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Original poster

Disgusted at this advertisement on a bus (photo included)

284 replies

Kerry71 · 13/08/2025 18:05

Does anyone else find this imagery completely inappropriate in this day and age, or am I a prude as my husband so kindly put it? It unnecessarily objectifies women and I thought we’d moved on from this sort of thing.

Disgusted at this advertisement on a bus (photo included)
OP posts:
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7
YourUglySister · 13/08/2025 20:40

It’s old fashioned now. Nobody wears shoes like that anymore.

LillyPJ · 13/08/2025 20:37

Spindrifts · 13/08/2025 20:27

Well, it is a whole lot better and more artistique than some of the stuff we get shoved in our faces nowadays!

In what way is it 'artistique'?

Anchorage56 · 13/08/2025 20:36

Sunaquarius · 13/08/2025 20:35

I think it's obvious we aren't going to agree and I'm not interested in convincing you of my opinion so I'll leave it here.

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Come on admit you got carried away 😊

Sunaquarius · 13/08/2025 20:35

Anchorage56 · 13/08/2025 20:26

So your definition of mini skirt is any skirt that rises above the knee when sat down?

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I think it's obvious we aren't going to agree and I'm not interested in convincing you of my opinion so I'll leave it here.

Waitingfordoggo · 13/08/2025 20:35

I don’t really find it offensive but it’s exceptionally old-fashioned. What a weird marketing decision.

CatEyeHoodWinkle · 13/08/2025 20:33

I’d put money on those being a man’s legs!

UsingAMansNameInAWomensWorld · 13/08/2025 20:33

I think if you are sexualising a woman's calves then you might just be part of the problem

Mrsmunchofmunchington · 13/08/2025 20:31

LillyPJ · 13/08/2025 20:16

I puzzle over this too. In my mind, it's akin to the old Chinese practice of foot binding - something designed to hamper women's ability to walk, let alone run, in an attempt to appear more alluring to men.

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I often think it is so we can’t run away too.
A rapist’s dream.

Springtimehere · 13/08/2025 20:30

This reply has been deleted

This has been deleted by MNHQ for breaking our Talk Guidelines.

Bunnycute23 · 13/08/2025 20:29

I suspect the creative lead might have been taking the proverbial because doing something realistic was vetoed.

AliTheMinx · 13/08/2025 20:28

It's not the best ad, but really don't see the issue with it. I agree with your husband. Skirts and heels are perfectly acceptable attire!

Wintersgirl · 13/08/2025 20:28

You'd be disgusted with me OP, I loved wearing my heels for work, I felt smart and polished.

DrinkFeckArseBrick · 13/08/2025 20:27

I thought of the safety aspect of heels. I don't think the message is 'women sit down until the bus has stopped' and its not using sex to sell anything so I don't have an issue (and I do have an issue with a lot of ads in general)

Spindrifts · 13/08/2025 20:27

Well, it is a whole lot better and more artistique than some of the stuff we get shoved in our faces nowadays!

Anchorage56 · 13/08/2025 20:26

Sunaquarius · 13/08/2025 20:25

Mini skirt and stilettos, very obviously sexualizing women's bodies, yeah gross.

So your definition of mini skirt is any skirt that rises above the knee when sat down?

Sunaquarius · 13/08/2025 20:25

Mini skirt and stilettos, very obviously sexualizing women's bodies, yeah gross.

1apenny2apenny · 13/08/2025 20:25

@Anchorage56- no-one’s complained. Of course they haven’t because women don’t get listened to anyway. I hate this argument - evidently women are happy to have men on their wards in hospital and in their toilets as they haven’t complained. No complaint does not equal ‘no thanks’.

Women can wear what they like but I’d love to see stats as I think most women wear trousers the majority of the time now.

Its dated and sexist, end of.

XenoBitch · 13/08/2025 20:25

UsingAMansNameInAWomensWorld · 13/08/2025 20:21

Oh ffs

We can't see the bottoms - it could be a mini skirt, it could be a midi that's pulled up as sat down, it could be a pair of shorts, it could be a dress...

Everyone saying the heels are dated, damn I didn't realise I was so dated. Because I'm just seeing a pair of standard black "smart" heels

I'm betting it did used to be part of a series where another bus had a pair of "old" legs with a stick, a pair of jeans and trainers, a child etc

Yes, the whole thing about the shoes being dated is odd.

I have seen posters up in train stations (Cardiff Central) about the dangers of walking on the lines. Pictures of burnt trainers... just the actual shoes so there is the implication that the burns are on the person too, but that would be too graphic to show.
So, I bet someone would say that no one wears those brand trainers anymore. So the ad must be ineffective and pointless.

Again, if you are talking about it... good or bad.. the ad has worked

Bunnycute23 · 13/08/2025 20:23

Bunnycute23 · 13/08/2025 20:22

I think text only would work better for this message.

Or a bloody klaxon when someone does it.

Bunnycute23 · 13/08/2025 20:22

I think text only would work better for this message.

Bunnycute23 · 13/08/2025 20:22

AlexisP90 · 13/08/2025 19:50

Does it though? There is 0 indication that this is even a woman...

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Whoever it is, they're not the 'standing up' offenders in those shoes!

VeryStressedMum · 13/08/2025 20:21

It does look like an ad from the 80s but they probably used that image so people would look at it and read it.

Wintersgirl · 13/08/2025 20:21

Indianajet · 13/08/2025 18:22

I wouldn't even̈ have thought about it.

Me neither....

UsingAMansNameInAWomensWorld · 13/08/2025 20:21

Oh ffs

We can't see the bottoms - it could be a mini skirt, it could be a midi that's pulled up as sat down, it could be a pair of shorts, it could be a dress...

Everyone saying the heels are dated, damn I didn't realise I was so dated. Because I'm just seeing a pair of standard black "smart" heels

I'm betting it did used to be part of a series where another bus had a pair of "old" legs with a stick, a pair of jeans and trainers, a child etc

ohyesido · 13/08/2025 20:21

I have terrible feet after years of clocking around in stilettos