F*cking Heinz

[hunkermunker]

Just that really

[VeniVidiVickiQV]

You swore!!!!!

[SheSellsSeashellsByTheSeashore]

Erm thats not right. They aren't allowed to say that are they?

[DeJaVous]

Although I suppose I shouldn't be...

[hunkermunker]

I never.

I asterisked.

(Great marmalade, btw!)

SSSSBTSS, they sell jars from four months. Acknowledging the weaning age is six months would mean they had to change their packaging and they'd lose a swathe of revenue.

And who says it's not about profits?

[TrinityLovesHerVampireRhino]

thats is fucking horrendous

[thisisyesterday]

fuckwits

[Aitch]

shame

[VeniVidiVickiQV]

I've just sent them this:

"I am extremely disappointed with the exceptionally misleading 'information' in your text about weaning as per below:

"When should I start?
Babies are individuals and develop at different rates and so won?t all be ready for weaning at the same age. Experts agree that babies should not be weaned before 4 months of age. Somewhere between 4 and 6 months, babies may start to show an interest in your food. They may be less satisfied with milk, demanding more feeds or waking up hungry instead of sleeping through. These signs may mean they are ready for weaning. You can ask your health visitor for advice on any aspect of weaning.

It may take a few weeks to get your baby used to having food regularly, so it?s best not to delay starting weaning beyond 6 months of age. Otherwise it doesn?t give your baby time to get used to the new sensation of eating, before they really need the food to provide extra nourishment. "

THere is absolutely no need to rush weaning before or at 6 months at all. Milk is the main nutrition required for the first 12 months as per WHO recommendations. I will be contacting trading standards with regard to this matter. I am appalled at your blatant disregard for the health of babies and your willingness to play on a parent's insecurities about their baby's development to score marketing points.
I would be VERY interested to hear your comments with regard to this matter."

and I will be emailing the same link to my local MP

FUckers

[ShowOfHands]

doesn't cover it.

[CharCharBaGOOOOOOORE]

Not that much of a surprise though. Bastards. Good email vvvqv.

[fishie]

but (sorry the bleeding obvious) if everyone went with blw there would be no market for jars of paste. others like organix have gone for the later market with their nasty imitation crisp things.

why is everything marketed as baby food so revolting?

[hunkermunker]

Not fussed re blw or not.

It's the "from four months" stuff that's so utterly shite - and the "Experts agree...".

[stretchmarkSCREAM]

I linked to that a couple of days ago, on the ARGHHH thread. Good email vvvvv.....???
Don't they make something like £2 billion on 4-6 month mush food?? Don't expect much of a response from them. I sent an email to them and as yet, no response.

[IAteDavinaForDinner]

Suitably enraged I've fired off emails to Heinz and the OFT.

[HolidaysQueen]

As a slight aside but on the same theme, has anyone noticed that Tommee Tippee products say "Weaning starts at 4 months"? No mention of 6 months at all...

[HolidaysQueen]

I've emailed Heinz.

[mustincreasebust]

errr sorry to be the bearer of bad news but I think that advice is fairly common. See below from HIPP
www.hipp.co.uk/your_baby/weaning.htm

[Laugs]

So did all of you honestly wait until 6 months before weaning then?

[Dalrymps]

[FlabbyTumSquashyBum]

Erm, yes.

[Halloweenhater]

6 months is the absolute earliest I wean babies and later if possible.

The "from 4 months" labelling is outragous.

[Laugs]

What is there to be shocked by in that question Dalrymps?

I can honestly say I don't know a single (intelligent, educated) woman who did manage to wait until 6 months, especially with exclusive breastfeeding.

I tried as hard as I possibly could to 'hold on' until 6 months, even when DD started feeding every 1.5 hours for days because she was obviously so hungry.

On the advice of HV, I started her on solids at 5 months. I don't think that was bad advice.

[Laugs]

For what it's worth, I don't think the Heinz packaging reads well. It would be better to make 4 months sound less normal and 6 months more so, but I get the feeling that a lot of people wean before 6 months but just wouldn't admit it on here.

[stretchmarkSCREAM]

Ds is 23 weeks. Ex bf, and is still not weaned. But then I may not fit your description Laugs, as I'm not that educated, only have 6 GCSE's.

And a bottle/boob full of milk has more calories than a teaspoon of mush babyrice.

[VeniVidiVickiQV]

plenty admit it laugs. Parents are entitled to make whatever they feel is the right choice when deciding to wean their baby. What we'd like to see is people presenting correct, unbiased and accurate information in order for parents to be able to make an informed choice.

I believe that more parents would wait longer and until their baby was ready if they understood all about the various growth and development stages of babies.

Babies feed a lot. Babies cry a lot. Babies are funny buggers. It's what they do. If they go through a phase whereby they want milk more often - then give them milk more often. All things being equal - it's really not a hardship to do that - is it? That is the point. Society seems so obsessed about regimenting a baby's feeds and stretching them out. It's utterly bonkers, IMO.