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Why does all children clothing have Stitch on?

56 replies

Bex071509 · 31/10/2025 21:47

Went shopping today with my 13 year old (petite girl, so still in older child section).
Why on earth is Disney’s Stitch on so much stuff in so many stores.
We found Stitch clothing in Zara, H&M & Primark. But I’m sure it’s probably also on clothing in other stores.
AIBU to not understand the choke hold Stitch currently has on the child clothing market? I truly don’t know many children/teenager who even enjoy the movies.

OP posts:
Lucianno · 01/11/2025 02:18

Barely any of the 6 year olds in DS's class have actually seen the movie but they all have the clothes the cuddly toys the accessories etc. It's weird. I heard it was a deliberate marketing plan from Primark - but how true that is and why they did it I don't know, because I think the craze has been around quite a lot longer than the live action film even came out.

And there's loads of live action films recently but none of them are causing this stir.

Amba1998 · 01/11/2025 02:15

Bex071509 · 31/10/2025 22:08

Do your children love the movie? I am very curious as I haven’t heard of many/any children enjoying the movie.

Strange because I only knew kids who adore the movie and the character! Pretty sure he’s the most poprular at Disney with a plus 3 hour queue

PflumPfeffer · 01/11/2025 02:12

Tiebiter · 31/10/2025 21:56

The live action movie but also because stitch is very very popular in Japan so presumably the china churns our the stitch stuff for their marker and then flogs anything left over to the UK

Nice just so story, except there’s none of this in shops in China. We’re all about Cinnamaroll, Kuromi, and Ultra Man at the moment. Oh and also Pingu. 🤪 Pingu is enormous in China rn. The only disney IPs big over here are Judy Hopps and bizarrely, Lotso Bear.

mumisfull · 01/11/2025 02:06

Justacigarette · 01/11/2025 00:55

on the bright side, at least Morrisey can go out tonight

😂😂 brilliant!

purpleme12 · 01/11/2025 02:06

And yes mine is 12
She's got two stitch t-shirts
And a stitch tracksuit on order
So yes she wears them and likes them

purpleme12 · 01/11/2025 02:03

Why is anything currently in trend?
Bows are in trend at the minute. Loads of clothes with bows on.
Or replace with anything else that's on trend.
And yes my child liked the movie

Wedonttalkaboutboris · 01/11/2025 00:58

My 7 year old and her friends are obsessed with stitch!

Justacigarette · 01/11/2025 00:55

on the bright side, at least Morrisey can go out tonight

Eenameenadeeka · 01/11/2025 00:53

Because of the new film. They always make heaps when a new film is out

Peridoteage · 31/10/2025 22:39

My 6 year old just thinks stitch is cute.

She's seen the original film and enjoyed it, i wouldn't call it a favourite though. What tends to really stick are films with great songs - encanto, moana, but then more recently k-pop demon hunters, she is constantly singing soda pop.

She also loves hello kitty, she doesn't know it as "hello kitty" though, she just thinks its a cute cat, and in an ideal world she would have cats on all her clothes because she loves cats.

Alasar · 31/10/2025 22:36

The kids love the movie too both the old and new one.

octoegg · 31/10/2025 22:31

I've always found the boys = Spider man thing strange too. What toddler's watching spider man?! They now have Spidey and friends or something but the character on the clothes is usually the grown up one. Odd.

Ineedanewsofa · 31/10/2025 22:30

DD10 gets so annoyed clothes shopping as “everything” has Stitch on! I also don’t know anyone whose kids enjoyed the movie!

Mermaidsarereal · 31/10/2025 22:27

This also annoys my 13 year old DD who is now too cool to wear anything Disney, I even see a lot of adult Stitch clothing.

mystepballchange · 31/10/2025 22:22

I have noticed this and it’s strange. I know it was a live action movie earlier this year but it is odd how some characters dominate the clothing and toys - my DD loves Moana but can’t find much stuff. It’s all Frozen (which she also likes but I do feel a bit like that’s been forced upon her in a way!) Boys it’s all Spider-Man.

TheendofmrY · 31/10/2025 22:21

Yeah I don’t get this either. My DS is always wanting Stitch merch but has never actually seemed that interested in the film. Maybe the character’s really appealing but the story’s not up to it? It’s not just since the new film came out either.

TheHairInClaudiasEyes · 31/10/2025 22:20

My kids are adults now and still love Stitch and so does my 30 year old niece. They queued for ages when they were 15 and 13 for this photo.

Why does all children clothing have Stitch on?
orangepumpkinjj · 31/10/2025 22:19

Yes ive noticed this too, my daughter doesn’t like it so it’s annoying how much stuff it’s on.

Bex071509 · 31/10/2025 22:18

Alasar · 31/10/2025 22:15

In Ireland. It's everywhere here too. My kids and nieces love it (age between 7 and 2) I've seen a lot of tweens wearing hoodies with Stitch. It is everywhere though

Is it the movie they love, including teens? Or just the merchandise?
Just very interested in knowing if this merchandise push is a huge marketing spin & people are buying into the stitch stuff without loving the movie?

interesting to know teens wear the hoodies near you as well.

OP posts:
Alasar · 31/10/2025 22:15

In Ireland. It's everywhere here too. My kids and nieces love it (age between 7 and 2) I've seen a lot of tweens wearing hoodies with Stitch. It is everywhere though

Bex071509 · 31/10/2025 22:09

eurochick · 31/10/2025 22:07

We went to EuroDisney recently and Stitch merch was everywhere. It’s a popular character at the moment.

Totally get that at Disney- just surprised how many shops are selling it too. Especially for older kids. Can’t imagine a single tween/teenager rocking a Stitch hoodie.

OP posts:
Bex071509 · 31/10/2025 22:08

Tiebiter · 31/10/2025 21:56

The live action movie but also because stitch is very very popular in Japan so presumably the china churns our the stitch stuff for their marker and then flogs anything left over to the UK

Yes- that could make sense.

OP posts:
Bex071509 · 31/10/2025 22:08

Butterflywings84 · 31/10/2025 21:54

My kids love it (8 and 3). Clearly sells or it wouldn’t be everywhere. There’ll be another trend along soon enough though

Do your children love the movie? I am very curious as I haven’t heard of many/any children enjoying the movie.

OP posts:
eurochick · 31/10/2025 22:07

We went to EuroDisney recently and Stitch merch was everywhere. It’s a popular character at the moment.

Tiebiter · 31/10/2025 21:57

See also hello kitty and friends

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