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personally I prefer the equivalent product of Fekkai (I think it's ocean something) B&B was too drying for me... Also am not an expert but I think it depends on your hair - I think these products work best on medium-fine hair that already has a tendency to go wavy - my hair dries naturally in soft wavey curls so a product like this gives them a more defined look
I use the Fekkai one. But Toni and guy do a blow out spray that's half protein half salt so it maintains the condition of your hair. If it's volume you are after go for bumble and bumble thickening products. They are excellent.
I agree with smartypants-a day on the beach for me has me looking like a possessed middle aged mad woman....not someting I think is worth paying money for to replicate. I hate salt sprays etc anyway-my hair is greasy and sticky enough without these products!!!