Y'know I had a really good look at those Lunchable things advertised incessantly on MN and guess what????

If dairylea are going to pay lots of money to advertise, it might as well be on a site where the discussion will turn to mechanically recovered meat and how revolting their products are - i don't think too many people on mn are going to suddenly develop a taste for their procuct, precisely because of the nature of this site, so i don't mind really. I'd complain if it was on cbeebies site or something aimed at children.

I feel sorry for MN.
They cant win with their advertising

I think its the ASA you should complain to not MNHQ

Thats it Moondog "mechanically recovered meat".

Have heard about the drum thing before too.

MRM not nice but I do get tired of the insistence that anyone who feeds their offspring the odd chicken nugget is a child abuser.

But it's not just the food itself. It's all the packaging that goes round it that irritates me. Not neccessary.

Nbg...'Blasting off waste products and collecting off floor'....... thats sooooo disgusting, Jesus do people actually give that stuff to their kids and not get done for child cruelty??

It was WelshBoris miss, not me, i never said it, she said dairylea was made under foreskins miss.

But the psuedomeat is so pretty and luminous pink! And the processed cheese keeps you buzzing all through the day!

Decided out on another thread recently that the cheese strings could well be formed totally naturally out of the solidified sweat from chaffing cleavages (WB suggested something even more disgusting than cleavages, but i will not repeat it). So, not all bad eh!

Yes it's making me very all this. I've sent a copy of my post to MN towers and asked if they could reconsider running the ads, or at least make them take off the claims that they are 'healthy' and 'full of good stuff', which is a blatent lie.

I have been watching that River Cottage thing on More4 where they send a group of "non cooks" to River Cottage.

The last one I watched was where they sent a group who lived off ready meals and take aways. Later in the programme HFW was explaining where the meat came from in these "meals".
Basically its waste product that is blasted off a carcus with one of those power washer things and collected off the floor, then pressed together.

I can take a good guess that this is whats in the lunchables "meat".

Also when products say 100% meat, its not all meat. Going on gvt guidelines it only has to be something like 30/40% and the rest can be any other part of the animal.

hmm

it is very nice to have a parenting site and chat on it and all but

not at the expense of this crap being shoved at kids

would rather have membership fees than that, tbh

FFS! the feckin ads are playing right next to my post saying 'they're full of good stuff'!!! How the fkg hell do they work that out?

JUst been doing a bit of research about these horrible things and have found out the following:

A typical Lunchable meal thingy (I looked at the ham and cheese sandwich-type one) contains what the Govt. define as HIGH in salt. They recommend that a heathly munch for a 5-8 yo child should conatin NO MORE than 1.2g of salt; a child of 9-12 yo should have NO MORE than 1.65g salt. These Lunchables contain 1.8g salt in one pack.

The level of saturated fat in each one, again, is classed as HIGH by the Govt. Food Standards Agency

And the 'meat' in this particular type is actually "Cured ham slices formed from pork leg pieces with starch"

Which is pretty much what you'd expect from this type of crap EXCEPT it is being marketed as healthy, just because it has less crap than it used to have (so God only knows what the old ones were like). Last week when I first saw the ads for this on MN I was just but I thought that MN needs the revenue and we are all grown-ups able to make our own minds up. However, I think that these ads are misleading at the very least - it's taken me well over 20mins to research what the nutritional claims on the packet and the accompanying info actually mean. I think it would be fine to advertise on MN if they were saying 'this is cheap, processed crap but your kids might like the taste' but they're NOT.

I wouldn't have fed my kids this kind of thing anyway, but I think, at a glance, the fact that the ads are on MN might make other people think it was somehow 'ok' to give these to their kids, when in fact the levels of salt and saturated fats are FAR from ok.

Agree. No need for them whatsoever.

I suspect that's not quite what they mean...

homemade ham?

unless you live on a pig farm would be pretty difficult

So, how about the claim "Nutritionally comparable to a homemade ham and cheese sandwich"?