Mumsnet Talk

because there are targets on seat sales, and I don't think that's right.

WTAF?? I am truly shocked that sales are put before safety..... actually maybe I'm not that shocked.

Sorry yes that was the car seat and the other was maxicosy Opal.

Very disappointed that he didn't seem interested in the substance of most of what was said. Horrible blue and pink clothes not much nicer than Tesco's own at twice the price, instead of simple, bright unisex baby and toddler basics. Horrible use of "mum's space" instead of "parent's". No commitment to ERF car seats, not much interest in selling proper slings instead of badly fitting babybjorns etc. Why come on Mumsnet if you aren't interested in opinions? Or is your target demographic not the women (and men!) on here?

Kiddicare don't sell Two way elite..... Think you mean the first class plus which isn't a erf seat.

Agree prices need to come down.

The cheapest ERF seat I have looked at is £99 from Kiddicare a britex two way elite 9kg to 18kg

ERF seats do not have to be expensive if there was more demand and bulk economy.

I can't remember which seats we looked at - it was well over a year ago now. We never got to actually fit one in the car as no where near us had them in stock, and all of the research I did, no seats seemed to fit our car. Our problem was that the actual car seat was too narrow and slopey (makes sense?).

Our infant carrier didn't fit well either - glad that we have now got a newer car. No way on Earth we could afford to pay £400 for a car seat. In fact, our 'new' car only cost twice that! Mothercare should be focusing on helping all parents on all incomes.

My dd is 16 months old but not yet 9kg as she is so tiny I dont want her in a forward faceing car seat yet as she is small.

I need to test the car seat to see if it fits our ford cmax and that she fits in it correctly.

We went to Mothercare and was told no they dont sell them as there is no demand (it was a Saturday). I tried Kiddiecare and they guy lied to me saying the MaxCosi Opal went to 18kg when it said on the seat 13kg and the he fitted it in my car and he had to move the passager seat back to wedge the baby car seat in place

No major high street shop stocks ERF car seats and the staff are not trained in the correct safety issues. The sad thing is I saw the sales guy showing the same seat to three more people and they only offered two ERF

How I would love to go to Mothercare try out a range of ERF seats and yes I would pay £££ for it in the same way I spend money on a nursary that only last for four years at most.

justforinfo

I used to work for mothercare and we weren't targeted on specific seats, but the daily targets were split into x amount of carseats to make it relevant to the staff eg, we need £800 today, that's 10 britax eclipse

has this moved to targeting individual seats?
if so I'm shocked because every bit of training I recieved was safety first and if it doesn't fit then don't sell it, even if that means we lost a sale

Wow Justforinfo! Bet we dont get a response to that. What interesting information.

I'm sorry I missed this. If possible, I'd like to know if you still target your staff on their car seat sales?

Last year my brother worked for mothercare and refused to be trained on car seats. I am very passionate and knowledgeable about seats (work in the industry) so wondered why on earth he would not take the extra training, knowing that he probably knows more from me telling him about seats than most of your 'specialists' combined. His response: because there are targets on seat sales, and I don't think that's right.

How, may I ask, can you possibly put a target on selling car seats? If you target your staff to sell 5 Maxi Cosi Priori XP's, how is that the best for your customers and their children? Profit before safety once again. Please stop this practice and encourage your staff (and yourself) to educate themselves on ERF and to put the children's safety first.

As with previous posts - there is no major retailer with a great rep for car seats, no major retailer promoting ERF, and no major retailer giving the impression they care about car seats and making a great effort to help parents know every single option available. - You're missing a massive trick!

Visualhorse. I would be interested to know which seats you tried. There are some really compact ERF seats on the market now including the Klippan Triofix which is apparently as small as an infant carrier.

Sadly there just isnt the stockists nationwide of these seats so many people only get to try one or two ERF.

Hmm a very disappointing web chat - Simon really didn't want to engage on the 2 key safety issues

(a) ERF car seats (on which i agree totally with lagoonhaze and worldgonecrazy);and
(b) slings

OR on the gendering issue which is a real bugbear. Because he didn't come across as wanting to deal with any of those really important things I will not give up my time to sit on this panel he's hoping we'll join.

It was VERY clear what we thought - if he ignores our lovely free advice I suspect Mothercare won't still be around in 12-18 months... if they don't get the stores, staffing and stock right then people will go elsewhere, and we'll see another high street name fold.

Employing cheap/young min wage staff instead of experienced and knowledgeable people is a real false economy. They won't care about the heritage of the brand or be keen to make it strong for the future

You can get an ERF seat to fit all but the smallest car - not true - I couldn't find one that would fit our old car (an 15 year old Landrover Discovery), and in fact, LO's Group 0 car seat didn't actually fit very well at all, neither did the birth - 4 years car seat we bought.

Regardless of your car type - they should be stocking and promoting ERF seats anyway. The same thing goes for the their baby carriers. They only seem to stock (in store) the crotch-dangler type which are bad for both parent and baby.

"I don't really understand why Mothercare seemingly can't be bothered to look into it. You can get an ERF seat to fit all but the smallest car. "

I think you've answered your own question there. I would bet that most people don't even know about rear facing seats for older babies/children so no wonder there's no demand. Also how do they know there's no demand? Do they record everytime someone asks if they sell them - thought not.

Maybe Mothercare needs to get the CEO they had 10 years ago when it was a Brilliant Brand and seemed to know what they were doing?

Well I don't think I've ever read such a blinkered webchat on here.

He ignored or dismissed virtually everything. I had a response to my post but it didn't actually seem to be responding to anything I'd written. Very odd.

I really hope he reads this back at his leisure, because certain things were coming through loud and clear and yet he behaved as if he hadn't heard.

After this I have even less faith that Mothercare will survive past Christmas.

lagoonhaze im swedish, not living there but no mothercare in Sweden, but also its the law to keep kiddies rearfacing until age 4, now recommended until age 5 as long as the child still fits in the seat weight and height wise. Seats are sold as infant carriers then a combi seat 0-4 age, then a high back booster. FF seats are simply not sold the way they are here.

I'm so glad Im not the only one that noticed that Mr Calver has no idea what an ERF seat is. I hope as a father he comes back and reads up on the facts, and educates homself and the Mothercare board. This could be an amazing opportunity for Mothercare to take the lead and promote something lifesaving and make it affordable for all.

It has been annoying me all afternoon, I feel better now it wasnt just me.

With with respect you are taking about the new i size regs not extended rearfacing. They are not the same and the new regs fall short of what many parents want.

I want to see Extended rearfacing seats as standard in your stores. No other highstreet name has made it a priority so why not make it your unique UPS?

Im not remotely interested in Which? Reports until they split safety awards with consumer friendliness. Im far more interested in Swedish Pass / pass plus tests when looking at car seats.

Interested to know if you have stores in sweden? Are forward facing seats stocked? I expect not as britax dont even market in that country.

Yes Amazing I can't stand the new Happyland stuff, the shops just don't look like they've got so much playability if that makes sense?
I'm so glad that we bought lots for dd1 so that it can be passed down to dd2, I can't see me rushing out to but any of the new stuff

Oh bugger and shame I missed it.

Simon.

Cheers for sacking me.

Suppose you did the right thing. I was dedicated to the old ELC brand not the Mothercare one.

The updated HappyLand is shockingly awful BTW. I would have been ashamed to sell it!

I agree that he didn't seem to be listening. I'm particularly interested in the pink/blue problem since he didn't address that at all. I suspect he's probably selling babygros to nannas who don't frequent more current stores... I'm having a #2 in July and there wasn't a damn thing to buy in mothercare that wasn't utterly naff.

Simon, if you're still reading, here's a link to the sort of thing that parents really want (and will spend ££ on) http://polarnopyret.co.uk/.

Also, in a world of fireFIGHTERS, policeOFFICERS and the like, gender stereotypes make do one seem totally out of touch. Please call us parents. Not just mums, thank you.

Oops, crossed posts with worldgonecrazy.

ERF= extended rear facing. Recommendations vary the world over from 2-4 or 5 years.. I only heard about it through MN (and got the obligatory 2 Way Elite from the In Car Safety Centre) and I was glad I did. A lot of people complain that the seats are expensive but if they were more readily available and more people were aware then the price would come down.

I don't really understand why Mothercare seemingly can't be bothered to look into it. You can get an ERF seat to fit all but the smallest car.

This is a really good website about it.

ERF = extended rear facing. It refers to keeping a child rear facing beyond the Stage 0 seats. There is more information at rearfacing.co.uk.