Page 4 | I saw Easter eggs in the supermarket today!

48wheaties · 2025-01-02T15:50:07+00:00

I know I dont have to buy them, but AIBU to think this is marketing gone mad? Shoot me now...

Nothatgingerpirate · 02/01/2025 16:16

No way!

Flavabobble · 02/01/2025 16:14

I've not worked in a supermarket for nearly 5 years, but they were always in the back on Christmas eve waiting to go out. This is nothing new

ObelixtheGaul · 02/01/2025 16:12

NImumconfused · 02/01/2025 16:05

Don't think we've got them year round here, just whatever's left over the few weeks immediately after Easter. These were definitely new supplies though, box loads of them. Not a fan myself, though i used to love mini eggs as a kids - not sure if it's my tastes that have changed or the recipe!

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The chocolate has definitely changed. It's not Dairy Milk. When Cadbury's was taken over, the new company swore they wouldn't change the recipe. There was an outcry over the change in Creme Egg chocolate, but the argument was that Creme Eggs had never been specifically advertised as made to the Dairy Milk recipe and that no chocolate produced at the factory that had historically been produced AND marketed as Dairy Milk had changed. I think they changed quite a few items to a cheaper recipe using that argument.

Original poster

48wheaties · 02/01/2025 16:12

twobluehorses · 02/01/2025 15:58

hot cross buns in Morrisons on New Years Eve..

That is wild!

OP posts:

fairydustt · 02/01/2025 16:10

Sigh, I so wish we could all just live in the moment and enjoy the now, but with marketing and everything it feels we are forced to always be looking ahead!

BillStickersWillBeProsocuted · 02/01/2025 16:09

What should be put in the "seasonal" part of supermarkets between Christmas and easter then?

re eggs tasting better than normal choclate - I was told it's because it has a higher oil content so it fills the moulds better

NImumconfused · 02/01/2025 16:05

ObelixtheGaul · 02/01/2025 16:02

Creme eggs seem to be year-round now. Our local shop always stocks them. Ditto mini-eggs.

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Don't think we've got them year round here, just whatever's left over the few weeks immediately after Easter. These were definitely new supplies though, box loads of them. Not a fan myself, though i used to love mini eggs as a kids - not sure if it's my tastes that have changed or the recipe!

ObelixtheGaul · 02/01/2025 16:04

ChewieChewieChewie · 02/01/2025 15:58

I love Easter eggs - I swear the chocolate tastes better egg-shaped 🤣. Always used to grab a few when they were reduced after Easter.

Now it's three months of various offers and none available after Easter - it doesn't feel the same somehow.

Edited

I am with you on the taste. No idea why that is. I went through a period of 'just get a chocolate bar, it's cheaper' but it isn't the same. Psychological, probably.

TheJackalsJackal · 02/01/2025 16:03

Mydogisamassivetwat · 02/01/2025 16:02

Honestly, why does it matter when things are on sale?

It doesn’t affect your life, if you don’t want to buy it, don’t.

Because we are being ch stanly marketed at for junk and other shit that makes these business a ridiculous amount of money. The earlier they’re on the shelves, the higher the likelihood that people buy them, eat them, and re buy. Thus making them more money (and us unhealthier).

also how can any holiday seem special when there’s never a break between them?

Cable1905 · 02/01/2025 16:03

I had a Malteser one for brunch this morning.

I had been discussing Maltesers with an old aunt when we went to the panto last week. She brought the egg yesterday when she came for dinner. I decided it was better just to get rid of it immediately. Disappointing - the chocolate is so artificial tasting. Still to open the actual Maltesers.

ObelixtheGaul · 02/01/2025 16:02

NImumconfused · 02/01/2025 15:54

They're a bit slow in your area - there were creme eggs in our local store the week before Christmas!

Creme eggs seem to be year-round now. Our local shop always stocks them. Ditto mini-eggs.

Mydogisamassivetwat · 02/01/2025 16:02

Honestly, why does it matter when things are on sale?

It doesn’t affect your life, if you don’t want to buy it, don’t.

TheFlis · 02/01/2025 16:02

I think most places just replace Christmas stuff with Easter on the shelves so they don’t have to keep moving things around in stores.

TheJackalsJackal · 02/01/2025 16:01

I saw them before new year. A fucking joke.

its pushed me into anti-consumerism and I’m now a Scrooge for all ‘holidays’.

CatMum27 · 02/01/2025 16:00

NImumconfused · 02/01/2025 15:54

They're a bit slow in your area - there were creme eggs in our local store the week before Christmas!

Yep, 17th December in my local B&M which is the earliest I’ve seen them. Hobbycraft next door has a full on Easter range and window display.

whatisforteamum · 02/01/2025 16:00

Ooh I love a hot cross bun or mini eggs.

ChewieChewieChewie · 02/01/2025 15:58

I love Easter eggs - I swear the chocolate tastes better egg-shaped 🤣. Always used to grab a few when they were reduced after Easter.

Now it's three months of various offers and none available after Easter - it doesn't feel the same somehow.

twobluehorses · 02/01/2025 15:58

hot cross buns in Morrisons on New Years Eve..

OlderGlaswegianLivingInDevon · 02/01/2025 15:58

Ah happens every year, just like some shops start with Christmas items right after August Bank Holiday Monday.

MindenReload · 02/01/2025 15:57

They were on the shelves on NYE. 😆

neverknowinglyunreasonable · 02/01/2025 15:56

Just ignore them. Nobody is forcing you to buy a massive bag of mini eggs and them eat them even though I've already eaten loads of Christmas chocolates and cheese and I've ended up laying on the sofa up feeling sick.

CalicoPusscat · 02/01/2025 15:55

Not again. It feels like a relentless succession of Easter Halloween Christmas

Hoardasurass · 02/01/2025 15:55

Asda had cream eggs on sale on the 1st 😡

NImumconfused · 02/01/2025 15:54

They're a bit slow in your area - there were creme eggs in our local store the week before Christmas!

KimberleyClark · 02/01/2025 15:54

Valentine cards should be in the shops by now too.