Why I enjoyed brownies in the 80s:
Well, I did change pack from one where brown owl was a bit shouty to a friendlier one, after about a year.
I liked the structure, uniform, mythology, sense of belonging, including being part of an international community. Read the handbook cover to cover.
Liked doing badges - I was that sort of child - structure, challenge, achievement, badge to show it off, great. Though, I only did about 8 not tens of them. I definitely pushed myself to learn and practise skills e.g. Had to cook a meal (main course) at the tester's house for my cook's badge.
Liked and remember learning safety related things. A 'safety in the home' badge in brownies, firefighter in guides. Felt useful and grown up. Along with my cooking and hostess badges it was quite homemaker focused though! We all did a drama one by doing a play though and other stuff.
Liked outdoor games, rounders etc. team stuff. Stuff that gave everyone a role - I was a bit shy, so opportunity to take part in a structured, inclusive way was great for me.
Like the idea of girl-led activity but, the thing I hated about guides, so left after a year, was all the girly, teenagery, fluffy, socially precocious stuff. I wanted to learn skills, light fires, do badges, camp. At 11 and not socially precocious or interested in make up, fashion and boys, I found doing girly stuff aimed at 14 year-olds who were, massively off-putting. I'd have hated that sort if thing to have permeated into brownies.
I'd send dd if she wanted to go (only three now) to mix with other girls - I like the idea of her meeting a wide range of people and lots of having different groups of friends.
I'd hope she'd learn new stuff, mostly experience new stuff and do things that are intrinsically group-based, be that sporty, drama, outdoorsy, making stuff, creating stuff together. Learning teamwork and to value others' different strengths and inputs is a massive part of it I think.
I'm a bit wary of the religious aspect. I know it's part of what the organisation is but would not choose a pack that placed a lot of emphasis on that. No harm learning something about religion and it's celebrations 'from the inside' but I'd want to be sure she didn't feel pressured to profess belief in something she has no other reason to believe.