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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

This is a new low MNHQ

84 replies

thestudio · 27/09/2025 22:31

I know you've got to make a living, but the language in the promoted post below is unethical.

The clear implication is that 'Mumsnet-the-site' - which draws all its authority from us, your users, the Mumsnet 'hivemind' - believes that all young children NEED Equazen.

The only question is which age that it should be given.

I'm quite shocked by this. I've worked in a similar area so I know the score and I'm a commercial realist.

I don't think the ASA will be thrilled.

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thestudio · 27/09/2025 23:19

didntlikeanyofthesuggestions · 27/09/2025 23:16

But seriously "How did we not know about baby Boden?"

😬😂

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JellyIegs · 27/09/2025 23:18

There was one a while ago about the excitement of taking the monorail to MK and I honestly thought it meant Milton Keynes so ended up tapping on the link to see what it was about 🤣 ah, Magic Kingdom… makes more sense.

thestudio · 27/09/2025 23:18

nocoolnamesleft · 27/09/2025 23:14

I didn't open the thread, but read the title as meaning under what circumstances?

If that were the case it would say when should I give..?

but even if you’re right, it would still imply that in a given situation the best or only action for a parent is to give this commercial ‘health’ product to their child. The question is when, not if.

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didntlikeanyofthesuggestions · 27/09/2025 23:16

But seriously "How did we not know about baby Boden?"

thestudio · 27/09/2025 23:14

If you look at Active Discussions, it’s near the top- topic is ‘promoted by Mumsnet’ and the thread title is 'When should I start giving my child Equazen®?'

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nocoolnamesleft · 27/09/2025 23:14

I didn't open the thread, but read the title as meaning under what circumstances?

thestudio · 27/09/2025 23:12

Trying again !

This is a new low MNHQ
This is a new low MNHQ
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TY78910 · 27/09/2025 23:10

Can you post a link?

thestudio · 27/09/2025 22:45

It looks like the screenshot I uploaded hasn't been cleared by mods, but the promoted thread title I'm talking about reads 'When should I start giving my child Equazen®?'

Bleurgh.

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