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To say vanity sizes should be rolled back?

506 replies

amoreoamicizia · 23/07/2024 13:37

I bought some vintage St. Michael shorts this weekend in a size 12 which fitted me perfectly. In current sizes I'm an 8 or sometimes- incredibly- a 6 (looking at you, Boden).

As flattering as it is to think of myself as a size 8, it's simply not the truth or a reflection of reality. A small size 12 does seem about right, as that was my size as a slim-ish teenager in the 90s.

Who is this vanity sizing really helping? Who does it serve? Isn't it about time clothing manufacturers were held to account and forced to roll back sizes to what they were in the early 00s, at least?

OP posts:
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pollymere · 24/07/2024 23:36

We are wider at the waist with bigger busts due to improved nutrition rather than obesity. I actually love having things fit me in the bust.

In the '90s I was a size 6-8 and would find some clothing too big and in other shops need a 12 so things are still as crazy as they've always been. And a St Michael pair of shorts would've been a 10-12 back then despite my tiny shape.

eastegg · 24/07/2024 22:41

Watercoloursky · 23/07/2024 14:07

It's not about being competitive or a 'teeny tiny' - as PP have said, spare a thought for those of us who are getting sized out of mainstream shops! I'm just over 5ft tall, and small all over. In the 1980s my measurements would have made me a size 10, and I'm sure I would have been well catered for in the shops of the day. Not so much now.

Fair enough, let's treat the labels as relative sizes and scale them up if the average measurements of the population change... but can we then please add some more sizes to the lower end too?

It's not about making other people feel bad - people seem to be interpreting complaints about sizes getting bigger as slim people sneering 'of course you're not really a size 8'... not my intention at all. But as people are asking why it matters, one result of sizes getting bigger is that there is less choice for smaller people. And I love clothes, fashion, and shopping, so that makes me very frustrated!

Yep, all of this.

Garlickest · 24/07/2024 22:39

JustTalkToThem · 23/07/2024 13:40

It’s all made up though - the old, the new, store to store, style to style.

Make everything the actual measurement in centimeters.

I know it's Mumsnet (and ethical) heresy - but Shein does this really, really well! They measure the garments flat, and you can see the measurements of everything they sell.

As a result, I have things from size 6 to size 18 and they all fit 😂

SSpratt · 24/07/2024 21:58

People don’t think that their clothes are made in the UK. The labels state where it is made and clearly says Bangladesh, China, Turkey etc.

Disturbia81 · 24/07/2024 21:46

@NonPlayerCharacter I think because the extra bone weight of the taller one maybe weighs similar to the extra fat on the shorter one.

ObsidianTree · 24/07/2024 20:24

I am 5'8 and would say my body size probably looked similar to the 4 foot 10 lady before I started to lose weight. I was in about size 22-24 and weighted around 17 and half stone. Don't know for sure what size I was in as in the end I lived in leggings and dresses as my size 20 jeans no longer fit me and I was too ashamed to go shopping and find out my size! I am a size 16 now, weigh 13st and would say my body looks closer to the tallest lady. So my point being, height really can effect the size of clothes you can get.

LaurieFairyCake · 24/07/2024 20:07

Yes they are all wearing the same size trousers (which shocked me)

NonPlayerCharacter · 24/07/2024 20:04

ObsidianTree · 24/07/2024 19:48

I think this picture explains well how height can have a factor in dress size. All these women are a size 16.

I'm surprised that the weights, where known, are that similar.

Are they all wearing the same size trousers?

ObsidianTree · 24/07/2024 19:55

Disturbia81 · 24/07/2024 17:33

@KirstenBlest Doesn't that literally mean people are getting taller?
I see so many tall teenage girls now, and with much bigger feet on average

I wish shoe sizes would grow a bit! I've been unblessed with elephant feet and always have struggled to find size 8s that fit ok or even in stock. They have also got smaller so now need a size 9 which is top of the size for women. I'm not young either, sizes haven't caught up with people getting bigger in feet anyway! Suppose I see a few more size 9s now than when I was younger i guess.

BooBooDoodle · 24/07/2024 19:50

Primark I can never get right and New Look I have to go up 3 sizes to a 16! H&M is a nightmare and I don’t even bother with Zara. Far too small and overpriced.

ObsidianTree · 24/07/2024 19:48

I think this picture explains well how height can have a factor in dress size. All these women are a size 16.

To say vanity sizes should be rolled back?
NonPlayerCharacter · 24/07/2024 19:46

KirstenBlest · 24/07/2024 18:58

@fc123 , indeed. The general increase in girth is far more obvious.

People are also shocked that clothes tend not to be made in the UK. They would cost a lot more if they were because labour is cheaper in places like India and China.
We could buy less and buy better.

People are also shocked that clothes tend not to be made in the UK.

Er, are they? I thought it was pretty common knowledge.

fc123 · 24/07/2024 19:40

@roses2
That sounds sensible - like mens clothes.

Anyone know if mens clothes have experienced vanity sizing? Is a large t shirt 20 years ago still a large now??

Yes they have.
Same changes.
Men that are muscular so broad with a flat tummy and slim hips ( but have power thighs) struggle to find good fitting formal wear still.
This was Ted Bakers USP back when he launched his label in the late 80's.
Shirts for builders basically. They were actually incredible when they launched

KirstenBlest · 24/07/2024 19:40

Yes, men's clothes have got bigger too.

The clothes that haven't got bigger are youth sportswear from the popular brands.

Shizzlestix · 24/07/2024 19:40

A relative says every woman's wardrobe is in a range of sizes. She's at least a 16 but claims to be a 12. I wonder if her clothes actually are 12s, but vanity sizes? She definitely goes up and down!

roses2 · 24/07/2024 19:37

SabbatWheel · 23/07/2024 13:38

They should just size them in accurate inches/cm across all brands.

That sounds sensible - like mens clothes.

Anyone know if mens clothes have experienced vanity sizing? Is a large t shirt 20 years ago still a large now??

fc123 · 24/07/2024 19:37

FeelingSoOverwhelmed
I'm also 5'8 and wear an M&S 12. Broad shoulders and bust so occasionally take a 14 on top! 😱 I'm around 13 stone though so my BMI is closer to 30 than 20 so I'm basically crippling the NHS single handedly with my big obese body. If it was the 1980s I'd probably have to head to an outdoor shop and buy a tent.

Made me laugh.
In the 80's you'd have actually been catered for. Everything was loose fit/oversized and we frequently shopped in menswear departments to get the look we wanted.
Tents were actually a design inspo in 1983 🙂

Shizzlestix · 24/07/2024 19:36

Greyrockin · 24/07/2024 10:05

Actually - just looking at M&S size guidelines, it does look like they are labelling shorter sizes as petite now - but sizes aren't necessarily petite in the traditional sense. I know I need shorter leg length (5' 3" with 65 cm inside leg), but I fit a regular body size, which is why I disregarded skirts labelled petite as I thought the waist would also be smaller (but they weren't). M&S have always had long/regular/short labels (I shop there a lot and have done for over 30 years). If size 16 short/petite also means that the item is smaller all over then I'll be size 18 or 20 petite in M&S now 😭

From M&S website

Height:

Our guide height for main range product is 5ft 6”.

For 5ft 3” and under please shop our petite range where garments have been developed to suit the petite stature.

Women of 5ft 10” and over please shop Tall

So what do you do if you're between 5"3 and 5"10 and the other ranges are all the wrong lengt?! I've always needed tall trousers etc, but post weight loss, turns out it was just my arse holding stuff up! Saying that, I apparently have very long legs, according to the lymphodema nurse.

fc123 · 24/07/2024 19:34

@willieverlevelup
I’m glad you picked up on this. Labelling women very large based on a size 12 - the mind boggles!

Size 12 is Ms Average/majority and she's just changed over the decades.
She's taller and 'fleshier'. Sorry for that description but I work with bodies .
It's just fact .
No clothing retailer wants to piss customers off. Our aim was to sell as much as possible each style......every time.
Size 12 in Victorian times would have been 4'7" and less than a current size 4. I base this comment on having actually seen and touched Victorian clothing a long time ago.

LaurieFairyCake · 24/07/2024 19:29

I'm an M and S size 12.

I am not VERY LARGE, my waist is 27 inches

I'm just an hourglass shape

Shizzlestix · 24/07/2024 19:23

FeelingSoOverwhelmed · 23/07/2024 16:43

I'm also 5'8 and wear an M&S 12. Broad shoulders and bust so occasionally take a 14 on top! 😱 I'm around 13 stone though so my BMI is closer to 30 than 20 so I'm basically crippling the NHS single handedly with my big obese body. If it was the 1980s I'd probably have to head to an outdoor shop and buy a tent.

😂

KirstenBlest · 24/07/2024 19:21

I can remember when the clothes in M&S were made in the UK.
Shopping practices have changed a lot since then.

2004/2005 sounds about right for when it changed.

willieverlevelup · 24/07/2024 19:20

FeelingSoOverwhelmed · 23/07/2024 13:51

Do threads like this do anything useful, or do they just serve as a way for people to make digs at bigger women (eg a modern size 12 would only fit someone "very large").
I'm not convinced that relabelling sizes would do anything to bring women's weight down, and as a PP said the whole numerical sizing thing is quite arbitrary anyway so why on earth would reverting to older sizes be any more "valid"? Surely what would be better would be to use actual measurements, as people have said, and then at least there would be some consistency.

I’m glad you picked up on this. Labelling women very large based on a size 12 - the mind boggles!

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