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Who is doing the maths at Asda?

87 replies

Blondiebeachbabe · 14/01/2025 08:34

In this day and age, when people have been subjected to the COL crisis, you might think that most people would look at the cost of products by gram, and choose accordingly. How then, can Asda get this SO wrong? 3 different kinds of tuna, but all weigh the same, and yet some genius has them all marked up at different prices per gram. Does no one check this stuff? This is not the first time I've noticed the maths is a load of rubbish. It's not a one off!

Who is doing the maths at Asda?
OP posts:
Areolaborealis · 14/01/2025 10:57

My understanding is that its done on purpose to make comparison more difficult and to influence the shoppers choice of item. Comparable products often have one listed as "price per 100g", one "per item" and another "per pack". No accident.

Snorlaxo · 14/01/2025 10:55

There are accounts on social media that point out anomalies like this- 1 for £2, 2 for £5 is a popular one 🤔 Or things like usual price £8, sale price £7.99

Wendolino · 14/01/2025 10:52

User457788 · 14/01/2025 08:41

God I'd love to have so little going on in life that I'd even notice this let alone make a thread in AIBU about it. Sorry OP but YABU.

You don't quite understand how a forum works, do you?

FruminariaBandersnatchiosum · 14/01/2025 10:50

Don't eat tuna. It's full of mercury.

TadpolesInPool · 14/01/2025 10:49

My local supermarket (not uk) is terrible for this. I always look at price per 100g or kg or litre etc. But now I have to work it out with the calculator and its really annoying.

Although it was funny once when shopping with my DS and explaining prices to him. I showed him that we wanted 2l of orange juice but it was cheaper per litre to buy 2x1l (same brand). The shopper next to me paused, checked the labels, then copied us 😁 Thing is, the OJ changes prices literally every couple of weeks where we live so I have to check it every single time 😔

Moonlightstars · 14/01/2025 10:45

User457788 · 14/01/2025 08:41

God I'd love to have so little going on in life that I'd even notice this let alone make a thread in AIBU about it. Sorry OP but YABU.

Wtf? You have so little going on your life that you are applying to a thread that you don't give a shit about. We all know who is a loser here!

AyeYCan · 14/01/2025 10:42

Noodlehen · 14/01/2025 10:00

In the example you’ve given, all the tins of tuna provided are the exact same price so I wouldn’t even look at the per 100g figure, I’d select the one I prefer and move on with my day.

But actually, you probably wouldn't be looking at those three tins side by side, its more likely you'd be comparing the branded tins of tuna in brine with the own brand in brine or whatever. So it might cause you to think these were cheaper overall than Asda own brand tins even if the overall cost was more (I always look at the price per 100g to figure out which is the better value).

Someone posted a picture on our local FB page of some multi-pack cans of coke on 'offer' in Asda reduced from £8 to the new cheaper price of £8.80......

Bjorkdidit · 14/01/2025 10:38

sweeneytoddsrazor · 14/01/2025 10:28

It should be correct yes, but the vast majority of people on a budget don't check them. It doesn't matter if the price per 100g is cheaper on the larger product if you only have enough to pay for the smaller one. Commander Vimes boots.

You can be on a budget but have some slack in it and your money can go significantly further if you do check prices and buy multipacks, we're not talking about the minority who have no spare money whatsoever.

Plus when you get into the swing of it, you buy different things each week. It's just a matter of buying the tuna one week, soup the next, then the beans etc and buying a rotating stock of multipacks that work out significantly cheaper per item than buying one each of tuna, beans and soup each week.

sweeneytoddsrazor · 14/01/2025 10:28

It should be correct yes, but the vast majority of people on a budget don't check them. It doesn't matter if the price per 100g is cheaper on the larger product if you only have enough to pay for the smaller one. Commander Vimes boots.

AnotherDunromin · 14/01/2025 10:25

User457788 · 14/01/2025 08:41

God I'd love to have so little going on in life that I'd even notice this let alone make a thread in AIBU about it. Sorry OP but YABU.

Cool. I'd love to have enough disposable income that I didn't have to choose each item in my grocery shop based on which variety is the best value, so... 🤷🏼‍♀️
OP, Asda is the worst supermarket for this IME. A one-off I would chalk up as an accident but it's so prevalent there that I can only assume it's deliberate.

Blondiebeachbabe · 14/01/2025 10:22

It's not the drained weight thing.

If you look at the tuna in springwater, they have it labelled up as £3.49 per 100g.

132g x 4 tins = 528g of tuna for £3.25

£3.49 for 100g would make the 4 tins £18.42

It's totally off. And it's on loads of products, this is just one example.

It's not acceptable. There are plenty of people on a budget, who would pick a product based on the £ per 100g, but they could actually be picking the more expensive option without realising. How on earth is that ok?

OP posts:
Ghosttofu99 · 14/01/2025 10:21

It says the weight is ‘net contents.’ Presumably all the cans have a standard weight to work out transportation/carbon footprint etc. The price per gram is presumably the weight of the tuna only minus the water/oil/brine. Worth checking with them though.

It is quite interesting (can’t be bothered to search all the listings though) because presumably you are getting more tuna for your money depending on what preservative you want it stored in.

Who is doing the maths at Asda?
LlynTegid · 14/01/2025 10:12

OP, just contact them and point it out. I doubt many people do look at price per gram, though it should be correct. Technically it is misleading pricing, but I think you should give them a chance to correct it.

Keepingittogetherstepbystep · 14/01/2025 10:08

Given all the issues ASDA are experiencing at the moment, this is probably the least important issue for them. It might be annoying but if you went in a store you'd probably understand more. My local asda car park has been shut for days due to ice, they normally clear the snow but I guess that's another cost cutting measure.

JoanCollinsDiva · 14/01/2025 10:06

User457788 · 14/01/2025 08:41

God I'd love to have so little going on in life that I'd even notice this let alone make a thread in AIBU about it. Sorry OP but YABU.

This.

I have lots of spare time but haven't yet been reduced to this thank God 😂

Choccyscofffy · 14/01/2025 10:04

Wow they’re all standard price too.

Noodlehen · 14/01/2025 10:00

Blondiebeachbabe · 14/01/2025 08:43

I don't think so, it clearly says 132g x 4, so each set of 4 tins weighs 528g.

In the past, I have often relied on the figures provided, but just recently started to check, and they are wrong SO often. It's just not trustworthy.

In the example you’ve given, all the tins of tuna provided are the exact same price so I wouldn’t even look at the per 100g figure, I’d select the one I prefer and move on with my day.

Dbank · 14/01/2025 09:48

Blondiebeachbabe · 14/01/2025 09:04

I now do my Dad's on line Asda shop, but I can guarantee that if he was still doing it, that he would have taken these figures as totally accurate (83 years old and quite doddery now). How many other people would do the same? And they are simply not right. I think it's quite shocking that a big conglomerate is getting the basics wrong, tbh.

You're right to complain and well done for noticing. I'm quite alarmed to hear it's wrong, as I look at them all the time.

I expected the calculation to be done automatically, so wonder where the error happens.

HollyKnight · 14/01/2025 09:47

I think it is because the tuna is part of their "big brands event". Those /100g amounts reflect the normal price.

ErrolTheDragon · 14/01/2025 09:45

DurhamDurham · 14/01/2025 09:32

Is the difference because it's based on the drained weight? There might be more water/oil/brine in some of the cans.

That might possibly be the case for the sunflower oil one but the one in water is far too far off.

From OPs clarifying post
Tuna in Brine marked as 61.6p per 100g (correct)
Tuna in water marked as £3.49 per 100g
Tuna in sunflower oil marked as 85.5p per 100g

Dosomethingusefulnow · 14/01/2025 09:44

@SoupDragon but the post says it was actually cheaper for the 6 cans than the 4 cans overall.

SoupDragon · 14/01/2025 09:42

healthybychristmas · 14/01/2025 09:38

I remember talking to a couple in Asda and trying to persuade them to get the six pack of baked beans because it worked out cheaper than the four pack they were looking at and they just wouldn't do it. It wasn't that each can was cheaper overall, the total was cheaper!

But that isn't necessarily wrong. If someone has a weekly budget they might not be able to spend the extra to get the "cheaper per can" 6 pack. This is true of many things. You need to be able to afford the bigger packs to get the savings. Along with having the storage

Of course, this particular couple may just not have been good at maths.

EzraJones · 14/01/2025 09:39

Try checking the prices on sweeteners, the price per unit (1 sweetener) can't really be reported without going to 4 or 5 decimal places, but they usually report to 3 dp, so many brands look like they're the same cost.

Sweeteners are the sort of product that would be better priced as £x.xx per 100 items

healthybychristmas · 14/01/2025 09:38

I remember talking to a couple in Asda and trying to persuade them to get the six pack of baked beans because it worked out cheaper than the four pack they were looking at and they just wouldn't do it. It wasn't that each can was cheaper overall, the total was cheaper!

B0xes · 14/01/2025 09:36

TheDandyLion · 14/01/2025 09:28

Tesco is the same. I wonder if the price per kilo is the drained weight and the Spring water/brine/oil are all different weights and they've just made up the difference to the total weight of 145g per tin.

Yes this, I think the weight might be drained weight, but then brine, oil, water, are priced differently.

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