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‘Then we will apply in anger’- what does this actually mean?

(5 Posts)
NewPage Sun 26-Apr-20 10:08:02

I started working at a place where a lot of people use the phrase ‘apply in anger’ or ‘implement in anger’. I have no idea what this means and it sounds ridiculous. Anyone know what it means? Or is it just the usual business BS?

OP’s posts: |
trashcansinatra Sun 26-Apr-20 10:18:55

It probably just means for it for real' or 'scale up/out what we have been doing.

Would that make sense? If not, perhaps giving an example would help.

CuriousaboutSamphire Sun 26-Apr-20 10:27:17

Just the usual business BS.

It just means we now stop planning and do it for real.

Thunderbirds are go.

That sort of thing.

BikeRunSki Sun 26-Apr-20 10:31:10

I work with emergency planners. We plan and simulate lots of scenarios, try them out with the relevant partners etc. When we have to implement them to deal with fur eg: a flood, this is what we call”in anger”.

NewPage Sun 26-Apr-20 12:39:39

Thank you so much! You have really helped.

My strategy has always been to try and do things with compassion and empathy and I find the word ‘anger’ jarring in the work context. However I now see that I was applying it too literally. Thank you again.

OP’s posts: |

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