Please or to access all these features

AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

AIBU to think that Brandy Melville is taking the piss

28 replies

RSplinters · 15/09/2026 10:40

Aside from their ridiculous one-size-fits-all and £££ for basic loungewear, my daughter came back from their Covent Garden branch at the weekend with the news that they have removed their changing rooms entirely!
Apparently, girls were trying to ascertain whether clothes would fit them by attempting to try them on on the shop floor at which point they were told not to by the security guard.
Of course, this is in addition to the fact that they do not give refunds.
My daughter thankfully is a little more worldly wise at 20, so left in disgust but AIBU to think that they are taking advantage of young girls?

OP posts:
CliffPsych · 15/09/2026 14:11

Pretty sure they do in store exchanges, like the equally annoying Subdued. Such a pain. I am glad my daughter is slowly growing out of liking this stuff.

Laundrybasketfull · 15/09/2026 14:15

Brandy Melville are amazing with regards to be able to have such a big and loyal customer base. My daughter loves them and so do all her friends. The fact they are able to do this with no sales, no fitting rooms, average quality, pretty run of the mill designs and no returns means they're doing something right, but to my very 'not their demographic' brain I honestly can't think what.

MorganKitten · 15/09/2026 15:50

BM has pretty much always had an awful business model and attitude towards customers. There’s a documentary about how awful they are.

New posts on this thread. Refresh page