The other thing to remember is that playground-based communication may work well for infant school kids but as they get older, more of them may start walking to/from school on their own, so that their parents have even less of a reason for coming to the school.
We (as a Parent Council) do try to use other parents to get key messages around - but are conscious of the fact that the older kids' parents don't loiter in the playground (if they are there at all) in quite the same way.
We only run one major fund-raiser a year which is the Winter Fair. It is well established and there is a clear template about what to do. We run it very much in partnership with the school - all the teachers come in that Saturday and help, whether it is on the stands or counting the money or being one of Santa's elves. It costs 50p to come in (I think - 'cos I've always helped at it, I've never had to pay) and even locals who are non-parents will come along and pay. It makes about £2000, the bulk from the toy stall (a great chance to get rid of your kids old tat - but don't give them too much pocket money or they will just come back with more
) and the home baking stand (mince pies, fairy cakes, pakora, other indian snacks and mini spinah rolls). There is also a book stall, a tat bric-a-brac stall, an auction (for the bigger/better of the donated items). When the new head teacher started, she wisely didn't change anything.....
We have been fortunate to experience two good head teachers. The first one had been at the school for 25 years, ever since it opened (and it was her first headship!) and was awarded the OBE (having already, years earlier, been awarded the MBE) for her services to education. She was a hard act to follow but the new head has succeeded in doing so which is just as well as I was involved in recruiting her She perhaps isn't quite as good at the politics with the Education dept - or maybe the previous head was more impervious to it, like water off a duck's back.
The depute is also brilliant - in fact, she would have been a "shoo-in" if she had wanted to apply for the head teacher's job.
What they all have in common is an open door policy and a desire for a happy school. They instill that desire in all their teachers. The other thing the school is good at is "team teaching" (with a lot of EAL kids, we get extra resources) and making sure that we get the maximum from the resources we have. While we have had issues with a couple of ds' teachers, we have been happy to go down to the school to talk to them about them and if we still weren't happy, to then talk to the head or depute (who, we would find, were already trying to address those issues).