My 12 yr old DS is slowly starting to show an interest in what he wears, but I haven't got a clue what the "in" shops are. I can see on Instagram that his friends post about Hollister, Abercrombie & Fitch, Superdry and Nike but where else would be worth a look? While I don't want him to get too into his designer brands, I don't want to discourage him from making an effort with his appearance!
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