https://www.theguardian.com/news/2025/jun/10/how-does-woke-start-winning-again
Good morning everyone.
Today, even the Guardian admits woke isn’t working.
« Yet Progressive Activists’ fatal flaw, the report argues, is that they’re further from mainstream public opinion on cultural issues than they realise. They’re the only group where a majority thinks that immigration should be as high or higher than it is now, and that protecting people from hate speech matters more than defending free speech (a key rationale behind “no debate” – the idea that trans identities aren’t up for discussion – and “no platforming”). They’re also the group most likely to think social change sometimes requires breaking the law, whereas two-thirds of Britons disapprove of protesters blocking roads or gluing themselves to things.
Tryl stresses that being outliers doesn’t invariably make Progressive Activists wrong – perhaps they’re just ahead of the curve, as the suffragettes once were – but it has important tactical implications. His polling shows that Progressive Activists overestimate by a factor of two to three how much others agree with their core beliefs, from abolishing the monarchy to letting children change gender. Consequently they tend to invest too little time on persuasion, focusing instead on mobilising the masses they wrongly imagine are on board. “If you’re reaching out to people, then you’re watering down,” is how Tryl describes this mindset.
While successful campaigns usually build the broadest base possible, Progressive Activists also tend to be purists, rejecting supporters who don’t endorse a complete worldview. (More than a quarter wouldn’t campaign alongside someone who believes – as a majority of Britons do – in Israel’s right to exist, for example.) Their yearning for grand systemic change means they can sound dismissive of other people’s small but well-meaning efforts, and they’re also unusually keen on correcting other people’s “mistakes” on diversity issues, something other groups consider likely to cause embarrassment. »
I hope some of the keyboard warriors/bullies roaming this board and the blue-haired, nose-pierced authoritarians will have a read, and at last, a think on how they do more harm than good.