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Original poster

What has been the most effective ad campaign?

215 replies

mumofoneAloneandwell · 26/09/2025 12:41

Something that stays with you, or something that you reference all the time?

Mine is Autoglass Repair Autoglass Replace. Literally, the second my windscreen got a crack this week, I knew i'd just contact them.

They're actually just called 'Autoglass' as well, but i still say the full tagine for the fun of it.

OP posts:
PruthePrune · 26/09/2025 17:36

A Finger of Fudge is just enough to give your kids a a treat
A Finger of Fudge is just enough until it's time to eat
It's full of Cadbury goodness but very small and neat
A Finger of Fudge is just enough to give your kids a treat

Dearg · 26/09/2025 17:29

Beanz Meanz Heinz

and as pp said ‘For Mash Get Smash’

Also MacEwans in the Best Buy ( in beer) - I have been known to break into that jingle fairly recently. My DH said the beer is shite.

PegDope · 26/09/2025 17:18

Diamonds for engagement rings.

They weren’t a thing until a DeBeers campaign in 1947. We still use the slogan “A Diamond is Forever”.

Original poster
mumofoneAloneandwell · 26/09/2025 17:16

LilyCanna · 26/09/2025 16:00

OP that jingle is a global phenomenon! Though the company has various names, mainly Carglass.

Omgggg 😄😄😄

That is epic advertising tbh, their brand ia strong - i'm gonna have carglass in my head for ages now 😄

OP posts:
Original poster
mumofoneAloneandwell · 26/09/2025 17:12

MuggleMe · 26/09/2025 15:52

There's an Australian one about crossing train tracks called dumb ways to die. The song and animation is top class!

I didnt know it was an ad! 😄 was effective then!

OP posts:
Absentosaur · 26/09/2025 17:10

mumofoneAloneandwell · 26/09/2025 17:10

Not sure what Accrington stanley even is but I can hear the name in my head

Show quote history

Who are they?

Original poster
mumofoneAloneandwell · 26/09/2025 17:10

coxesorangepippin · 26/09/2025 15:39

Boddingtons one was pretty good

And the gorilla on the guitar for Cadbury

Oh the gorilla guitar!!

OP posts:
Original poster
mumofoneAloneandwell · 26/09/2025 17:10

brunettemic · 26/09/2025 14:23

A few that spring to mind - you’ve benn tangoed, the meerkat, milk tray, various Guinness ones (even though I can’t stand the stuff), milk/Accrington Stanley

Not sure what Accrington stanley even is but I can hear the name in my head

OP posts:
GloryFades · 26/09/2025 17:07

Not quite an ad but Subway used to sponsor Biggest Loser, and it I want a “healthy” fast food option I always go to Subway, even though I bet in reality it’s not that much better (if at all) than its competitors. But the association with Biggest Loser is enshrined in my mind.

Original poster
mumofoneAloneandwell · 26/09/2025 17:04

Absentosaur · 26/09/2025 14:29

Diet Coke break ads

Trio Triiio I want a Trio and I want one now

The man from Del Monte, he says YES!

Milky bar kid is on his way / it’s the Milky bar kid!

Just say No! (Zammo)

Edited

Oo 'the milky bar kid is strong and tough/only the best is good enough/creamy milk, a whiter bar/the good taste that's in milky bar' 😭😭

OP posts:
floraldreamer · 26/09/2025 16:55

mumofoneAloneandwell · 26/09/2025 14:03

Omgg I havent seen it but have chills from your description 😄

All road safety ads are done so well tbh

Stop look and listen, with the hedgehogs for me though

Show quote history

I liked (wrong word) that one where it says 'So and so, like most women knew her killer. '. She's driving a long, a car appears to be following her then it says 'it were her son'. She has to brake suddenly and the son, not wearing a seatbelt lunges forward and she smacks her head into the windscreen.

I have never been influenced to buy anything by adverts at all. Someone once told me 'If they haev to advertise it, you don't need it' (I think they meant food-wise).

But the ones that aren't advertising a product but rather a cautionary tale, I did take note of them.

I must be one of the few people who has actually been caught in quicksand. It was extremely frightening! And it was only up to my knees. Obviously I got out. Lost my shoes, though.

TheJustJoker · 26/09/2025 16:40

For mash get Smash Smile (am very old lol). The chuckling aliens/robots were funny.

IbizaToTheNorfolkBroads · 26/09/2025 16:32

About 40 years later, we still say “Daddy or Chips?” for a difficult decision.

PruthePrune · 26/09/2025 16:16

Agree with the PP re the Spirit of Dark and Lonely Water PIF. That has genuinely scared a generation of kids so was exceptionally effective. Something like that wouldn't be allowed these days which is a shame, it worked!

StellaLaBella · 26/09/2025 16:14

My dad sure loved a Flake in the 70s 🤣

I grew up in Ireland, some ads genuinely became part of our culture, like the Kerrygold butter ones (Would ya put a bit a butter on the spuds Andre/Who’s taking the horse to France?) and Harp (frying an egg on a rock/Sally O’Brien and the way she might look at ya).

To me, the most amazingly aesthetic ads have to be the Guinness ones from the late 80s/90s, especially the dancing man and the surfer. Stunning

FancyBiscuitsLevel · 26/09/2025 16:13

The judderman will get you, my dear.

Aussiegold · 26/09/2025 16:12

RememberBeKindWithKaren · 26/09/2025 14:24

If you like a lot of chocolate on your biscuit join our club.
And
Only the crumbliest flakiest chocolate tastes like chocolate never tasted before. Looked so posh and decadent.( But it's probably the scantily dressed women eating them in an errotic style that means they still show up in some men's dreams)

Edited

The Cadbury flake one was sung by Dave Lloyd and I remember him singing it in the pub, god I feel old.

Fangisnotacoward · 26/09/2025 16:04

🎵0800 00 1066🎵

NoisyMonster678 · 26/09/2025 16:04

The F&F 'Style it out' ads on the radio atm.

Hilarious🤣

Aussiegold · 26/09/2025 16:03

....meet Mike, he swims like a fish.........

BellaTheDarkOverlord · 26/09/2025 16:02

Bn bn do do do do do…

MrsAvocet · 26/09/2025 16:01

Well considering how many people still believe that Aptamil is the "closest to breastmilk" formula I'd say that their advertising execs are probably pretty pleased with the success of that campaign.

MNJury · 26/09/2025 16:00

I do have a nearly forgotten fear of quicksand which is being brought back by this thread and I can't remember that advert (although I probably saw it young and it's the source of my concern 😳). Anyway, could someone remind us what you are supposed to do in a sudden quicksand situation? You never know when these things will strike...

P00hsticks · 26/09/2025 15:55

CornishPastyLover · 26/09/2025 13:07

I remember a quicksand advert from the 70's/80's, I've been terrified of quicksand ever since, even though I've never come across any lol.

Edited

there seemed to be a lot more quicksand around back then, going by childrens TV programs...😂