If a product says 'it works down to the cellular level ' that's bollocks right?

(11 Posts)
AndShesGone Wed 16-Nov-16 17:21:14

hmm

It's a face mask

ItsAllGoingToBeFine Wed 16-Nov-16 17:23:56

Dunno... Is it radioactive?

Pestilence13610 Wed 16-Nov-16 17:25:24

Or ... carcinogenic?

Otherwise bollocks

AdoraBell Wed 16-Nov-16 17:27:49

Utter bollocks IMO.

Shallishanti Wed 16-Nov-16 17:29:32

yup, just like pentapeptides- that's our gold standard for sciency sounding bollocks in this household

Pestilence13610 Wed 16-Nov-16 17:33:03

If you look at it from another angle, your skin is covered in cells, a flannel works on a cellular level, a dead cell level.

specialsubject Wed 16-Nov-16 17:37:43

yes, almost all beauty product claims fall into that category.

'helps minimise', 'reduces appearance of' = i.e. does absolutely sweet FA but we'll take your money anyway.

Shallishanti Wed 16-Nov-16 17:38:04

grin

Shallishanti Wed 16-Nov-16 17:39:27

I'm sure I read somewhere that if the products were actually effective they'd have to be classified as medicines and hence licenced etc

scaevola Wed 16-Nov-16 17:41:01

If you put it on your skin, it's working on a cellular level. Your skin, like every other part of the body, being made up of cells.

It's quasi-scientific marketing bollocks.

As is most beauty copy tbh. Though sometimes at just enjoy the ride...

leaveittothediva Wed 16-Nov-16 17:46:36

Yes, it's utter bollocks. Marketing speak, to make u feel better and spend more.

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