would never describe another woman that way.

Mrsbloggz · 28/07/2025 12:55

I also object to the pornification of munsnet, I recommend using the brave browser because it blocks all ads ✊🏻😇

Twinkletoes127 · 28/07/2025 12:48

Funnywonder · 28/07/2025 12:40

I don’t know if you realise how hypocritical you are. You object to women criticising other women’s choice of underwear and claim we are all different. So far, so tolerant. Yet you call cotton knickers frumpy. So we’re all different and we should all accept that different women like different things, but don’t forget folks, if you wear cotton knickers you are frumpy. Horrible reductive term.

No, thats not correct. Im not. Cotton knickers are frumpy. Look up the term in tbe dictionary. I personally would not buy or wear cotton knickers, and im nearly 50 now, so not an age thing. No thanks, no way.
If you are upset at being frumpy, or called frumpy, then dont be frumpy.
Its that simple.
I do not care what you wear.
You tried to insinuate Anne summers underwear cause thrush, and polyester underwear is somehow taboo.
But no. Its just not the case.
I wear sexy knickers and I like it.
I think cotton knickers are frumpy and im sticking to it.

IZK · 28/07/2025 12:46

Funnywonder · 28/07/2025 12:40

I don’t know if you realise how hypocritical you are. You object to women criticising other women’s choice of underwear and claim we are all different. So far, so tolerant. Yet you call cotton knickers frumpy. So we’re all different and we should all accept that different women like different things, but don’t forget folks, if you wear cotton knickers you are frumpy. Horrible reductive term.

I absolutely agree.

However, it's a shame you didn't pick up on the this post too, or a few others that are similar.

I fail to see what is sexy about Anne Summers underwear.
All it does is make the wearer look ridiculous and desperate.

Coffeeishot · 28/07/2025 12:43

Ironically the advert is at the bottom of my screen while im reading this thread it is haunting me 😂

Funnywonder · 28/07/2025 12:40

Twinkletoes127 · 28/07/2025 11:49

I've only ever had thrush once, when I was pregnant 20 years ago.
No, im pretty healthy down there. As an aside, I do not, and never will, own a pair of cotton knickers , I couldn't for a second imagine being that kind of frumpy.
We are all different. I generally wear either a thong, or a Tanga

Edited

I don’t know if you realise how hypocritical you are. You object to women criticising other women’s choice of underwear and claim we are all different. So far, so tolerant. Yet you call cotton knickers frumpy. So we’re all different and we should all accept that different women like different things, but don’t forget folks, if you wear cotton knickers you are frumpy. Horrible reductive term.

JustSayWhen · 28/07/2025 12:04

HebeMumsnet · 28/07/2025 10:46

Morning, everyone. Thanks for your feedback on this. It is a legitimate ad, just to reassure you. We'll take a closer look at the content and double check that it's all suitable for the site. Of course, if you see the ads anywhere really inapporpriate please do let us know, though that shouldn't happen.

If you feel you're seeing a lot of them you could try clearing your cookies. That might help, too.

Thanks. Full page bare bums definitely don't seem suitable for the site particularly on serious and upsetting threads, and I think you can appreciate it's a bit embarrassing if we're scrolling and someone looks at our screen to see something like the image I've attached to my first post. Please do update us on what you decide when you've had a closer look!

OP posts:
IDontHateRainbows · 28/07/2025 11:51

The prude levels on this thread!!!!!

Buxusmortus · 28/07/2025 11:51

I would also like to complain about these ads. I certainly think it's offensive to have the sight of someone's bare arse unexpectedly pop up when you're reading a thread, especially a serious one.
I'm not offended by other ads with women wearing underwear but I've never before seen ones with actual buttocks on show. Those Ann summers ads wouldn't be permissable in a newspaper or on TV so I don't see why I should have to see them on here.

Twinkletoes127 · 28/07/2025 11:49

LillyPJ · 28/07/2025 11:41

How on earth can you get away with wearing nylon knickers daily? That sounds like the perfect recipe for thrush, which isn't sexy at all.

I've only ever had thrush once, when I was pregnant 20 years ago.
No, im pretty healthy down there. As an aside, I do not, and never will, own a pair of cotton knickers , I couldn't for a second imagine being that kind of frumpy.
We are all different. I generally wear either a thong, or a Tanga

Screamingabdabz · 28/07/2025 11:48

TheLeadbetterLife · 28/07/2025 10:49

Quite right. I love it when my partner is away and I can throw on my polyester French maid's outfit, crotchless knickers and stilettos. For me.

😙👌🏼

StrangledHowl · 28/07/2025 11:43

LillyPJ · 28/07/2025 11:35

😆 I used to be a maid of sorts - a chambermaid. The sweaty pale blue nylon overall I had to wear wouldn't have raised anyone's blood pressure, let alone anything else!

Me, too. A pale blue nylon dress with an apron. No matter how much it was washed, it never lost the smell of sweat and bleach.

LillyPJ · 28/07/2025 11:41

Twinkletoes127 · 28/07/2025 11:27

I wear then daily, not a sex toy. Just clothing

How on earth can you get away with wearing nylon knickers daily? That sounds like the perfect recipe for thrush, which isn't sexy at all.

Ficklebricks · 28/07/2025 11:37

Sorry if this has already been said but doesn't this breach the new online safety law?

Why aren't we being asked for age verification before accessing the site?

I'm not in favour of the law at all but I don't understand how Mumsnet displaying 18+ advertisements isn't a breach of new regulations when they fail to check the ages of people visiting.

LillyPJ · 28/07/2025 11:35

TheLeadbetterLife · 28/07/2025 10:49

Quite right. I love it when my partner is away and I can throw on my polyester French maid's outfit, crotchless knickers and stilettos. For me.

😆 I used to be a maid of sorts - a chambermaid. The sweaty pale blue nylon overall I had to wear wouldn't have raised anyone's blood pressure, let alone anything else!

StrangledHowl · 28/07/2025 11:34

TheLeadbetterLife · 28/07/2025 11:19

It's true, S&B is full of threads like "find me a wedding guest outfit that evokes all the sexiness of an end-of-the-pier peep show, and gives me thrush"

😀

And which must, if we are to take Ann Summers ads as instructive, be accessorised with an expression that suggests a withheld fart?

Or, I suppose, the grating of a nylon gusset against sensitive areas?

Twinkletoes127 · 28/07/2025 11:27

IHaveAlwaysLivedintheCastle · 28/07/2025 11:13

Ann Summers nylon knickers are sex toys. It's nothing like a style of dress you don't like.

I wear then daily, not a sex toy. Just clothing

IZK · 28/07/2025 11:21

TheLeadbetterLife · 28/07/2025 11:19

It's true, S&B is full of threads like "find me a wedding guest outfit that evokes all the sexiness of an end-of-the-pier peep show, and gives me thrush"

To be fair, many of the outfits evoke all the style and sexiness of a bag of cold chips, but again, each to their own 🤷‍♂️

IZK · 28/07/2025 11:20

IHaveAlwaysLivedintheCastle · 28/07/2025 11:13

Ann Summers nylon knickers are sex toys. It's nothing like a style of dress you don't like.

They're nylon knickers that some women obviously find sexy, given how successful Ann Summers are 🤷‍♂️

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