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Would you use an Estate Agent to sell your home who doesn't advertise on Rightmove?

113 replies

RavenHouse · 03/03/2025 09:40

Would love your opinion. Is this a good idea?
I've been an estate agent for a long time, have worked for a number of companies and most recently for myself.
Rightmove have of course cornered the market and agents pay monthly fees to them now, in the thousands to have the privilege of advertising on their site.
Would you use an agent who cut their customers fees down by thousands but didn't advertise on Rightmove/Zoopla etc? and instead used social media and word of mouth?
This would be in a village setting, it wouldn't work for cities. Only a local agent within a small area.
There would still be a sale board at the property and the process would be exactly the same. It would just mean it would cost the customer much less in fees, a small flat fee instead of a costly percentage.
I'd be interested to get your thoughts?

OP posts:
Yalta · 03/03/2025 13:00

Trumptonagain · 03/03/2025 12:17

We purchased our property via a friend that knew the seller, we wanted to move they wanted to sell...job done, no EA involved.

I'd still look in EA windows, Facebook market place and if I knew the area I wanted to live in I'd do a drive round noting any for sale boards that were up.

Equally I'll look up an EA's own Web page and have a browse.

Edited

What happens if you are new to an area and want to look within 30 minutes drive of your work. That’s an awful lot of time and money driving around on the off chance you see a for sake board for something that isn’t on right move

Yalta · 03/03/2025 12:58

JacquesHarlow · 03/03/2025 09:46

What I find fascinating about the replies so far is how the market for a house is perceived - that the entire property market for a house, is "people browsing on Rightmove".

In some parts of the UK, houses change hands without ever being advertised. Imagine how mind blowing that must be for some.

Well how else do you know it’s for sale

dixon86 · 03/03/2025 12:43

No

OccasionalHope · 03/03/2025 12:41

Only if I was in the billionaire market and using a really specialist agent.

CandidHedgehog · 03/03/2025 12:31

Andagain2 · 03/03/2025 12:02

we are selling our house - we have not been asked to pay for Rightmove

The estate agent pays out of the amount you pay them. It’s why the OP is suggesting this - if she doesn’t have to pay the Rightmove fees, she can cut her prices.

It’s the same as 20 / 30 years ago, the estate agent didn’t bill for printing details of your house or doing an advert in the local paper. It’s part of the cost of doing business,

You absolutely are paying for it, the estate agent just doesn’t break down their expenses when they quote.

Edited to say: Unless you are in the very rare areas (more common in Scotland, apparently) where for some reason Rightmove hasn’t taken hold. Otherwise, Rightmove is so ubiquitous that I’d expect you to be told if your house wasn’t going to be on it.

Trumptonagain · 03/03/2025 12:17

JacquesHarlow · 03/03/2025 09:46

What I find fascinating about the replies so far is how the market for a house is perceived - that the entire property market for a house, is "people browsing on Rightmove".

In some parts of the UK, houses change hands without ever being advertised. Imagine how mind blowing that must be for some.

We purchased our property via a friend that knew the seller, we wanted to move they wanted to sell...job done, no EA involved.

I'd still look in EA windows, Facebook market place and if I knew the area I wanted to live in I'd do a drive round noting any for sale boards that were up.

Equally I'll look up an EA's own Web page and have a browse.

flyinghen · 03/03/2025 12:14

Nope

Andagain2 · 03/03/2025 12:02

we are selling our house - we have not been asked to pay for Rightmove

pizzaHeart · 03/03/2025 11:56

No, when we were looking for a house I looked up on Rightmove and Zoopla every day, several times a day.
How else can you get the info? There is no other way realistically.

Marmiteontoastgirlie · 03/03/2025 11:56

If I lived on a coveted street such that money was changing hands under the table from prospective buyers bribing estate agents to get my house before it was advertised then I wouldn’t mind not being on Rightmove. If your village is somewhere like that then it could work?

BourbonsAreOverated · 03/03/2025 11:56

unless it’s an unusual house I’d immediately assume there’s back handers somewhere. There’s a couple of agents near me who have not shown houses properly or advertised them properly because they are making big on a back hander

RentalWoesNotFun · 03/03/2025 11:54

Rightmove for me for sure.
I don't go onto our local estate agents website because their cookies policy means i am apparently accepting them if I continue. Bang out of order. Sod that. I can't be bothered fannying about with my phone settings either.

Rightmove means i can sort my cookie preferences quickly and easily.

Hellohelga · 03/03/2025 11:53

No I wouldn’t. The rightmove listing is the main way to sell your house. The estate agent is secondary. I also don’t understand why people use two estate agents. When you see the house on rightmove you then have to decide arbitrarily which agent to call.

SofaSpuds · 03/03/2025 11:52

MinPinSins · 03/03/2025 11:39

I'm so confused by this and desperate for an explanation. If you are on a property on Rightmove, you can click to call for more information, but it just directs you to the agent - so if they aren't responding well, that's the estate agent, nothing to do with Rightmove.

Or if you are calling up Rightmove - why are you doing that? And why aren't they explaining your mistake? None of that makes sense.

I too have many questions on this! Confused

Queenanne20 · 03/03/2025 11:49

No, I always check Rightmove first, I never actually go into an estate agents or look in their window, I just look at Rightmove. I've sold a house and an apartment recently and I definitely don't think the apartment would have sold so quickly, within 2 weeks of going on the market, if it hadn't been on Rightmove.

MinPinSins · 03/03/2025 11:39

Whatisthisbs · 03/03/2025 09:52

I'm in a completely different demographic from what you're describing but my pov still might be relevant. I'm looking to move and currently can't deal with RM. I'm not getting anywhere - I ring the number, nobody answers. Or they take details and nobody returns the calls. On the other hand, I ring the agent directly and get the answers/viewings. I don't see the point of the middleman so I cut him out. I wonder how many vendors would feel if they knew potential purchasers weren't being introduced

I'm so confused by this and desperate for an explanation. If you are on a property on Rightmove, you can click to call for more information, but it just directs you to the agent - so if they aren't responding well, that's the estate agent, nothing to do with Rightmove.

Or if you are calling up Rightmove - why are you doing that? And why aren't they explaining your mistake? None of that makes sense.

JustMyView13 · 03/03/2025 11:35

If you sell a property before it’s listed, as a buyer I’d be eternally grateful you didn’t then list it on Rightmove because it would stop gazumping. Which honestly I feel like good EA’s manage.

Also, as the seller, I’d rather that property wasn’t listed on Rightmove because if that buyer then dropped out I’d want the benefit of ‘launching’ the property so to speak.

So I think the answer is keep listing on Rightmove, but exercise discretion when you secure sales before they’re listed. But also this is a huge benefit that you’re able to secure quick sales - don’t discount the value of that. I’d actually pay a premium to an agent who could sell my property faster so I think this is huge value add. Don’t undervalue your work.

CheesePlantBoxes · 03/03/2025 11:32

Who is buying the village homes?

Outsiders- you need rightmove because those customers won't know to look for your business.

Locals - they'll see your sign and you probably have a fairly captive audience so probably fine.

Gymmum82 · 03/03/2025 11:30

Definitely not

DalzielOrNoDalzielAndDontPascoe · 03/03/2025 11:28

RavenHouse · 03/03/2025 11:25

That's interesting, most sellers, from experience would love to sell like this. A buyer who has already been vetted, is known to the agent and ready to proceed. It saves the seller having to prepare the house every time for a viewing and rules out potential time wasters. It then puts the seller in a position to view their chosen houses straight away and overall makes for a much more straight forward, positive experience.

Fair enough if that works best for them; but surely it isn't surprising that some sellers would want to feel confident that they got the best possible (realistic) price and weren't unintentionally selling themselves short by tens of thousands?

RavenHouse · 03/03/2025 11:25

DalzielOrNoDalzielAndDontPascoe · 03/03/2025 11:19

Maybe I'm unusual, but as a seller using you as an agent, I would be very hesitant for you to say that you already have a buyer, so no need to put it on RM.

I would be concerned that you might just be looking to flip my house and get your commission quickly, rather than working for me and trying to get me the best possible offer by advertising it on the open market.

After all, as PP said, it isn't difficult at all to sell a house if you happily accept a ridiculously low knock-down bargain price - the professional skill is in finding the right buyer and achieving the right price.

That's interesting, most sellers, from experience would love to sell like this. A buyer who has already been vetted, is known to the agent and ready to proceed. It saves the seller having to prepare the house every time for a viewing and rules out potential time wasters. It then puts the seller in a position to view their chosen houses straight away and overall makes for a much more straight forward, positive experience.

OP posts:
DalzielOrNoDalzielAndDontPascoe · 03/03/2025 11:24

DrunkPuppy · 03/03/2025 11:15

I'm so confused, are you phoning rightmove? you're supposed to phone the agent who published the ad..

Yeah, I'm confused too. Rightmove is just an advertising platform and not an agent or middleman.

Like in the old days, you wouldn't look for a plumber in the Yellow Pages and then phone the YP publishers to get your chosen one to come out and fix your toilet!

Lovelysummerdays · 03/03/2025 11:20

I think it depends on local area. When I lived in Edinburgh it was espc and could be hit miss as to which properties made it onto rightmove.

DalzielOrNoDalzielAndDontPascoe · 03/03/2025 11:19

RavenHouse · 03/03/2025 11:04

Thank you all for taking the time to reply. All very helpful! Sometimes you have these ideas and you don't ask, you'll never know!
What prompted the question is selling a few recently which never made it to Rightmove. I'd go out to value and already have them a buyer, someone who missed out on a very similar property recently. The sale got agreed without the need to publish online so it just got me thinking of alternatives. Really appreciate the feedback

Maybe I'm unusual, but as a seller using you as an agent, I would be very hesitant for you to say that you already have a buyer, so no need to put it on RM.

I would be concerned that you might just be looking to flip my house and get your commission quickly, rather than working for me and trying to get me the best possible offer by advertising it on the open market.

After all, as PP said, it isn't difficult at all to sell a house if you happily accept a ridiculously low knock-down bargain price - the professional skill is in finding the right buyer and achieving the right price.

CandidHedgehog · 03/03/2025 11:19

But equally if you're thinking of living in a particular area surely you'd check out the local estate agent scene as part of your research?

Actually, no, I wouldn’t and last time I moved, I didn’t. I was looking for a fairly standard two bed flat in a particular area. I viewed 8-10 off Rightmove and bought the one I liked the best. There was a large choice available, why would I waste my time looking anywhere else?

If I ever win the lottery and I’m looking for the perfect multi million pound house that ticks every box, I may take longer / but until then, Rightmove suits me fine. Most ‘perfect’ houses / flats in my price bracket have something annoying that only comes to light after purchase, anyway.

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