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Parents in Britain believe financial education is the most important life skill their children can learn, according to new research from Santander. (1)

To help children learn how to manage their money, and support parents in taking an active role in their children's financial education, Santander has launched a fun, educational microsite, the 1|2|3 Mini Zone. The launch comes as personal finance is introduced into the new National Curriculum for schools across England this month – but only four out of 10 parents (41%) were aware of this, according to Santander's research (1).

The 1|2|3 Mini Zone features a savings calculator tool for children to set and track their savings goals, a 1|2|3 Mini Jets game where youngsters collect coins against the clock, as well as helpful information for parents including a guide to financial terms and a video to show them how to use the site. For all the great tools and a parent demo check out 123mini.co.uk.

The 1|2|3 Mini Accounts are available to anyone aged 0 to 18, and reward customers with 1.00% AER on the total account balance from £100, 2.00% AER on the total balance from £200, and 3.00% AER on the total account balance from £300 up to a maximum of £2,000.

(1) Research conducted among 1,133 UK parents by ICM in September 2014.



Santander asked some children what they thought about money. You can watch their responses in the first in the 1|2|3 – Educating Kids series and, for your chance to win a £250 voucher, answer a simple question about the video below.

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Competition closing date: 6 October 2014

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Last updated: over 3 years ago