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The sexist Ocado ad there >>>>>>>>

(7 Posts)
WellingtonWomble Mon 03-Nov-14 13:22:31

Seriously? Pictures of nappies and baby wipes and the strap line "We've saved mums a million hours this year" because of course only mums are interested in online shopping and particularly for baby essentials angry Why not use the word "parents" instead?

WellingtonWomble Mon 03-Nov-14 13:23:44

Sorry, it's "over two million hours" not one million

MargotLovedTom Mon 03-Nov-14 13:39:01

Does it bother you that this site is called Mumsnet and not Parentsnet?

floatyflo Mon 03-Nov-14 13:42:15

^Good question! ^

ArthurShappey Mon 03-Nov-14 13:45:33

That was my first thought. It says Mums because it's advertising on Mumsnet.
I find life is too short to get worked up about things like this.

WellingtonWomble Mon 03-Nov-14 13:49:06

No it doesn't. Firstly for historical reasons, because in the early years it was just mums (not even non mothers posted), secondly because this has been addressed by the "by parents for parents" slogan and thirdly because there is also a Dadsnet now as well as many dads, grandparents and non parents posting who aren't put off by the name. When MN was first set up there weren't the same considerations but I think that that has been rehashed many times over the years. No excuse for Ocado though. Unless we think it's true that only mums change nappies?

MargotLovedTom Mon 03-Nov-14 19:33:43

Okay.
I agree with Arthur Shappey though.

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