---2016 post----
My 2015 post was....
I can't believe this was a year ago!
My goals were:
- Take some genuine time off when new baby arrives, even if just 2-3 weeks FAIL
- Ditch the lower quality work for exclusively higher quality (I do a weird mixture of top end and high st work atm)
I have taken on an assistant to do the lower end stuff so I can concentrate in high end, so win win
- Quote quote quote. Get the quotes right and keep clients better informed about fees. I find they can swallow the higher quotes better when they really need you than when you've done the job
Probably not as good as I could be.
It was a mental year both personally and professionally and I increased my income by around 50% but at the expense of my sanity.
This year
- Get referrals from certain big firms
- Take time to market all year
- Sustain income
---------
In terms of my 2015 goals, I have failed at (1) and realised its not achievable or desirable. I've marketed but not consistently, but I don't think that matters so much. Importantly, I sustained my income having taken on my assistant so I'm pleased with that. Her income trebled.
2016 goals
- Don't let income drop despite having baby
- Attend marketing event monthly
- Organise the smaller matters to be more efficient
Really, I want to say obtain 3-4 new significant matters but I don't have control over that. I'll be 38 this year and feel I'm reaching my peak years. Some of my matters reflect that but not enough of them, so I'm working on that. If I don't 'make it' now, I won't.
---end 2016 post----
It's a bit mental reading that and I realise how busy 2016 ended up being. I had a baby in June (4th n final) but it didn't really stop much. I remember being a bit glum and wondering what work was coming in one February morning while walking the dog. I got a call about an emergency matter and the work kept coming. Which is great but scary. I took on another assistant during the year.
2017
- Find another assistant
- Get recognised by trade standards
- Take on more clients who can pay immediately rather than fund from house sales - improve cash flow
- Survive partners maternity leave