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Anna Hill

CMO, The Walt Disney Company UK & Ireland

Anna is responsible for the overall marketing strategy with particular focus on integrated marketing opportunities across Disney’s various businesses areas. Anna is also head of Disneymedia+, overseeing all of Disney UK & Ireland’s integrated advertising sales and promotions activities, which offer unique opportunities for clients. Before joining Disney, Anna graduated from De Montfort University with a degree in Marketing and spent five years as an account director at Joshua, a London-based advertising agency. She lives in Berkshire with her husband and two children.

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Carolyn McCall

CEO, EasyJet

Carolyn McCall joined easyJet on 1 July 2010 as Chief Executive Officer. Since joining EasyJet Carolyn has been responsible for improving the airline’s punctuality to industry-leading levels as well as introducing important customer innovations like allocated seating. Prior to joining easyJet, Carolyn was Chief Executive of Guardian Media Group plc. Carolyn was awarded a Damehood in the New Year’s Honour List in 2016 for services to the aviation industry, as well as being awarded the OBE for services to women in business in the Queen’s Birthday Honours List in June 2008.

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Keith Weed

CMO, Unilever

As Chief Marketing and Communications Officer, Keith is a member of the Unilever Executive and responsible for the Marketing, Communications and Sustainable Business functions. Keith has led a step change in marketing at Unilever, most notably with significant advances in digital marketing and technologies, and has championed the development of brands with purpose through Unilever’s crafting Brands for Life strategy. Outside Unilever he is a Fellow of The Marketing Society, and as an engineering graduate, a Fellow of the Institute of Mechanical Engineers. He is also Chairman of the World Economic Forum Consumer Industry Board.

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Sara Bennison

CMO, Nationwide

Sara joined Nationwide in March 2016. She previously spent 7 years at Barclays in a number of marketing roles, finally as Chief Marketing Officer for the Personal and Corporate Bank globally. Before Barclays, Sara worked at BT but the majority of her career has been spent in advertising agencies in the UK and Asia, working across a variety of sectors and geographies. As Chief Marketing Officer, Sara is taking responsibility for developing and executing brand strategy, marketing, citizenship and communication across all audiences and channels.

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Vanessa Fitzgerald

Region Director Northern Europe, Facebook

Vanessa leads the Client Solutions Management team at Facebook for Northern Europe, alongside Dublin based vertical teams for the region. Previously Vanessa headed Facebook’s SMB team for EMEA, she joined Facebook in April 2010 and has worked in the industry for over 14 years. Vanessa, a native Dubliner, lives in Dalkey with husband John and daughters Eva and Pippa

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Emily Somers

Vice President Marketing and Food Development, McDonald's

Emily officially joined the McDonald’s UK leadership team in September 2015. Prior to that she has had a long standing, working relationship with the company.

Before McDonald’s, Emily held senior positions at Leo Burnett’s, our chosen lead strategic and creative agency, providing services to us for over a decade. During her time at the agency, Emily led the McDonald’s account as the brand experienced a resurgence in trust and awareness, contributing to the company’s current ongoing and prolonged growth in the UK.

With exemplary experience in the creation of leading marketing strategies, Emily has a strong focus on delivering communication platforms, responsible for driving brand trust and affinity.

Since working with (and for us) marketing campaigns Emily has been behind have won countless awards and been recognised in industry as best in class.

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Alexandra Birtles

Head of Loyalty Strategy, Talk Talk

Alex joined TalkTalk in 2010 and is responsible for customer loyalty strategy across the consumer business. She is accountable for churn of TalkTalk’s quad-play base and also runs the company’s Next Best Action marketing platform, which uses data and customer insight to determine personalised next best actions for customers to drive better loyalty and profitability.

Until February 2015 she was responsible for PR, public affairs and corporate social responsibility across the group. Prior to joining TalkTalk, Alex worked in central Government on digital policy. Alex has also worked at Intel, Microsoft and The Chemistry Club. She is a trustee of charity Young Women's Trust.

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Michelle McEttrick

Group Brand Director, Tesco Plc

Michelle has spent equal time in creative agencies and client marketing jobs, including leadership roles at McCann-Erickson, BBDO and BBH working across brands such as Washington Mutual Bank, POWERaDE, Barclays, Barclaycard, British Airways and Coca-Cola. Client roles have included the VP/Marketing for (which she grew to be the largest food and cooking website globally, a position it still holds), Director of Integrated Marketing for Safeco, a Fortune 500 Insurance Company, and MD, Group Brand and Marketing for Barclays. She is currently the Group Brand Director for Tesco with responsibility for Insight, Proposition Development and all Marketing execution. Michelle has worked in the US, Portugal and London, her favourite of course being London. She and her husband Mike Eggers live in East London with their two cats and a guest room that they love to have filled with friends and family from all over the world.

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Fi Glover

Broadcaster, BBC Radio

Fi Glover is a multi-award winning broadcaster, writer and voice over artist. Her current radio programmes include Radio 4's landmark series Listening Project and Generations Apart. Fi has won Sony Gold and Sony Silver for her shows Saturday Live and Broadcasting House on Radio 4. Having been voted the 9th Most Powerful Voice on Radio, Fi was recently made a fellow of the Radio Academy. Her work in television includes Newsnight and she is the host of BBC1's 24 Hours in the Past.

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Russell Parsons

Editor, Marketing Week

Russell Parsons is Editor of Marketing Week, overseeing all operations on the website and print magazine. Russell has worked for Marketing Week for five years, and prior to his current role was News Editor. He joined the team with a wealth of digital and financial journalism knowledge and is a widely-respected voice in the marketing industry. He regularly contributes to the national media on marketing matters and has recently taken part in high-profile European panels on trust.

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Jane McMillan

Head of Marketing Communications, Warburtons

Jane McMillan is Head of Marketing Communications at Warburtons, with responsibility for consumer facing marketing campaigns across Advertising, Media, PR and Social. Before working at Warburtons, Jane graduated UCLAN with a degree in PR, followed by three years working in PR Agencies in the North. Jane lives in Liverpool with her husband and daughter.

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Carin Lee-Skelton

Partner Manager, Pinterest

Carin joined the UK Pinterest team as Partner Manager in November 2015, and is a huge fan of Pinterest both professionally and personally. Previously Carin spent 7 years in the accounts team at Facebook working across a number of diverse accounts and categories – from Burberry, to HSBC, Nike, Paramount, Bacardi and Microsoft., and latterly leading on the Unilever account.

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Deborah Mattinson

Founding Partner, Britain Thinks

Deborah has more than twenty five years’ experience of providing clients with research based strategic advice. In that time she has worked with global businesses, major charities, international governments and senior politicians. She is particularly well known for developing innovative ways to bring decision makers closer to their stakeholders.

Before co-founding Britain Thinks, she jointly ran the Chime Research and Engagement Division. She was also pollster to Gordon Brown, firstly as Chancellor of the Exchequer, then as Prime Minister.

One of Britain’s leading commentators on public opinion, Deborah frequently writes and broadcasts about the mood of the nation. In 2010, she published Talking to a Brick Wall – the story of the New Labour years through the eyes of the voter. Deborah is also Chair of Young Women’s Trust, a charity that supports and represents young women in Britain living on low pay or no pay.

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Anna Whitehouse

Mother Pukka

Journalist, editor and mother in search of pukka things for her kid, founder Anna Whitehouse previously worked as the Vice Editor at Time Out Amsterdam before writing about shoes and handbags for fashion labels SuperTrash and Tommy Hilfiger. Looking for a change of pace, she returned to London and now works as a writer at Shortlist Media and vlogs as Mother Pukka. Via the Mother Pukka blog, she’s worked with brands including Bugaboo, Coach, Hewlett Packard, Citroen and Mamas & Papas. IG: @mother_pukka

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Angie Tutt

Brand Director UK/IRE, The LEGO Company

Angie has worked at LEGO for the past seven years. As Brand Director for the UK & Ireland, Angie is responsible for brand, marketing, customer and consumer experience, insight and analytics across UK & Ireland, and she has been instrumental in driving growth in these markets; key to her success is a passion for ensuring that consumer insights are at the heart of everything that LEGO does as a business. Prior to her current role, Angie worked in the fragrance sector with P&G brands in her home country, Australia.

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Paul Lindley

Founder, Ella's Kitchen

Paul Lindley is an award winning British entrepreneur. In 2006 he founded Ella’s Kitchen, an innovative brand of organic baby food built on a core social mission. It’s now the UK’s largest and has sales of over €100M from across 40 countries. In 2014 he co-founded The Key is E, supporting African entrepreneurs whose social businesses benefit children. In 2015 he founded Paddy’s Bathroom a brand of natural toiletries for children that also creates clean water for children through its Drop Buy Drop program. Paul believes the best businesses make profits AND have a core purpose to do social good.


Charlotte Tisdall

Marketing Director, Little Dish

Charlotte joined Little Dish as Marketing Director in 2013 and is responsible for all areas of product development and marketing for the healthy children’s food brand. Prior to Little Dish, she has 20 years’ experience in a variety of sectors on well-known brands including Clinique, 3 mobile and innocent. Charlotte has 2 young daughters – Tabitha, 7 and Eva, 5 – both of whom are regular visitors to Little Dish HQ where they join a team of Tiny Tasters in approving the latest healthy kids’ food to leave the brand’s kitchen.

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Natalie Bell

Managing Director, Manning Gottlieb OMD

As Managing Director of MG OMD, Natalie is responsible for the strategic direction of the agency, its capabilities and what it delivers for its enviable client list which includes John Lewis, Waitrose, Specsavers, Renault, Nissan, Starbucks, Sony and Virgin Media.

Natalie has been at the agency for 9 years and in her previous role she led the agency’s 160-strong digital offering, developing a breadth of new services including the highly awarded mobile and social teams and more recently the tech innovation arm.

Natalie is passionate about developing and nurturing talent throughout the agency and has worked with industry partners to create bespoke, market-leading training programmes. This approach has gained the agency a Platinum IPA accreditation in CPD (Continuous Professional Development).

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Pete Markey

Brand Communications & Marketing Director, Aviva

Pete Markey is Brand Communications & Marketing Director for Aviva, a global insurance, savings and investments business with over 31m customers worldwide. Pete is responsible for all Aviva’s brand and marketing communications in the UK as well as being co sponsor of Aviva pride. Pete has previously held Director level roles at Post Office, RSA Group and MORE TH>N.

Previously Pete has worked in British Gas, the AA and One.Tel in a range of marketing roles. He is an experienced Director, having worked across a range of disciplines including marketing, sales, digital, operations and strategy.

Pete graduated from Southampton with a BA Hons in Corporate Communication and is a CIM Chartered Marketer. Pete has been awarded four prestigious Marketer of the Year awards including the Financial Services Forum, Marketing Society, DRUM and MI Awards. In 2009, he completed a 2 year MBA with Distinction at Ashridge Business School. In 2010, he was made a “Fellow” of the Marketing Society, and joined their Management Board. In 2014, Pete completed the prestigious inaugural Marketing Academy Fellowship Programme and was named Drum Magazine’s “CMO of the Year” in their New Years’ Honours List. Pete has consistently appeared in Marketing Magazine’s annual “Power 100” feature as one of the leading marketers in his field. In 2015, Pete’s team won the CIM “Marketing Team of the Year” award.

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Jamie Sterry

Head of Brand Activation, Innocent Drinks

Jamie is responsible for all brand activation, including creating and managing brand properties such as the famous Big Knit and recent innocent un-plugged. Jamie manages the UK University Ambassador scheme and PR team, and has overseen this year’s Sow & Grow campaign, which aims to engage ¼ of UK primary school children in creating healthy food habits.

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Rachel Kelly

Marketing Manager, Water Wipes

Rachel Kelly has spent the last 23 years working in a mixture of blue chip companies like Unilever, L’Oreal, Pfizer and on the agency side of things as a strategic planner. Rachel has worked on some of the biggest global health and beauty and baby brands like Dove, Vichy, Lux, Lynx, Sure, SMA, and most recently is heading up the Global Marketing of the fast growing baby wipe brand, WaterWipes. WaterWipes has managed to take on the giants of the FMCG world and brought value and meaning back into the baby wipes category which had become very commodity driven.

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Amanda Azeez

Associate Head of Child Safety Online, Innovation & Impact, NPSCC

Amanda is responsible for the strategy and delivery of child safety online products, services, resources and campaigns for children, parents and professionals at the NSPCC. As part of her role, Amanda oversees a three year strategic online safety partnership with O2 – which focuses on a programme of work to help parents know how to keep their children safe online. Previous to this, she was Head of Communications for Childline, Campaigns and the NSPCC’s services across the UK. As a former Head of Communications at BBC Worldwide – Amanda spent eight years working in the digital, technology and international teams across the BBC. Amanda has also worked in PR agencies including Weber Shandwick during the dotcom years on national and international campaigns for digital, media and telecoms companies.

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Richard Huntington

Chief Strategy Officer, Saatchi & Saatchi

Richard oversees the strategic advice that Saatchi & Saatchi gives to its clients, from EE and HSBC to Direct Line and Weight Watchers, and is charged with ensuring the effectiveness of its creative output. He is also responsible for the agency’s thought leadership programme, including the research the agency has undertaken with Mumsnet for Mumstock 2015. In addition, Richard writes one of the UK’s most influential advertising blogs at, is a regular columnist on brands and advertising and is a member of the IPA’s Strategy Group.

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Carrie Longton

Co-founder, Mumsnet

Carrie is co-founder of Mumsnet, which has become the UK’s busiest and most influential network for parents, with over 14 million visits a month. In 2013, Carrie was listed seventh in BBC Radio 4’s Woman’s Hour Power List of the 100 most powerful women in the UK. She also won Red Magazine’s Red Hot Woman of the Year in 2010.

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Greg Nugent

Co-founder, Inc. (Incorporated London Limited)

Previous to LOCOG Greg was Chief Marketing Officer of Eurostar and was responsible for leading the public campaign to move Eurostar from Waterloo International to St Pancras International, at the time the biggest infrastructure project in Europe (£8b). Greg then joined LOCOG and was Chief Marketing Officer, reporting to the CEO. At LOCOG he was accountable for the marketing, data, CRM, look of the games, research and public opinion. Greg was responsible for everything from spectator experience to the look and feel of the games. Coining the phrase ‘Inspire a Generation’, he built a database of 5.5 million UK adults, built the UK’s biggest ever CRM program, oversaw the branding design of over
100,000 individual items, and helped turned volunteers into ‘Games Makers’.

Greg continues to nurture the Games’ volunteering legacy as Deputy Chair of The Join In Trust. He is also a Non Executive Director of the British Paralympic Association. Greg is now the Co-founder of Inc. London where he works on strategy, marketing and communications for various high profile global campaigns. His business partner – Godric Smith – is the ex No 10 Downing Street Communications Director.

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Kristy McCready

Head of PR, Content and Engagement, Boots

Kristy McCready joined Boots as senior PR manager in 2012, and for the last year has headed up PR, Content and Engagement for Boots skincare. She previously worked for beer brand Molson Coors.