I was just looking for that site where you can link without giving the sites traffic (for this thread), which people use so they can link to the DM, and it's gone. DM have closed it down. So if anyone was ever in any doubt as to why papers post the inflammatory crap they do, ta dah!
Whatever do you mean, "steal their content?" The content is credited as belonging to the DM. What I'm withholding is my web stats to fuel their advertising traffic. It's the equivalent of picking up a discarded copy of the Mail on the tube and showing my mates one of their insane articles.
So you're saying that no-one should ever pick up a paper they haven't paid for? Please don't tell me that ads in the print edition are costed on unique visitors. They run on circulation figures, which are calculated from cover price.
Notice as well that equating caching with "stealing content" is only aimed at tiny outfits like IstyOsty. Don't hold your breath waiting for the Mail to go after Google, who cache far more content than Isty Osty and have more than enough legal firepower to run the Mail into the ground.
I once sat across from an old codger on the tube who asked me to pass him a discarded Guardian. As I handed it to him, he remarked: "I'd never pay for the bloody thing, but I occasionally enjoy getting annoyed at the nonsense they print." According to you, he was "stealing content" because he read it without paying the cover price and being included in circulation figures. Do you understand how ridiculous you sound?