Page 2 | Why do Xmas ads have snow in them

longlocks · 2025-11-12T07:28:32+00:00

I’m 43 years old and never remember snow at Christmas. Had years when it snowed around New Year’s Day.

Gasp0deTheW0nderD0g · 12/11/2025 14:55

Perruquier · 12/11/2025 10:41

What everyone else said, but also, because they are filming these ads in summer half the time, so are trying to camouflage summer foliage.

Like cookery show Christmas specials. There’s a Jamie Oliver one on at the moment where the crew have solved the problem by filming at a chalet high in the Alps, so at least it’s plausibly cold, but there’s a Nigella one from years ago which gets round the cooking by filming mostly at night with twinkly fairylights etc, but then depicts her children coming down on ‘Christmas morning’ past a window showing summer trees in what looks like baking heat.

Certainly true for the current Christmas ad which was filmed a few streets away from our house back in July with a summer storm forecast. The finished ad shows so little of the street I do wonder why they didn't just do the whole thing with CGI.

ahoyshipmate · 12/11/2025 14:38

Cheer up ffs

SnugglyJumpersMakeItBetter · 12/11/2025 14:37

It's prettier than mud!

evtheria · 12/11/2025 11:13

Snoken · 12/11/2025 08:21

What do Christmas cards in places like Australia look like?

Grew up in the tropics, not a Christian country, all the Christmas cards were standard ones with robins, decorated trees, glittery nativity scenes, snowy lanes etc!
And like @DierdreDaphneexperienced, I’ve had more than my fair share of full Christmas roasts with trimmings (plus pudding on fire) while outside was a balmy 30° 😂 Am convinced my mum turned the AC up so we’d feel extra cold for Christmas!

Useitupwearitout · 12/11/2025 10:59

Move to the highlands of Scotland, you’ll really improve your chances of having a snowy Christmas.

Octavia64 · 12/11/2025 10:56

A festive rat

Nofireplace · 12/11/2025 10:55

OmNomShiva · 12/11/2025 07:58

When Jesus was born it was thick of snow in Palestine.

You joke but every few years that area gets snow. So possibly yeah

mondaytosunday · 12/11/2025 10:55

Even in LA they put up snowmen and have fake snow in store displays (and some houses)! Don’t we all ‘dream(ing) of a white Christmas’? ☃️🎄

Nofireplace · 12/11/2025 10:52

I grew up with snowy Christmases.
Not in UK though

IwishIhadcheese · 12/11/2025 10:50

I’ve never seen Father Christmas but Christmas would be a bit weird without him.

Octavia64 · 12/11/2025 10:46

I spent one Christmas in the Caribbean. Even there Christmas cards and decorations have snow. And there were great big inflatable snowmen outside the shops.

weird but lovely

Perruquier · 12/11/2025 10:41

What everyone else said, but also, because they are filming these ads in summer half the time, so are trying to camouflage summer foliage.

Like cookery show Christmas specials. There’s a Jamie Oliver one on at the moment where the crew have solved the problem by filming at a chalet high in the Alps, so at least it’s plausibly cold, but there’s a Nigella one from years ago which gets round the cooking by filming mostly at night with twinkly fairylights etc, but then depicts her children coming down on ‘Christmas morning’ past a window showing summer trees in what looks like baking heat.

TheFlis · 12/11/2025 10:39

I work in advertising, we don’t think about Dickens. It’s just an easy visual cue for festivity like twinkly lights or people wrapped up with scarves and bobble hats. The whole snow at Christmas may have started with Dickens but we put it in ads as people see it and automatically think Christmas 🎄

Perruquier · 12/11/2025 10:34

OmNomShiva · 12/11/2025 07:58

When Jesus was born it was thick of snow in Palestine.

😀

Snoken · 12/11/2025 10:32

DierdreDaphne · 12/11/2025 09:43

I remember seeing a poster for a Christmas carol concert in Cape Town featuring people singing, wearing wooly hats and scarves. I was invited to Christmas dinner at someone's beach house, we sat indoors and ate roast turkey with all the trimmings, on the most stiflingly hot day. At least we could jump in the sea afterwards 😂

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That's so funny. I'm Swedish so always have a snowy Christmas but we did talk about what Christmas movies from hot places look like. I didn't actually think they tried to pretend it was cold.

DierdreDaphne · 12/11/2025 09:50

...but I m old enough to have experienced quite a few white Christmases, mainly when I was young of course. Great fun for kids but a pain if you are travelling to see relatives! Agree it probably started in the Vicorian era where there were some cold winters and also some imported traditions from Germany (because of Prince Albert) where maybe it's snowier in winter? And more recently maybe US traditions, and the Noerth American climate id also more extreme than ours.

We did have one White Christmas here (Wales) when our kids were still at school -started snowing as we were leaving the end-of-term carol concert. Very festive!! ❄️❄️❄️

DierdreDaphne · 12/11/2025 09:43

Snoken · 12/11/2025 08:21

What do Christmas cards in places like Australia look like?

I remember seeing a poster for a Christmas carol concert in Cape Town featuring people singing, wearing wooly hats and scarves. I was invited to Christmas dinner at someone's beach house, we sat indoors and ate roast turkey with all the trimmings, on the most stiflingly hot day. At least we could jump in the sea afterwards 😂

shuddacuddadidnt · 12/11/2025 09:38

CaptainMyCaptain · 12/11/2025 08:51

I don't know but I was told that Christmas cards in Barbados have snow scenes. That was quite a long time ago so things might have changed.

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They have Mrs Santa in a sexy bikini, sunbathing.😎

Vroomfondleswaistcoat · 12/11/2025 09:37

There's also the great calendar reset which moved Christmas forward - snow is more likely in January.

But snow is just the visual shorthand that they use for 'cosy, winter scene. If it was raining it might take us a while to twig that this ad was meant to be for Christmas rather than, well, given the rain, basically any other time of year.

Daleksatemyshed · 12/11/2025 09:33

TheGrimSqueakersFlea · 12/11/2025 07:56

@ShowOfHands I need to know about more about the rats

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And me @ShowOfHands

CaptainMyCaptain · 12/11/2025 08:51

Snoken · 12/11/2025 08:21

What do Christmas cards in places like Australia look like?

I don't know but I was told that Christmas cards in Barbados have snow scenes. That was quite a long time ago so things might have changed.

DuchessofStaffordshire · 12/11/2025 08:24

Because it looks better on Christmas cards than drizzle which would make everyone depressed and full of festive misery.

Snoken · 12/11/2025 08:21

What do Christmas cards in places like Australia look like?

Dinosweetpea · 12/11/2025 07:59

Im in my 40s, grew up in Wales and remember several white Christmases.
And loads where there was snow on the hills.

AgnesX · 12/11/2025 07:59

I was thinking that the other day. You have to admit ads wouldn't be the same set in the piddling rain though!