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Original poster

Random cupcake!

66 replies

Arlanymor · 13/01/2025 12:45

Has anyone else received a random chocolate chip cupcake in the post this morning? It's clearly a marketing stunt - and looking at the sender it may have come via Tesco - but I'm a bit foxed! Not least because I have a clubcard and never in my life have I bought cupcakes at Tesco - I am not their demographic in the slightest for this - I don't have a sweet tooth and never trouble the cake aisle when I go shopping. I'm not complaining, just seems a bit odd!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:56

BitOutOfPractice · 13/01/2025 13:54

<awaits free cupcake>

There should be an emoji for that.

⏳🆓🧁

There should be! I like your effort!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:55

MartinCrieffsLemon · 13/01/2025 13:53

Others might not have Tesco Clubcards

Show quote history

Sorry I wasn't thinking about the clubcards in that respect, I was thinking about a local door drop almost because we live so close to the store - a different avenue of investigation!

OP posts:
Dulra · 13/01/2025 13:55

To add gluten free cupcakes are definitely not worth the calories

Dulra · 13/01/2025 13:54

Arlanymor · 13/01/2025 13:52

I thought it was an error at first but it was my name and my address - and my first name isn't very common, hence why it was so odd.

I'm now worrying that I have randomly signed up to something(s) without thinking and will be deluged in the coming weeks by trials of things that I would never purchase myself... still, could be fun?!

Show quote history

Weird, yes you must have ticked something at some stage 😂in my experience they'll likely leave you alone now 🙏

BitOutOfPractice · 13/01/2025 13:54

<awaits free cupcake>

There should be an emoji for that.

⏳🆓🧁

MartinCrieffsLemon · 13/01/2025 13:53

Arlanymor · 13/01/2025 13:41

Nope, no freebie sites - maybe a joint promotion between the two because the note says it is available in-store from today... presumably thinking that people will eat it and then go and buy more.

I live very close to a big Tesco but no one else in my flats got one as it was too big to put through the letterbox slots so was left on top and I got there as it was being delivered - I'm the only one out of six to get one, so it's not just a 'send to the local area' thing... weird!

Show quote history

Others might not have Tesco Clubcards

Original poster
Arlanymor · 13/01/2025 13:52

Dulra · 13/01/2025 13:48

This is a gluten free brand, they often send out samples of stuff if you sign up to their newsletter or something. My daughter is coeliec so I use this brand all the time. Wonder was it sent to wrong house, maybe someone signed up to their newsletter and mistyped house number or something.

Show quote history

I thought it was an error at first but it was my name and my address - and my first name isn't very common, hence why it was so odd.

I'm now worrying that I have randomly signed up to something(s) without thinking and will be deluged in the coming weeks by trials of things that I would never purchase myself... still, could be fun?!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:50

Hoppinggreen · 13/01/2025 13:48

I wouldn't be eating it, I watch Midsommer Murders!

😂 Exactly!!!!!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:50

ElphabaFlies · 13/01/2025 13:47

It's Schar gluten free - so I bet at some point you've signed up, had a trial box, ticked a box somewhere.

I've never heard of Schar or received anything from them before - maybe I ticked something, somewhere in the past without thinking, but definitely not on purpose. As goes to show really as I've never heard of them before but others on here have - wonder when I did that!

OP posts:
Dulra · 13/01/2025 13:48

Arlanymor · 13/01/2025 13:34

Here we go! It was sent via tracked mail too!

And Tesco is mentioned on the advertising blurb that came with it…

I’ve checked the packaging for asbestos and explosives - neither present, so I don’t think anyone is wishing me harm?!

Show quote history

This is a gluten free brand, they often send out samples of stuff if you sign up to their newsletter or something. My daughter is coeliec so I use this brand all the time. Wonder was it sent to wrong house, maybe someone signed up to their newsletter and mistyped house number or something.

Original poster
Arlanymor · 13/01/2025 13:48

SausageRoll2020 · 13/01/2025 13:45

The logo on the packaging looks like a gluten free company (can't remember their name)
Are you on any kind of caeliac mailing lists?

Not my knowledge and I am sure I didn't deliberately sign up for it - maybe I idly ticked a box somewhere at some point?

OP posts:
Hoppinggreen · 13/01/2025 13:48

I wouldn't be eating it, I watch Midsommer Murders!

Original poster
Arlanymor · 13/01/2025 13:47

RainbowZebraWarrior · 13/01/2025 13:45

That's a gluten free company. (Shar) they do a lot of testing / samples. Definitely a bit random though (I've had stuff sent from them before, but only cos I signed up to review)

Oh interesting - I'm not coeliac either. Also 99% sure I haven't signed up to anything - all feels a bit tangential!

OP posts:
ElphabaFlies · 13/01/2025 13:47

It's Schar gluten free - so I bet at some point you've signed up, had a trial box, ticked a box somewhere.

SausageRoll2020 · 13/01/2025 13:45

The logo on the packaging looks like a gluten free company (can't remember their name)
Are you on any kind of caeliac mailing lists?

RainbowZebraWarrior · 13/01/2025 13:45

That's a gluten free company. (Shar) they do a lot of testing / samples. Definitely a bit random though (I've had stuff sent from them before, but only cos I signed up to review)

Original poster
Arlanymor · 13/01/2025 13:44

StrawberrySquash · 13/01/2025 13:38

Looks like it's a new product and they are doing sampling via Tesco. Tesco have the database that will be far better than the muffin people. Although I'd expect them to target cake aisle troublers. You need people with some likelihood to buy!

Exactly! If it was a free bottle of Pinot Noir then guilty-as-charged from a database perspective! But I am the furthest person away from buying this product. Also the fact that it was tracked delivery!! And it wasn't just in a protected envelope... it had it's own little box!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:42

JoanCollinsDiva · 13/01/2025 13:37

How weird - are you going to eat it? I wouldn't!

Nope! Even if it was my favourite food I wouldn't be tempted by an unsolicited muffin/cupcake-thing!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:41

MartinCrieffsLemon · 13/01/2025 13:36

Looks like a promo from the cake company not Tesco

Do you use any freebies giving sites?

Nope, no freebie sites - maybe a joint promotion between the two because the note says it is available in-store from today... presumably thinking that people will eat it and then go and buy more.

I live very close to a big Tesco but no one else in my flats got one as it was too big to put through the letterbox slots so was left on top and I got there as it was being delivered - I'm the only one out of six to get one, so it's not just a 'send to the local area' thing... weird!

OP posts:
Original poster
Arlanymor · 13/01/2025 13:40

Husbandrippedmeoff · 13/01/2025 13:36

I remember a few years ago, a company did something similar and posted chocolate bars through people's letterboxes. All hell broke loose when the owners' dogs ripped the packaging and ate the chocolate, which is poisonous to dogs.

Show quote history

Oh wow yes absolutely, that's awful!

OP posts:
StrawberrySquash · 13/01/2025 13:38

Looks like it's a new product and they are doing sampling via Tesco. Tesco have the database that will be far better than the muffin people. Although I'd expect them to target cake aisle troublers. You need people with some likelihood to buy!

JoanCollinsDiva · 13/01/2025 13:37

How weird - are you going to eat it? I wouldn't!

MartinCrieffsLemon · 13/01/2025 13:36

Looks like a promo from the cake company not Tesco

Do you use any freebies giving sites?

Husbandrippedmeoff · 13/01/2025 13:36

Arlanymor · 13/01/2025 12:45

Has anyone else received a random chocolate chip cupcake in the post this morning? It's clearly a marketing stunt - and looking at the sender it may have come via Tesco - but I'm a bit foxed! Not least because I have a clubcard and never in my life have I bought cupcakes at Tesco - I am not their demographic in the slightest for this - I don't have a sweet tooth and never trouble the cake aisle when I go shopping. I'm not complaining, just seems a bit odd!

I remember a few years ago, a company did something similar and posted chocolate bars through people's letterboxes. All hell broke loose when the owners' dogs ripped the packaging and ate the chocolate, which is poisonous to dogs.

Original poster
Arlanymor · 13/01/2025 13:35

Offcom · 13/01/2025 13:12

Have you abandoned all your New Year’s resolutions in spectacular style? Maybe there’s some incriminating CCTV from said wine aisle

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Good theory! Although I’m doing Boring Dry January so nothing blackmail-able there. It’s a mystery!

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