I am perma-aneamic and look ill without a bit of makeup I use: ysl touche eclat foundation and concealer for under eyes blusher is a must I use one of the following; laura mercia creme blush in blaze, bobbi brown pot rouge in powder pink, benefit dandelion, sleek rose gold (a nars orgasm dupe, its a bit sparkly better for eve) or mac creme blush in ladyblush Finally on lips just no7 nude lipliner and a pinky lipgloss Only takes a few mins but makes a huge difference!
OP I don't have masses of time either so these days I tend to use tinted moisturiser or BB cream - I am pale and have just found that Maybelline's Dream BB cream is good - and then a few bits over that.
I sometimes just do highlighter, mascara, and sheer lipstick - think it looks professional but not obvious and is quick.
Other days, I just 'do' one feature, like eyeliner and mascara, or lipliner, lipstick and gloss - or whatever. Then you look 'more made up' but it's not OTT and doesn't take masses of time.
I don't have time to do a 'full face' in the mornings and I think it can look a bit much anyhow.
Hi I would recommend a brown eyebrow pencil. If you're pale like me it will really define your face. Also it can double up as a liner too and super quick. On days when I really have no time, I swear by good old fashioned MaxFactor Powder.. there is slight coverage in it. Little bit of bronzer and keep lipgloss in your bag for throughout the day. Mascara sweep and off you go. HTH
I too am very pale and have dark circles. I put on foundation (No7 protect and perfect), quick light dusting of powder, mascara, tiny bit if blusher and a strong bright red or fuschia lipstick. I put the lipstick when I'm on the train, after I have dropped off DD!