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Isn't "she" gorgeous? Look at "her".......argh!

258 replies

HibiscusIsland1 · 02/09/2026 14:45

This trend (on Insta etc) for referring to inanimate objects as "she"........it is infuriating - handbags, holiday homes, bronzer......make it stop! I'm a 50 year old women and largely follow women of a similar age. It's infantile and ridiculous. AiBU?

OP posts:
Surgz · 04/09/2026 07:48

Yep utter shite. Nonsense talk to make mundane shallow stuff 'interesting' More cliched talk to go with contrived 'voices' adopted by many. Add the uniform fillers, cats eyes and brows and you got a whole lot of clones hard to see beyond..rant over🤣

blacksax · 03/09/2026 23:48

ShannonMacFarland · 02/09/2026 15:24

Everything started off as a "recent trend". There's really no difference at all. Some people feel threatened when they get a bit older and language moves on without them. It's happened forever and it's not a big deal.

Yeah, but this isn't language that's moved on, it is just bloody cringeworthy and infantile. Not all trends stick. Some trends are shite and this is one of them.

Stelladid · 03/09/2026 23:34

VeganStar · 03/09/2026 21:55

I’ve got a cousin, 66 years old and she refers to her wigs as “she”and “her” 🙄 smh

That makes some sense though. Not so much for a book or shoes.

Stelladid · 03/09/2026 23:30

WiltonGal · 03/09/2026 20:45

Women seem determined to infantilise themselves. I see this in the workplace too, the younger ones speaking in a cutesy way, making a statement sound like an uncertain question, it feels people pleasing/social media driven. These are highly educated and competent females who are dumbing themselves down for no reason, they work in a highly inclusive workplace so they do not need to pander to anyone, it is just something they have picked up as being cute.

This 👆 is the most depressing aspect of all this. Gloria Steinem died today. She would be depressed by this shit.

rb124 · 03/09/2026 23:27

Bowies · 03/09/2026 22:02

Oh hello guys is the worst. I especially hate it at work.

I have to admit to using that if I'm greeting a mixed group.

SleepingisanArt · 03/09/2026 22:50

Can I please add to the infuriating pile 'how are we styling this?' We aren't! You are a singular entity and we are not all coming to your house to dress you properly. Why buy something if you don't know what to wear it with or how to accessorise it? I am sooooooooo old. Now I'm off to load the dishwasher in a pink slipper....

Terfedout · 03/09/2026 22:40

Instagram and influencers are both a complete load of BS, so I'm not sure what you expect OP 😎

IAmInTheHouseSidney · 03/09/2026 22:28

NotAtMyAge · 03/09/2026 19:27

The grammatical gender for a table you eat at is feminine - la table. A data table is masculine "le tableau de données".

Thanks! It's masculine in mine so she table sounds so odd to me😂

Rpop · 03/09/2026 22:23

YourOliveBalonz · 03/09/2026 20:05

I think part of why it’s annoying is that each person doing it is talking like that because everyone else is, and therefore showing themselves as chronically online sheep.

I’ve noticed terminology relating to neurodiversity creeping into neurotypical influencer content, and I think it must be the popularity of ADHD content spilling out into people talking absolute shite. I saw a pregnant influencer talk about a particular food - and bearing in mind she could have said craving! - as her latest ‘hyper fixation’. I’m not ND btw, but I find it soo irritating.

Oh FFS we’ve got to stop stealing psychological language. Like trauma, obsession, OCD, trigger…..hyper-fixation has just about finished me off.
it belittles the people who need these terms!

onyxtulip · 03/09/2026 22:14

"A insert adjective here plate of food" on Masterchef used to drive me mad! Trying to make the pretentious meal that's been made sound humble somehow. Ridiculous. 😅

letsgoanonforthis · 03/09/2026 22:09

Oh I used to love this when I was in my 20s and living in Europe where everything is masculine or feminine, and I created this (very annoying) habit of coming back to the UK and referring to 'things' as he/she - I thought I was oh so cultured - no you dickhead you're oh so annoying
anyways, that's my little anecdote, very much related and yet unrelated to this thread 😅

Bowies · 03/09/2026 22:02

Suzyloo · 03/09/2026 21:22

It's also a thing on BookTube. The other day I heard "She's chunky!" and thought that was a controversial thing to say, but it was a giant paperback. Then again, a male BookTuber called something a "chunky boy" (or probably "boi") recently, so maybe it's women using "she"?

My pet peeve is female lifestyle infuencers whose content is all Home Bargains hauls and makeup starting every video with "Hello guys", when I doubt a man has ever viewed their channel.

And those tiny microphones are ridiculous! I think word is getting out, though, because I saw someone had clipped hers to a fish slice (it was giving proper microphone, as they say), which I had to admire :-)

Oh hello guys is the worst. I especially hate it at work.

Bowies · 03/09/2026 22:01

yes and if they tap on the item they can especially fuck off

Peach101 · 03/09/2026 22:00

I once bought a dress from Rixo. They referred to all the dresses as ‘she/her’ I did panic buy one in the end despite being weirded out. ‘She’ has only been worn once and I haven’t been back since, shudder.

VeganStar · 03/09/2026 21:55

I’ve got a cousin, 66 years old and she refers to her wigs as “she”and “her” 🙄 smh

BunkBedsArePeopleShelves · 03/09/2026 21:46

You can hate if all you like bug it's nothing new

Curious77 · 03/09/2026 21:32

HibiscusIsland1 · 02/09/2026 14:45

This trend (on Insta etc) for referring to inanimate objects as "she"........it is infuriating - handbags, holiday homes, bronzer......make it stop! I'm a 50 year old women and largely follow women of a similar age. It's infantile and ridiculous. AiBU?

No you really are not! I also cannot stand…. “Hits different!”… “it’s giving”…slay… along with other cringe actions like tapping long manicured fingernails on a product they are showing on TikTok! And the list goes on… I’m obviously getting too old and intolerant!😂😂😂😂

Suzyloo · 03/09/2026 21:22

It's also a thing on BookTube. The other day I heard "She's chunky!" and thought that was a controversial thing to say, but it was a giant paperback. Then again, a male BookTuber called something a "chunky boy" (or probably "boi") recently, so maybe it's women using "she"?

My pet peeve is female lifestyle infuencers whose content is all Home Bargains hauls and makeup starting every video with "Hello guys", when I doubt a man has ever viewed their channel.

And those tiny microphones are ridiculous! I think word is getting out, though, because I saw someone had clipped hers to a fish slice (it was giving proper microphone, as they say), which I had to admire :-)

GarlicSomething · 03/09/2026 20:53

rb124 · 03/09/2026 20:48

Just to confuse things further, a man's beard in French is La Barbe

Cue some online girly babe: "I'm obsessed with his beard! It's the perfect way she sits on his face."

rb124 · 03/09/2026 20:48

Just to confuse things further, a man's beard in French is La Barbe

sodoffbeforemycupofcoff · 03/09/2026 20:46

It is a bit annoying I suppose 😂

WiltonGal · 03/09/2026 20:45

Women seem determined to infantilise themselves. I see this in the workplace too, the younger ones speaking in a cutesy way, making a statement sound like an uncertain question, it feels people pleasing/social media driven. These are highly educated and competent females who are dumbing themselves down for no reason, they work in a highly inclusive workplace so they do not need to pander to anyone, it is just something they have picked up as being cute.

Cardisncocktails · 03/09/2026 20:41

HibiscusIsland1 · 02/09/2026 14:45

This trend (on Insta etc) for referring to inanimate objects as "she"........it is infuriating - handbags, holiday homes, bronzer......make it stop! I'm a 50 year old women and largely follow women of a similar age. It's infantile and ridiculous. AiBU?

I totally agree. It's patronising, affected, stupid.
It instantly means I will NEVER buy that product, nor follow the f*ckwit influencer who speaks that way.
It's beyond infuriating!!

Rpop · 03/09/2026 20:36

TooOrangey · 02/09/2026 18:25

It’s so fucking annoying. I said the same on another thread

And it’s ironic that at a time very moment we’re becoming increasingly careful about assigning pronouns to actual people, we’re enthusiastically assigning she/her to fucking handbags and shoes. I even saw someone upholster a footstool on IG recently, and she proudly said ‘isn’t she gorgeous?’ at the end. 😡

That’s exactly what I was thinking. I’m so confused. I don’t even know my own pronoun anymore and I’m beginning to see the kitchen table as a ‘she’ - she does have beautiful legs.

Mmhmmn · 03/09/2026 20:24

The worst thing I see online is people starting posts with “POV: “
Hate it, hate it, hate it.