not sure if it is broadcast on uk station sbut i am in NI and the ad is either a man or a woman making excuses for the bruises and injuries they have (there are two ads by the same campaign.) things like "i walked into a door, she didn't mean it etc)
but the voiceover goes on to say that "domestic violence only stops when you report it"
now i know these ads are aiming to encourage anyone who is victim of or suspects DV to pick up the phone, but i can't help thinking that it makes out the victim or suspector (sp?) are responsible for letting it continue.
shouldn't these ads be directed at the abusers? surely they can script the voiceover to be directed at the abuser? something to get into their heads that makes them feel guilty and encourages them to stop and seek help for anger management and support for their victims.
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radio ad for DV
130 replies
ILoveItWhenYouCallMeBoo · 25/12/2010 23:23
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dittany ·
26/12/2010 13:50
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26/12/2010 17:01
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26/12/2010 17:23
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