This is a new low MNHQ

I assumed they write the titles that way so you accidentally click thinking it is a thread.

The implication that all children should be given them is the bad bit and MN shouldnt promote that idea. No child with an adequate diet needs supplements.

I had to google to even find out what Equazen is. I'd never heard of it. It seems all it is, is a vitamin tablet. I'm not sure what's wrong with that. Plenty of kids are given vitamin c tablets (chewable and taste yummy) for instance. What is wrong with that? How is giving your child a vitamin tablet a 'new low'? Unless you don't believe in giving your children vitamin supplements?

That said, you would be better posting this on Site Stuff https://www.mumsnet.com/talk/site_stuff , which deals with site layout issues, tech issues, ad placements, etc.

Since the shocking behaviour by MNHQ some months ago over faking poster's reviews - and the radio silence following it - the only protest available to me is to studiously ignore every single product and service that MN tried to push. The trust completely went with that debacle.

In the same way I view Insta influencers, I now automatically assume that anything that's MN AMAZING!!!! and MN MUST BUY!!! is a pile of unnecessary, probably dishonestly-reviewed, crap.

Ohhh. Not Milton Keynes 🤦‍♀️🤦‍♀️

Does anyone remember the very very early days of Mumsnet when they asked for donations to keep the site afloat (or am I remembering that wrong)?

Yup I complained about that and they said it was permitted (but did seemingly somewhat change the wording after that).

Exactly this. I can't imagine any of the sponsored posts with MN have much ROI for the clients, despite the site itself receiving high traffic. Part of the reason is that nobody really cares about MN, they come here for other users. If other users genuinely get excited about a product then it may influence others (hence why MNHQ started using fake quotes from real members). I still remember in the beginning they didn't even mark sponsored threads as '"AD" which is clearly against advertising guidelines.

MN is just a platform and not a trusted person or entity that you actually take recommendations from. They most likely charge exorbitant prices for a sponsored post due to the visitor numbers but hard to say how many of those ads even get taken seriously. I noticed they never run repeat campaigns (the only one was for Uniqlo which went for a few months but has now stopped) which is never a great sign, showing companies didn't get their money's worth and aren't coming back.

To be honest I thought the threads promoting Mounjaro via a specific company was an all time low when promoting prescription medicines isn't allowed/breaks advertising rules. They don't care - you are the product, remember that!

Yes - probably most people do, in the same way as many ignore ads on TV and elsewhere. But if adverts didn't work anywhere, nobody would ever advertise. Adverts and promotions send messages we might not even be conscious of and the name of the product lodges in your brain. It's especially bad when it relates to something like products for children because parents (as in Mumsnet) are quite vulnerable to being made to feel guilty that they're not doing the right thing for their offspring.

I also thought it was Milton Keynes till I read this thread. The draw of Disney must not be as strong as MN thought.

I was vaguely curious about the Milton Keynes monorail but not curious enough to open the thread. I've never read one of those sponsored threads. Does anybody actually click on them? Why would you?

I presume the wording of the full advert post is a bit more nuanced than the headline and would also presume regulations allow you to be snappier in headlines than full content.

I didn't click on the thread, but at the time I thought - does Milton Keynes really have a monorail? 🤦

Not meaning to derail (no pun intended), but I agree with the OP. Maybe the phrase could be, should I give my child the aforementioned supplement? But the sponsored threads are tiresome and I never click on them. At least MN flags them.

I think I'm a bit out there, I thought Mount Kilimanjaro. Although thinking about it that wasn't very likely.

I agree with you OP.

Doesn't everyone just ignore the promoted by MN threads as they are just ads?

I said to my DH they have a monorail in Milton Keynes not far from us and I would love to have gone on it, and he said so they have trams in Croydon.we used to live near Croydon at one time .

I saw the ad. Not a mum and not in the UK but I did think it odd and presumptuous.

Ohhhhhh! I still thought it was Milton Keynes.

Loads of these. I mentally zone them out, which is admittedly easier done when your youngest child is over 20.

Its hard to say, there is a legal age for everything these days though.

Its hard to say, there is a legal age for everything these days though.

It does say 'when' though.