Why can I do up 28 inch Gap jeans but not 30 inch Levis?

[Trills]

Because they are all liars, obviously.

Bought off ebay to try the whole "bold curve" thing (otherwise known as sticky-out-bum).

Nope.

[BlueEyedWonder]

Gap are ridiculously over generous with their sizing!

[Trills]

I understand that a "size 10" is meaningless but it's a bloody measurement.

An inch is an inch is an inch.

(no jokes about men saying that "this much" is six inches please)

[karalime]

Measure your waist. Measure your jeans, there's your answer!

If the jeans sit on the hips rather than the waist, they should measure bigger obvs.

[SorrelForbes]

I wear a 28/29 in Gap and can fit into Levis Slim Fit and 501 CT in a 29/30 but couldn't get a Levi Bold or Demi Curve on in anything smaller than a 33!

[LondonStill83]

I am a size 14-16 generally and can wear S or M in gap. My gap jeans are a 31. Their sizes are wonky.

[Trills]

My jeans don't actually go very near my waist...

[Trills]

Levis claim that a "size 30 or 31" is a size 12 in the UK

No actual measurements provided sadly.

[FuckOffJeffrey]

Trills the link you have provided does give measurements

[caroldecker]

Measure the actual waistband - my DP measures 40 inch and wears 32 inch Hollister jeans.

[ChippyOikInTinsel]

Next jeans are enormous too. Their flattery sizes have gone mad. I wish everybody would standardise. We'd all get the shock of our lives to begin with but once we'd digested the brutal truths it'd be easier to shop right.

[SchnitzelVonKrumm]

Imagine the main factor is where the waist sits, though that said I wear 29" Levis Demi-Curve and 29" Gap jeans.

[dangerrabbit]

I have some 90s 501 jeans 31' waist I can only just do up yet can fit into a gap 26' waist.

[Trills]

Jeffrey thanks for that - I had google and been taken straight to the "oh it's about a 12 y'know" vagueness instead of measurements.

I am worried now that the mobile site is giving different info to the main website...

On the main website it says that for women's bottoms, get a "size 30-31" if your waist measures 30 1/2 - 33 inches.
(mine does)

On your picture it says to get a size 30 if your waist measure 27 - 27 3/4 inches.
(mine certainly does not)

So clearly the jeans I bought obey your chart and not the chart I read!