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Disgusted at this advertisement on a bus (photo included)

284 replies

Kerry71 · 13/08/2025 18:05

Does anyone else find this imagery completely inappropriate in this day and age, or am I a prude as my husband so kindly put it? It unnecessarily objectifies women and I thought we’d moved on from this sort of thing.

Disgusted at this advertisement on a bus (photo included)
OP posts:
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7
Enigma53 · 14/08/2025 06:44

XenoBitch · 13/08/2025 23:42

There would be no women in heels on the buses where I live... cos most people here are using walking frames/sticks or have ankle tags.
A woman in heels would be using a cab.

@XenoBitch same!
Zimmers, sticks and mobility scooters all round! In fact, our buses need a public health information poster, about the dangers of the damm things
( mobility scooters !)

Anchorage56 · 14/08/2025 06:28

LillyPJ · 13/08/2025 22:46

Not at all. I don't like wearing trousers much and I generally wear skirts above my knees. And I'm not 'worked up' about a woman wearing whatever she likes. I just question why women would choose to wear something so impractical. Shoes without heels can also be smart..

Well I cant talk for all women who choose to wear heels but for me I liked how they looked, liked that they made me taller and liked how they made my calf muscles look more defined.

Anchorage56 · 14/08/2025 06:26

SmallChanges3 · 13/08/2025 22:32

On a superficial level, it's a shit, mediocre advertisement.

On a deeper level, I can read it as the advertiser telling a woman her place, that she is to to stay seated. It leans into the dichotomy of men being protectors and women needing help. The fact she's wearing stilleto heels, and is crossing her legs is suggestive; that men are dominant and women are something to be controlled and objectified.

But maybe that's just the English grad in me.

Edited

Is that how you go around in daily life viewing things. Must be very depressing.

Flomingho · 14/08/2025 01:27

Can't see a problem with it. Just think it is an old advert.

XenoBitch · 13/08/2025 23:42

JulieBindelRocks · 13/08/2025 23:18

It’s pretty dated, I work general public adjacent, and I see a woman in high heels about once a week.

There would be no women in heels on the buses where I live... cos most people here are using walking frames/sticks or have ankle tags.
A woman in heels would be using a cab.

JulieBindelRocks · 13/08/2025 23:18

It’s pretty dated, I work general public adjacent, and I see a woman in high heels about once a week.

FreezeDriedStrawberries · 13/08/2025 22:59

Maia77 · 13/08/2025 19:48

It's not very representative of women (who uses buses) these days, so it feels it's there to draw attention, but in the process objectifies women, because it's not just any pair of legs.

"Not just any pair of legs.."
Ha, sounds like something M and S would say.
Maybe that could be their next advert for tights.
"It's not just any pair of legs. It's an M and S pair of legs." 😂

FreezeDriedStrawberries · 13/08/2025 22:53

A pair of women's legs?!
Has anyone alerted the church elders?!
I'm shocked. SHOCKED.
😁

TunnocksOrDeath · 13/08/2025 22:51

It's a safety ad to remind people to stay in their seats while the bus is moving, and they've illustrated the point with a picture of some feet in shoes that would be quite impractical for walking along in a moving bus.

LillyPJ · 13/08/2025 22:46

Anchorage56 · 13/08/2025 20:46

I sometimes despair a little at some of the stuff people choose to wear but I cant get worked up about a woman wearing a skirt that shows mainly the lower half of her legs and a smart pair of heels. Are you only happy if women wear trousers or long skirts and only flat shoes?

Not at all. I don't like wearing trousers much and I generally wear skirts above my knees. And I'm not 'worked up' about a woman wearing whatever she likes. I just question why women would choose to wear something so impractical. Shoes without heels can also be smart..

XenoBitch · 13/08/2025 22:34

SmallChanges3 · 13/08/2025 22:32

On a superficial level, it's a shit, mediocre advertisement.

On a deeper level, I can read it as the advertiser telling a woman her place, that she is to to stay seated. It leans into the dichotomy of men being protectors and women needing help. The fact she's wearing stilleto heels, and is crossing her legs is suggestive; that men are dominant and women are something to be controlled and objectified.

But maybe that's just the English grad in me.

Edited

I am glad I am simple minded and saw a pair of legs in shoes that would cause issues when the bus is moving.

SmallChanges3 · 13/08/2025 22:32

On a superficial level, it's a shit, mediocre advertisement.

On a deeper level, I can read it as the advertiser telling a woman her place, that she is to to stay seated. It leans into the dichotomy of men being protectors and women needing help. The fact she's wearing stilleto heels, and is crossing her legs is suggestive; that men are dominant and women are something to be controlled and objectified.

But maybe that's just the English grad in me.

WhereIsMyJumper · 13/08/2025 22:15

XenoBitch · 13/08/2025 20:41

This thread 🙄

It is legs. To be fair, if it had to be a pair of legs that most represented the area the bus is in, where I live it would be joggers, trainers, walking frame and an ankle tag.

An ankle tag 😂😂😂😂😂

abracadabra1980 · 13/08/2025 22:09

I absolutely love anything that takes me back to the carefree 80's, so it's a 'no, I'm not offended' from me. Just makes me laugh.

UsingAMansNameInAWomensWorld · 13/08/2025 22:09

nam3c4ang3 · 13/08/2025 22:07

Ffs is this what women are mad about? Seriously? A pair of legs. The perpetually offended. We’re screwed as a generation. What would make it better - men in a suit? Or is that sexist too? I think you should write to the bus company to complain.

"Why are there only images of men? Are they saying only men can be business people and travel?"

nam3c4ang3 · 13/08/2025 22:07

Ffs is this what women are mad about? Seriously? A pair of legs. The perpetually offended. We’re screwed as a generation. What would make it better - men in a suit? Or is that sexist too? I think you should write to the bus company to complain.

TimeFlysWhenYoureHavingRum · 13/08/2025 22:04

How do you know its a woman?

Crazyworldmum · 13/08/2025 22:03

You are choosing to be offended

Crazymayfly · 13/08/2025 21:56

XenoBitch · 13/08/2025 18:09

What do you think it should be? A pair of legs in jogging bottoms?
To me, someone in heels would be more unstable if standing whilst the bus is moving. Maybe that is why they chose that particular image.

But, you remembered it, so that ad has worked. That is all they have to do... get you to remember them.

Yep I just assumed it was more being unstable on heels - but maybe that’s because I can hardly seat whilst wearing heels without being unstable!

SammyScrounge · 13/08/2025 21:50

mrsembarassed69 · 13/08/2025 18:28

I was thinking this. It almost makes me laugh!

I can't see anything wrong with it. You would have to work really hard to find something offensive about it.

Jamesblonde2 · 13/08/2025 21:49

I think the heels are relevant to the person being unsteady. Trainers wouldn’t have the same impact for the safety message, as you would be more stable in trainers. I think it’s fine. Normal woman.

likeafishneedsabike · 13/08/2025 21:47

It’s giving Rivals

Driedupandleft · 13/08/2025 21:41

Kerry71 · 13/08/2025 18:05

Does anyone else find this imagery completely inappropriate in this day and age, or am I a prude as my husband so kindly put it? It unnecessarily objectifies women and I thought we’d moved on from this sort of thing.

Really? I mean REALLY?!?!
All I can say is, congratulations on just how little stress you must be under in real life, if this is all you've got to get upset about 🙄🙄

Blushingm · 13/08/2025 21:39

Well it did what it was intended to do - you’ve looked at it and read it

its just a pair of legs

MaidOfSteel · 13/08/2025 21:33

You’re right, OP. The poster could’ve been any pair of legs in trousers, but they had to sex it up a bit, didn’t they. I’m sick of this kind of sexist crap.

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