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'Let Toys Be Toys' Organising Thread - Part 2

(459 Posts)
OneHandWavingFree Sun 02-Dec-12 12:43:19

"Let Toys Be Toys - For Girls, and Boys" is a campaign started by a group of Mumsnetters, to convince retailers to categorise their toys by theme or function, rather than gender.

We're inviting everyone to 'like' us on Facebook, follow us on Twitter (@LetToysBeToys) and join us right here for discussion and collaborative decision-making about the next steps of our campaign.

Himalaya has been hard at work compiling the information gathered by our fantastic LTBT Mystery Shoppers, and we will be agreeing right here how the surveys will be ranked, which retailers we will be targetting with our message, and how we will go about it.

If you think that girls and boys should feel free to play with whatever toys that interest them most, and that they shouldn't walk into a toy store and feel pressurised to conform into archaic gender roles and stifling stereotypes, please join in the discussion!

WomanlyWoman Tue 11-Dec-12 20:32:46

Anyone on twitter? gonna see if can get a few tweets about xmas toys going what you're buying this year that might surprise the retailers sort of idea...

Also have people seen the web page, not quite ready yet but the survey report is on the bottom.

and no-one's mentioned the radio interview this morning, gone a bit quiet in here?

nickelbabylyinginamanger Tue 11-Dec-12 21:18:21

i didn't know about the radio interview.

i was watching adverts just now.
that lego advert with the man and son is very boy orientated, but then there was an advert for lego creationary and it had the whole family in.

i wonder if anyone on these threads could make a fake advert with their kids playing together on games like lego.
nit just boys versus girls but physical demonstration of toys being toys.

feelathome Tue 11-Dec-12 21:24:17

I just listened to the interview on iplayer. Maya did really well, wish i had the confudence to speak like that

WomanlyWoman Tue 11-Dec-12 21:43:42

She did didn't she? Probably helped that he was a nice guy too. What annoys me about the 'it's a non-issue' argument so many people take is, if you think it's a non-issue then why are you bothered about it, if it's so unimportant what's the prob with going along with it?

5madthings Tue 11-Dec-12 22:17:33

The interview was great!! i cant get fb to wirk for me tonight. In the admin can someone put up a message for rebecca to email me instead

I have posted but its not showing up.fir me at least?

WomanlyWoman Wed 12-Dec-12 11:24:04

Pink Stinks just shared our petition on their fb page smile

Thisisaeuphemism Wed 12-Dec-12 15:24:58

Women's hour were asking why women don't do physics on twitter. Could be a chance to publicise campaign?

nickelbabylyinginamanger Wed 12-Dec-12 17:19:32

ah, I remember saying that i wanted to do physics Alevel so i could do a degree in mechanical engineering.

cue the careers teacher obviously thinking i didn't know what i was talking about and trying to make me d o an apprenticeship as a mechanic.

cos that's the same hmm

nickelbabylyinginamanger Wed 12-Dec-12 17:20:20

3 of us in my a-level physics class were girls. out of 14.

baremadness Wed 12-Dec-12 19:27:35

Just had to check out your profile nickel as there were 3 girls in my class of 14 doing a'level physics. You were in a different year to me -just- so it wasn't you.

qumquat Thu 13-Dec-12 07:18:51

In all Latin languages the masculine form of the word is used when a group is mixed gender. So yes, the words for boys and children are the same.

GrimmaTheNome Thu 13-Dec-12 08:28:41

I was the only girl in the whole school doing physics A level my year - only one other even did O-level with me. I was the only girl in my chemistry set (there were some in the other set, the ones who did biology). One other girl doing double maths. I didn't get any sexist shit myself, probably helped Dad was a chemistry teacher. It didn't really occur to me then to question the imbalance.

DDs goes to a girls school with a science specialism where they all to triple science and theres good numbers going on to A level. The school actively promotes women in science/eng - the other week they had a day when they did techie activities (eg building model cars to race) and had ex-pupils come in to talk about their engineering careers. Incuding an actual mechanic, who made the distinction clear but said it was great. Its an odd thing, in some ways it seems wrong to have separate schooling but it does seem to better enable girls be girls - the girls they want to be, not some stereotype of what they should be.

Oh well, at least we're not saddled with such a sexist language - I remember being gobsmacked and arguing with the French teacher that it couldn't be right that a solitary male in a roomful of females would convert 'elles' to 'ils'

TakingTheStairs Thu 13-Dec-12 09:56:58

Good morning,
I saw this on twitter this morning and thought it might be of interest to some of you

Pleas For Gender-Neutral Easy-Bake Oven

GrimmaTheNome Thu 13-Dec-12 10:53:04

Thanks - yes, that shows that this affects boys too, its not just girls being directed away from science/construction toys. Maybe you FB/twitter literati could hook up with this US campaign - while our initial focus is on UK/Eire toy retailers, the multinational designers are much of the underlying problem.

Of course the colour scheme of the Easy-bake oven doesn't deter some boys:

Missy: So anyway, we’re eight years old, and Sheldon converts my easy-bake oven to some kind of high-powered furnace.

Sheldon: I needed a place to fire ceramic semi-conductor substrates for home-made integrated circuits.

nickelbabylyinginamanger Thu 13-Dec-12 12:04:37

I was the only girl in Design and Realization in the whole of my year group for GCSE.

my friend and I wanted to do it and we agreed that we'd both do it if the other one did.
so we did.
then my friend got pregnant and left halfway through the first year of it.

thankfully the boys in the class weren't twats, and the teacher was pretty cool about discipline anyway, so i didn't feel like I stuck out.
and the teacher was very fair - didn't notice if you were male or female and treated everyone the same.

Thisisaeuphemism Tue 18-Dec-12 17:26:47

Is there something in the evening standard tonight about girls toys - saw some stuff on twitter but can't make out what has been said....

Thisisaeuphemism Tue 18-Dec-12 17:33:19

Just read the survey report on the web page - brilliant. The way the info was presented was excellent. Really impressed.

ashesgirl Tue 18-Dec-12 20:21:21

Not sure. Off to have a look in the Standard smile

Thisisaeuphemism Tue 18-Dec-12 20:31:56

Great, it was Zoe Williams and Judith o Reilly tweets that made me think it.

Gawd, I am nosey.

nickelbabylyinginamanger Wed 19-Dec-12 13:57:02

i love the fb idea of having an official letter.

is someone onto that?
I am no good at writing anymore. DD has frazzled my brain.

aufaniae Tue 01-Jan-13 17:39:55

Happy New Year everyone!

I'm after some help - I need your brains!

We've had such an amazing start to the campaign. Now the dust of Christmas has settled - what next?!

We're having a think about campaign ideas, and also about future events which could make LTBT a topical news item.

I'm going to compile a list of campaign ideas for LTBT to draw on, so if any of you have any suggestions please let me know! Also suggestions for events which might make us media friendly would be great (like the royal baby for example).

We'll use the list to chose some ideas to focus on in the next few months, and save all of them in a bank of ideas for the future.

Campaign ideas already include:

- Survey
- Letter / email writing campaign (with official / template letters)
- Targeting specific stores (more on this soon)
- Petition

aufaniae Tue 01-Jan-13 17:48:12

Some dates which could make LTBT a topical news item for the media:

8 March: International Women's Day

- lots of angles for a story here, perhaps relating inequality of toys to inequality in the workplace? Or alternatively to do with changing attitudes of what it means to be a woman and the stark difference between modern society (making progress, generally) and the stereotypes shops are offering to children (straight back to the 50s!)

10 March: Mothering Sunday

15-24 March: National Science and Engineering Week
- focusing on the lack of women in STEM jobs and bring people's attention to shops putting all science toys in the boys section.)

2 April: International Children's Book Day
1 June: International Children's Day
July ? : Royal baby

Can you think of any more?

ZeroToleranceLiz Mon 07-Jan-13 14:32:52

Hi there and happy new year from Scotland!

Loved the campaign in the run up to Christmas this year, really good timing for getting the message out.

Just to say I think international women's day is a really good idea as a date to pick for getting media coverage and boosting the campaign. At Zero Tolerance we were planning on highlighting gender inequality in early years as part of our international women's day work, and it would be great to team up and support you any way we can north of the border! The idea of relating toys to gender inequality in the workplace, and gender inequality more generally is a really good one - and perhaps a bit clearer a message than the changing attitudes idea?

Would particularly be interested to meet/have contact with people interested in this issue who are based in Scotland. You can contact me on here or my email address is liz(dot)ely(at)zerotolerance(dot)org(dot)uk

(didn't want to write it down with the ...s to avoid spam but you get what I mean)


NCTPutneyFulhamEd Wed 09-Jan-13 13:12:05

Happy new year!

I've set up a new user account for this post, so I don't inadvertently out myself.

I'm the editor for the NCT newsletter for Putney and Fulham, and am planning to write an article about the campaign for our local newsletter (we have approx 800 members, so good coverage, plus I can send it to other editors across the country for inclusion, if they wish). I'd love to hear from anyone in Putney/Fulham who's interested in the campaign.

Thanks for all the info on this thread - it's really helpful for the article.

WomanlyWoman Wed 09-Jan-13 13:58:03

@NCTPF Ed Thanks, that's great. Let us know if you need any more info.

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