I'm not talking about those who are in/near poverty or those who've been seriously financially affected by the economic downturn.
It seems as tho' everyone feels poorer because they're told they are and now the so called 'credit crunch' is being used by companies as a marketting tool. You can't move for some sort of 'credit crunch' pun. Then I noticed one of the big supermarkets is re-marketting it's value goods in the Aldi style (having picked up on the middle classes starting to de-camp there), so instead of value ham, for example, it's now called something like 'Oak Fresh.'
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Is the credit crunch in some part psychosomatic?
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mote · 22/09/2008 09:30
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